9 episodes

The Art & Craft of Profitable Client Acquisition

The Client Converter The Client Converter

    • Business
    • 5.0 • 6 Ratings

The Art & Craft of Profitable Client Acquisition

    Episode 14: Behind the Scenes of a 7 Figure Product Launch

    Episode 14: Behind the Scenes of a 7 Figure Product Launch

    In this episode, Michael discusses his takeaways from the recent 7 figure launch he ran for a client, and how learning from past launches was an invaluable asset that allowed him to make this launch his most successful yet.  Michael will walk you through his top tips for making your next product launch successful and profitable. 

    • 37 min
    Episode 13: Marketing Professional Services Online

    Episode 13: Marketing Professional Services Online

    There are 8 specific areas every service-based business must address in order to get the most out of online marketing.  If you wish to learn how to improve revenues by 20-30% - this episode is for you.

    • 37 min
    Episode 12: Should Professional Service Businesses Use Google Ads or Facebook Ads?

    Episode 12: Should Professional Service Businesses Use Google Ads or Facebook Ads?

    In this show, you will learn:



    If Google Ads are Better than Facebook Ads

    Should you continue your Facebook Ads or Stop Them

    How Google Search can help any business grow

    • 18 min
    Episode 11: The Wrong Sales Can Hurt Your Business

    Episode 11: The Wrong Sales Can Hurt Your Business

    In this Episode, Michael breaks down why not all business is created equal, and how the wrong business can actually hurt you in the long run.  Service selling is the equivalent of getting into a romantic relationship.  Not that you're hooking up with clients.  But it's intimate.  You're dealing with someone's money.



    So the question is...How do you find the right people?  In this episode, you'll learn how to set boundaries, attract the right clients, and create sustainable and profitable business relationships.

    • 33 min
    Episode 10: From TV Producer To Digital Agency Owner

    Episode 10: From TV Producer To Digital Agency Owner

    In today's show Michael sits down with Marley Baird of Marley Baird Media to discuss how she built a video marketing agency for online influencers and the practical lessons she's learned about converting and maintaining client relationships.

    • 48 min
    Episode 9: The 6 Biggest Time Wasters To Launching Your Product or Service

    Episode 9: The 6 Biggest Time Wasters To Launching Your Product or Service

    In today's show Michael sits down with Marley Baird of Marley Baird Media to discuss how she built a video marketing agency for online influencers and the practical lessons she's learned about converting and maintaining client relationships.

    • 23 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

K_Hinman ,

Best business podcast!

Michael is so insightful and talks about real issues that business owners face. No fluff! I’ve learned so much and saved so much time in the growth of my own business just by listening. Highly recommend you subscribe!!

ari_ava ,

Practical Business Advice without the BS

This podcast has already helped me plan out my client strategies in so many ways. Michael is funny, positive, and super honest about how to run a small business. There is no bs from scraping things like free consultations to managing my client services, I love getting his upfront take on how to keep your business growing and profitable.

MMX75 ,

Project Manager

This is refreshing. Felt like I got real and practical advise not hype!

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