45 episodes

Join Julia every Thursday for new episodes on achieving growth and transformation in your online business, with return from every piece of content you publish. Listen in to get the real scoop on what it takes to build, grow, and structure your own 6 and 7-figure online business with a sustainable content approach, as Julia untangles myths and misconceptions that hustle is all it takes to be successful. For more, visit Julia’s website at contenthacker.com/podcast.

The Content Transformation Podcast Julia McCoy

    • Business
    • 5.0 • 4 Ratings

Join Julia every Thursday for new episodes on achieving growth and transformation in your online business, with return from every piece of content you publish. Listen in to get the real scoop on what it takes to build, grow, and structure your own 6 and 7-figure online business with a sustainable content approach, as Julia untangles myths and misconceptions that hustle is all it takes to be successful. For more, visit Julia’s website at contenthacker.com/podcast.

    E45 - My First Week at Content at Scale Blew My Mind: The Story

    E45 - My First Week at Content at Scale Blew My Mind: The Story

    This is an incredible episode you DON'T want to miss. My first week at Content at Scale, diving deep into the world of AI-assisted content production, has officially blown my own mind – and we're gunning for some big stages in big places this year so I can reveal what I'm seeing firsthand and blow minds on a big scale.
     
    It's utterly-beyond-words for me to be supported by a team and a CEO like the team and CEO at Content at Scale, who allow me to do my best work and the complete and total freedom of top-notch resources to do it. From video production to visual design and AIO writers, it's a team that rivals my own at Content Hacker – except I simply stay in the middle of content strategy and production, and never have to jump around. This is bringing me an unusual, unexpected peace of mind to be able to do things that scare me, like pitch to speak at Traffic & Conversion Summit this year (with 10,000 in attendance). But, there was also a sort of mental depression I went through, which I also cover in this episode – including how I got my full joy back.
     
    In the last few minutes of this episode, I reveal a particularly incredible word I received during prayer and quiet time that is fueling every step of my path forward in unbelievable, almost unspeakable ways. I believe in the power of following your path. I believe in the power of following your passion. And if you hear these last few minutes, your mind will be blown, too, at what simply following that path means for you and even your entire legacy and family.
     
    Listen in – this is one of the most important episodes I've ever recorded.
     
    * The story of my pivot: https://contenthacker.com/thestory
    * Learn about Content at Scale: https://contenthacker.com/ai/
    * See all podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 24 min
    E44 - The BEST AI Blogging Writer & My Career Move

    E44 - The BEST AI Blogging Writer & My Career Move

    On January 16, my career took a big turn! I accepted a VP of Marketing role at Content at Scale, THE tool set to change the game forever for SEO content production that fuels site traffic, trust, and revenue.
     
    I'm excited to share the story behind this personal career move, my discovery of the tool, and how it works better than any other long-form AI content generator I've tried. I believe we'll see a whole shift in the industry, including how writers are hired, paid, and even the roles that they're hired for.
     
    In this new mix, I want to be your guide for producing AI content that DOESN'T lose touch with your reader, consumer, and your own brand guidelines. Listen in to hear the full episode.
     
    * The story of my pivot: https://contenthacker.com/thestory
    * Learn about Content at Scale: https://contenthacker.com/best-ai-tool/
    * See all podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 16 min
    E43 - How to Get More Sustainable with Your Marketing in 2023

    E43 - How to Get More Sustainable with Your Marketing in 2023

    Tired of the constant hamster wheel of looking for new clients? Not filling your pipeline well in advance with leads and prospects from your marketing efforts? Want to change all of this in 2023?
     
    Then you need to listen to E43, where I break down why content marketing IS the most sustainable marketing out there, and why we're getting found by new prospects every day (and night) from our SEO presence. I want this for you in 2023, too!
     
    Your website is the best online marketing vehicle you have – you're just simply not maximizing it efficiently yet if you're not getting consistent leads and prospects from it. In this episode, I'll show you how to fix that by getting your own personal writer, and the consistency to hit to see results over time.
     
    Enjoy!
     
    * Done-for-you content service: https://contenthacker.com/engine/
    * Do-it-yourself mentorship: https://contenthacker.com/transformation
    * See all podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 12 min
    E42 - How to Proof Your Income and Work in 2023 (Content Writers, Coaches, Consultants, Business Owners)

    E42 - How to Proof Your Income and Work in 2023 (Content Writers, Coaches, Consultants, Business Owners)

    The World Economic Forum has estimated that 85 million jobs will be replaced by machines with AI by 2025. With the unthinkable happening, and AI advancing in so many fields, how can you make sure your income and work won't be replaced easily? Simple answer: be the best at what you do.
     
    In this episode, I break this down, including the importance of making sure your online presence reflects that you are the best at what you do. It's not enough to simply build years of experience: you must also share with the internet that you are the best, in your online presence and website. This applies to content writers, coaches, consultants, and business owners.
     
    Reminder: Don't forget to send in your question for me to answer on the podcast if you have one for us to answer!
     
    * See all episodes: https://contenthacker.com/podcast/  
    * Learn more about Content Hacker at https://contenthacker.com/
    * See our brand-building services at https://contenthacker.com/brands/
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 11 min
    E41 - Are the Robots Taking Over Writing? How AI Will Impact Writing

    E41 - Are the Robots Taking Over Writing? How AI Will Impact Writing

    ChatGPT launched in November of 2022, and it shocked the marketing world with how next-level it was. It's the latest iteration by OpenAI, an advancement of GPT-3 (GPT-3.5, to be exact), and a next step in creating a safe, working AI that is functional for many different writing uses. In a single weekend, it crashed with the amount of people using it to generate copy. I took it for an in-depth test run, and published my findings on our blog in an article called GPT-3.5: The Robots Are Here to Take Over Your Writing, or Are They? Exploring Copywriting AI (read it at contenthacker.com/copywriting-ai).
     
    In today's podcast, I share with you how GPT-3.5 will impact writing, but not in a way that creates widespread replacement of the human writer (yet). However, it's fantastic for many use cases, and many more still to be discovered as the tool is used more and more.
     
    Don't forget to send in your question for the podcast if you have one for us to answer!
     
    * Book a call today to discuss how we can help you grow through content: https://contenthacker.com/call
    * See all episodes: https://contenthacker.com/podcast/  
    * Learn more about Content Hacker at https://contenthacker.com/
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 21 min
    E40 - Recapping a Study of 428 Pieces of Content

    E40 - Recapping a Study of 428 Pieces of Content

    We had an INSANE report go out this week analyzing over 428 pieces of content we've silently published and studied over the last 12 months (see the full report here LINK). Out of over 400 pieces of content, we divided them up into two types: long-form, and short-form. On the short-form side, we published over 316 short-form videos that earned more than a quarter of a million views. Guess how many customers came from over 280,000 views? One. That's right–one! And that one wanted a refund. 🤦‍♀️
     
    I've long believed this to be true – when I look at our blog, for 10 years, over $5M in earnings of my own businesses have came from our blog. Long-form content has historically been a winner, not just for me, but for our many clients in the past decade. Now, at Content Hacker, it's my full-time job to bring the truth of content to light. That's why I'm so excited to bring this study to you.
     
    Enjoy my podcast recap of our findings in this incredible study LINK!
    * Want to see how we can help you grow? Book your free call: https://contenthacker.com/call
    * All podcast episodes: https://contenthacker.com/podcast/  
    * Learn more about the Content Transformation System at https://contenthacker.com/content-transformation/
    * Liked/enjoyed this episode? Rate & review in the platform you listen in!

    • 17 min

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