The Conference Room with Simon Lader Simon Lader

In this week’s episode, we welcome a PR strategist and consultant, Kristin Spiers as she shares some understandings in the world of public relations.



KEY TAKEAWAYS FROM THIS EPISODE:


Catalyst for the vision – what does it mean?
What’s a newsworthy content?
Top three tips to have successful PR



THIS WEEK'S GUEST

Kristin Spiers is an international PR-strategist and consultant who helps startups, small businesses and large corporations get featured in the media. Raised Norway, Kristin has an MA in media studies from the University of Oslo and started her career as a journalist and now has more than 15 years experience working in PR in both the corporate and small business worlds, and also spearheaded PR for a top international PR-agency. Now living in the UK, Kristin helps businesses of all sizes attract the attention of the right media to accelerate their marketing and business objectives.

For more information, or to get in touch with Kristin, check out:

LinkedIn: https://www.linkedin.com/in/kristineldnes/

Facebook: https://www.facebook.com/spierskristin



YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome an LGBTQ+ leader, writer & global keynote speaker, Arthur Woods as he talks about the diversity in the workplace.



KEY TAKEAWAYS FROM THIS EPISODE:


DEI in the workplace - Diversity, Equity and Inclusion
The advantages of having a more diverse workforce
Top three tips to be successful in diverse hiring



THIS WEEK'S GUEST

Arthur Woods is a social entrepreneur and LGBTQ+ leader, working at the intersection of equity, inclusion and technology. He was named to Forbes 30 Under 30, and 40 Under 40 by BEQ. He is the author of the national best-selling book, Hiring for Diversity; he is a global keynote speaker, having delivered 3 TEDx talks; and has contributed to Harvard Business Review, FastCompany and Forbes.

For more information, or to get in touch with Arthur, check out:

LinkedIn: https://www.linkedin.com/in/arthurwoods

Website: mathison.io and arthurwwoods.com

Twitter: https://twitter.com/ArthurWoods



YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome a business coach, Lori Konkler as she talks about making effort on building a brand effectively.



KEY TAKEAWAYS FROM THIS EPISODE:


The formula for success
The common problems every business owner faced
Lessons that any entrepreneur can do



THIS WEEK'S GUEST

Lori Konkler is the CEO & founder behind The Xennial Traveler Company, a consulting business with one simple goal: helping her clients become confident business owners, inspirational leaders, and the “go-to” person in their field. Back in 2016, she ditched her 9-5 corporate job as a Director of Sales & Marketing for Aramark - a Fortune 500 - to seek out a new life of freedom working on her time, at her pace, on her terms from anywhere in the world. Since then, Lori has been riding the entrepreneurial roller coaster and taking notes along the way. She invested everything she had into making 4 online businesses successful while discovering the one formula that helped them thrive. Now through her elite coaching programs, marketing agency, and consulting services, she helps entrepreneurs step into the next level of their remote business growth.

For more information, or to get in touch with Lori, check out:

LinkedIn: linkedin.com/in/lorikonkler

Website: eventsinstcroix.com and thexennialtraveler.com/



YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome a Course Launch Copywriter, Nami Clarke as she gives some tips on how to have a successful Course Launch business.



KEY TAKEAWAYS FROM THIS EPISODE:


The key challenges faced by clients
The recommended methodology when starting up course business
How to overcome imposter syndrome
Tips to be successful in creating or selling a course



THIS WEEK'S GUEST

Nami Clarke refined her magic toolkit of copywriting, sales, and content strategy running a photography studio for 10 years in one of Melbourne’s fancier postcodes. Today, through her workshops, signature course and 1:1 support - she helps digital course creators worldwide create more profitable launches with less stress. Nami's work has been featured in Mamamia, Elephant Journal, Huffington Post, and more...

For more information, or to get in touch with Nami, check out:

LinkedIn: linkedin.com/in/nami-clarke-website-copywriter

Website: namiclarke.com

https://docs.google.com/document/d/1sMvqJ64AegkL1ywGzOwukdyk57Nml4pk7uezl3lmMl8/template/preview



YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome the Founder and GP. of Rain Capital, Chenxi Wang as she shares some backgrounds about start-up businesses.



KEY TAKEAWAYS FROM THIS EPISODE:


Determining the right start-up to invest in
The advantages of working with the Venture Capital industry
The right resources to be considered credible in Venture Capital
Top three tips to successfully raise funds



THIS WEEK'S GUEST

Dr. Chenxi Wang is the General Partner of Rain Capital, a venture capital firm specialising in early stage technology investments. She is the former VP Research of Forrester, a former professor at Carnegie Mellon, Winner of the 2019 Women Investor award, Women of Influence - SC Award. She sits on the boards of several software startups and early stage businesses and is a renouned advocate for equality and diversity in the high tech field.

For more information, or to get in touch with Chenxi, check out:

LinkedIn: https://www.linkedin.com/in/chenxiwang88/

Website: https://www.raincapital.vc/

Twitter: https://twitter.com/chenxiwang



YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome a digital marketer, Mick Smith as he talks about the importance of Digital Marketing.



KEY TAKEAWAYS FROM THIS EPISODE:


Determining which area of business should focus on
Low cost yet high-impact strategies to market a business
Three tips to be successful in digital marketing



THIS WEEK'S GUEST

Mick Smith is a digital marketer, executive, podcaster, voice actor, and recovering academic. He has a PhD from UCLA and specializes in helping companies transform their business dreams to reality. He partners extensively with companies such as Google, Adobe, Microsoft, Hubspot and many more ,and has over 78 publications to his credit!

For more information, or to get in touch with Mick, check out:

Commercials Voice Talent: https://www.spreaker.com/user/7768747/track-1-commercials

Narrative Voice Talent: https://www.spreaker.com/user/7768747/track-2-narratives

Do you want a free competitive analysis for your business? Let me know at:

Complimentary Competitive Analysis by Mick Smith

Website: https://www.wsiworld.com/mick-smith

LinkedIn: https://www.linkedin.com/company/wsi-smith-consulting/



YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0