4 episodes
The Conversions & Cocktails Podcast Verse.io
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5.0 • 1 Rating
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Join Verse CEOs David Tal and guests as they cover the full marketing to sales funnel from lead generation to closing and interview guest stars along the way. Blending industry expertise, actionable insights you can apply to your business, and a healthy dose of humor (with the occasional pun), this is the podcast every marketing and sales leader should hear.
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The hard truth about growth that people don't want to hear
Growth isn't easy, growth is expensive, and it can take longer than you think. Discover Jim Huffman's strategies for scalability and what companies should focus on to get ready for the next step.
Jim Huffman is the CEO of Growthhit, the co-founder of One Day Design, host of the "If I was Starting Today" podcast, and author of the best selling book "The Growth Marketer's Playbook."
David and Jim get into what people don't want to know about growth, why the activation offer is so important for B2B companies, and what it was like during the 72 hours his book was #1 on the Amazon Best Sellers list. -
When in doubt, serve your customer
Ever wonder why Michelin tires took a (seemingly) left turn into publishing restaurant guides? Find out the answer to this and more when you join Verse.io CEO David Tal and Principal Ally at Allies4Me, Craig Andrews, as they sip cocktails (and tea) and discuss the crucial role serving the customer plays in building strong relationships and maintaining customer loyalty.
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Always be testing
Tap in on Verse CEO David Tal and Intellimize CEO Guy Yalfi's conversation about the importance of "Always Be Testing" and how you are missing out if not doing so!
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How to leverage modern marketing trends without abandoning your brand identity
If there's one thing Mr. Rodgers taught us is that there's only ONE of you. The same goes in business. Sometimes it's better to ignore the algorithm and focus on awesome content that makes your company stand out from the crowd. But how do you implement a marketing strategy that will speak to the modern consumer? Join Verse CEO David Tal and Volume Nine CEO Natalie Henley as they sip cocktails and chat about how brands can stay hip while also staying true to who they are.