The Creative Business Forum, by TAVO Media Group Bryant Walker / TAVO Media Group

Unlock the secrets to transforming reactive account managers into proactive client leaders with Lori Bartle's expert guidance. In an industry where historical challenges and digital influxes have reshaped the landscape, our conversation with Lori, a highly respected advisor and collaborator to agencies, shines a light on the path forward for account management. We delve into the essential shift from task-oriented mindsets to strategic, growth-focused leadership that can ignite success for bot...

Imagine a world where startups in the medical tech space are not just about profits, but also about creating a real societal impact. Rob DiNicola, a seasoned commercialization strategist, steps into this realm with his expertise and passion for neuro rehabilitation and medical robotics. With over 15 years of experience with startups and private equity firms, Rob has honed his skills in achieving product-market fit, maximizing limited resources, and fostering a robust company culture. But what...

Picture this: you've crafted a killer marketing strategy, but you're still not reaching your target audience. What's going wrong? Could the solution be as simple as adjusting your timing or leveraging overlooked platforms like Google Maps? Our guest, Eric Bursano from Market my Market, thinks so. In our conversation, he unravels the unique challenges of marketing within niche industries such as the legal, healthcare, and moving & storage sectors. He emphasizes the importance of seizing th...

On this episode of The Creative Business Forum, we welcome Rhyne Brown of InteliGlas, a Southern California based corporation offering business solutions around energy and energy efficiency for companies around the country. Bryant and Rhyne discussed his company's philosophy of speed to solution and their ability to alert building engineers, asset managers, property managers, and owners of any anomalies in the building's systems.They discussed how Rhyne's company helps reduce energy consumpti...

On this episode of The Creative Business Forum, we meet with Raghu Bala, CTO of Kresus Labs. Raghu shares his background and his involvement with Kresus Labs, a company that works with Fortune 100 companies. Kresus Labs, is a startup that is working to make web3 more accessible to the average user. With all of the noise around web3, it can be dizzying and through all of that, admittedly, Raghu's business model is quite innovative and could be used to reach customers, as well as the diffi...

Today we check in with Megan Brabson, Director of Operations at T-Rex Law, which prides itself as experts in trademark and Copyright issues as well as representation before the Trademark Trial and Appeal Board ("TTAB"). This is a firm that every small business and entrepreneur should get to know. We cover the importance of trademarking, as well as having a tailored approach by a legal expert, regardless of industry — this stuff matters, a lot! We also get into "Trademark Trolling" —...