191 episodes

The Copyblogger Podcast is a weekly show hosted by Tim Stoddart and Ethan Brooks. Each week, we host a cast of rotating experts that analyze content marketing, copywriting, email marketing, conversion optimization, mindset, and much more.

The Copyblogger Podcast Copyblogger Media LLC

    • Business
    • 4.6 • 288 Ratings

The Copyblogger Podcast is a weekly show hosted by Tim Stoddart and Ethan Brooks. Each week, we host a cast of rotating experts that analyze content marketing, copywriting, email marketing, conversion optimization, mindset, and much more.

    The Most Influential Writer You’ve Never Heard Of

    The Most Influential Writer You’ve Never Heard Of

    On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about John Milius, the writer behind many of the most famous action movies of our generation. They explore the ideas of fame, cancel culture, and writing for the masses.

    Cool Stuff Mentioned In The Show


    The pro’s and con’s of watching your own content as a creator
    Arnold Schwarzenegger’s autobiography, Total Recall
    John Milius, the most influential writer you’ve never heard of
    BETA Camp: The entrepreneurial summer camp for high school kids
    Antifragile: Things That Gain From Disorder
    Mike Roe’s belief: “Don’t follow your passion, but bring it with you”
    How to rediscover your passion for opportunities in your life
    Tactics for defining what you want out of your life long term
    Why people always get exactly what they want
    You have goals, even if you don't realize what they are

    For more great insights, check out…


    Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
    Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.


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    Send in a voice message: https://anchor.fm/copyblogger-podcast/message

    • 52 min
    How to Be Perfect (...Not)

    How to Be Perfect (...Not)

    On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through Tim’s recent article on decision making. They discuss haters, having skin in the game, how to lead teams through decisions making, how to (actually) start saying no to stuff, and a whole lot more.

    Cool Stuff Mentioned In The Show


    Nassim Taleb’s books, Skin in the Game and Antifragile
    Tim’s article, How to Always Make The Right Decision
    “You can’t trust your yes until you can trust your no”

    For more great insights, check out…


    Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
    Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.


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    Send in a voice message: https://anchor.fm/copyblogger-podcast/message

    • 1 hr 8 min
    Good Decision, Bad Consequences

    Good Decision, Bad Consequences

    On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through one of Tim’s favorite companies – 8&9MFG. Tim shows how they’re taking the business to a whole new level, and shares the story about how he (temporarily) tanked their SEO (for good reasons). Also… Tim’s got a new baby girl!

    Cool Stuff Mentioned In The Show


    8&9MFG, the streetwear brand taking it to the next level
    How any business with a storefront can take advantage of creator marketing
    Changes in Facebook ad spend and big shifts in the marketing world

    For more great insights, check out…


    Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
    Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.


    ---

    Send in a voice message: https://anchor.fm/copyblogger-podcast/message

    • 53 min
    “It’s Not Ten Thousand Hours, It’s Ten Thousand Iterations”

    “It’s Not Ten Thousand Hours, It’s Ten Thousand Iterations”

    On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about The Newsette, a newsletter that did $40m in 2021 with just 500k subscribers (VERY small for that much revenue – amazing!). They break down the unique model, compare it with other companies, and show you where the opportunity lies. They also break down the super smart hacks that helped Newsette grow their audience without tons of paid marketing. These tips work for any business, so definitely check it out. Last, they discuss Schwarzenegger, consistency, and the habits that create opportunities.

    Cool Stuff Mentioned In The Show


    Randy Wilburn: Founder of Encourage Grow Build and I Am Northwest Arkansas
    Newsette: The Newsletter that generated $40m+ with just 500k subscribers
    Wondermind: The Mental Fitness startup that got a $100m valuation and landed $5m from Serena Williams
    Arnold Schwarzenegger’s autobiography and the importance of sets + reps in everything
    “It’s not ten-thousand hours, it’s ten-thousand iterations.”

    For more great insights, check out…


    Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
    Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.


    ---

    Send in a voice message: https://anchor.fm/copyblogger-podcast/message

    • 44 min
    How To (Actually) Grow Your Newsletter: The Growth Assassin Behind Codie Sanchez and Milk Road

    How To (Actually) Grow Your Newsletter: The Growth Assassin Behind Codie Sanchez and Milk Road

    Matt McGarry works behind the scenes growing some of the most popular newsletters in the world. On this week’s episode, Tim Stoddart (@timstodz) and Matt (@JMatthewMcGarry) dive into the nitty gritty details of growth. We’re talkin’ audience sizes, landing page conversion rates, current ad formats that are working well, and more. If you want to know how the big dogs think about getting readers, listen to this.

    Cool Stuff Mentioned In The Show


    Matt’s newsletter growth agency, Growletter
    The business model used by $1B+ newsletters, like Agora
    Paid acquisition (one of Matt’s specialties)
    How to steal ideas from competitors in the Facebook Ad Library
    Making ads with Fiverr, Swipehouse, and niche creators
    Making meme ads (and getting better at memes) using imgflip.com
    Pros and Cons of different newsletter platforms for growth
    How to write copy that gets newsletter subscribers for $2-$3 ea.
    How to determine whether your newsletter idea can be profitable

    For more great insights, check out…


    Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
    Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.


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    Send in a voice message: https://anchor.fm/copyblogger-podcast/message

    • 48 min
    Opportunity Is Everywhere

    Opportunity Is Everywhere

    On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) touch on everything from old-time gunslingers to the Inc. 5000, including the story of a NYC entrepreneur who started a brilliant business with no money, and the dangers of audience capture.

    Cool Stuff Mentioned In The Show


    Two of the greatest history podcasts of all time: Dan Carlin’s Hardcore History and Ben Wilson’s How to Take Over The World
    Ethan’s Favorite-ish History Book
    The First Man On Earth to Buy An iPhone
    The man who started a NYC biz with $0
    The Dangers of Audience Capture
    Tim’s Guset Appearance on “If I Was Starting Today”

    For more great insights, check out…


    Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
    Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.


    ---

    Send in a voice message: https://anchor.fm/copyblogger-podcast/message

    • 54 min

Customer Reviews

4.6 out of 5
288 Ratings

288 Ratings

randywilburn ,

A refreshing podcast that marries tactical advice with great insight.

Tim and Ethan are a great combination and flow nicely together. They bring best practices in content marketing, copywriting, and business development for both online and offline businesses.

They each have a unique perspective on business and blend it nicely on this podcast. Once you start listening, you will not want to stop. Be sure to have a notebook with you to take lots of notes from the actionable advice they share.

jeffgap ,

Great Stuff!

Love the energy and diversity of content this Podcast covers. Also, the intro music is 🔥

Klucille ,

Good info

Useful info for learning about the industry. Thanks!

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