Danny Brown, lifelong Angelino and top luxury real estate broker, interviews elite performers in business, sports, entertainment and life and distills down their mindset, work ethic, habits and life lessons learned. This is the blueprint for success in business and life.
#56 - Pooneh Mohajer: CEO And Co-Founder of Tokidoki/COO And Co-Founder of Hard Candy
Pooneh has lived the entrepreneur life for the past 25 years and has experienced the trials and tribulations of starting and scaling a business. She is currently the CEO and Co-Founder of Tokidoki a sought after global lifestyle brand with a cult like following which has had partnerships with Hello Kitty, Karl Lagerfeld, LeSportsac, Barbie, Sephora, Marvel and many others. She also cofounded Hard Candy, the ground breaking nail polish and cosmetics brand, with her sister Dineh which they scaled and sold to LVMH, Moet Hennessy Louis Vuitton SA, in 1999.
In this fascinating interview Pooneh walks us through the early days of Hard Candy, when her sister was creating and mixing colors for their revolutionary nail polish in a bath tub, selling their first bottle on consignment at Fred Segal and the complexities of a family partnership. We also touch on how her and her ex-husband, serial entrepreneur Ivan Arnold stumbled upon Simone Legno's brilliant artistic universe and the vision which led to the formation of Tokidoki. Pooneh has experienced the pitfalls of start up culture, the challenges of explosive growth, the euphoria of selling to a large multinational conglomerate and the hundreds of interconnected relationships which can make you or break you.
This is a true testament to mental toughness, grit, passion and perseverance the core ingredients behind every successful endeavor. School is in session.
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STATE OF THE LUXURY HOUSING MARKET Los Angeles 2020 VS. 2019 L - JANUARY 6, 2021
The housing market over $5M in Los Angeles is thriving and active! There’s been 26% more single family sales units in 2020 compared to 2019. With interest rates hovering at records low around 3% and prime inventory remaining well below historical averages we expect 2021 to be another strong year in the Los Angeles luxury housing market.
Here’s a quick snap shot of the luxury sales over $5M in 2020 vs 2019:
-Sales over $5M are up 26%
-Sales over $10M are up27%
-Sales over $20M are up 37%
-Sales over $30M are down -20% (17 in 2020 / 21 in 2019)
-Sales over $40M are down -30% (7 in 2020/ 10 in 2019)
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#55 - Steve Levine - Follow Your Bliss: How a Surf Trip to Bali Changed His Life Forever
Steve Levine may really be the most interesting man in the world. From a young age growing up on the Westside of Los Angeles he had a zest for adventure and was particularly lit up by his passion for surfing. This first led him to attend college in Santa Cruz where he charged infamous surf breaks like Mavericks with menacing waves in frigid waters littered with great white sharks.
Coming from a prominent real estate family, Steve was expected to go to law school after college and was on a trajectory for a lucrative career as a power broker in Los Angeles. A surf trip to Bali in the early 1990s changed his plans. After becoming close friends (and eventually business partners) with a local gentleman from Uluwatu Steve decided to take the road less travelled. He followed his bliss and gave up everything and everyone he knew in Los Angeles to build a new life in Bali. After immersing himself in the local culture for many years and learning the language Steve became a well known local figure in Uluwatu and forged strong relationships throughout Indonesia. Luck , timing and tight relationships put him in a once in a lifetime position to acquire a significant ocean front parcel overlooking the infamous Uluwatu surf break from a local family. This moment set Steve on a path he still follows today.
Over the years, with his local partner, developed a luxury boutique hotel in front of the famous surf break and a second surf camp on a remote island with 30 inhabitants. This is a unique story about following your bliss, turning your passion into your life’s work and seizing the opportunity when it arrives.
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State of the Real Estate Market Los Angeles - December 5, 2020
The luxury market of homes over $5M have out paced the amount of closed sales over $5M in 2019 by 23%. On a year over year basis there are more sales in 2020 over $5M, $10M, $20M and $30M. The majority of these sales took place in the second half of 2020 as the luxury markets froze for a few months when Covid and shelter in place took hold. There were 50 sales over $20M so far this year and 40 of the buyers were Americans. Out of the 10 international sales 2 buyers
we’re from Taiwan and 1 from China.
#54 JASON NAZAR - SERIAL TECH ANGEL INVESTOR ON SMART GROWTH HACKS & SCALING A START UP
Jason is the Co-Founder/CEO of Comparably, the Entrepreneur in Residence for the City of LA, & host of "Startups Uncensored" where he’s interviewed top CEOs from Zillow, Docusign, Task rabbit, Survey Monkey and many more. He founded Docstoc & sold it to Intuit and is a frequent contributor to WSJ & Forbes. He is in the eye of the storm when it comes to Silicon Beach and tech start ups and is very influential in the tech space. In this engaging interview, Jason talks about growth hacks for start up businesses and gives us an inside look at the rarified air of venture capital, Silicon Valley and what it takes to build a start up, scale smartly and exit at a viable valuation. In all businesses Jason says, “working smarter is not working less. It’s working hard on the things that matter.” I could not agree with him more. If you are going to succeed in tech or any other business you will need to be relentless, persistent, enthusiastic, efficient, quick to adapt and pivot and consistently working hard on the right things.
Please leave us a comment and 5 star review on Apple Podcast if you like what you hear and subscribe to our live interview videos on YouTube channel The Deal With Danny Brown.
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#53 - Bruce Smiley - Get Up Earlier And Get A Head Start
Bruce Smiley is one of the most prolific real estate attorneys in the country representing some of the biggest companies and institutions in the world. His law firm Freeman, Freeman and Smiley is a a nationally recognized full service real estate firm full of top tier litigators, expert negotiators, astute business advisors and savvy tax and estate planners. Even after all of his success he still feels like an underdog compared to the global mega law firms he competes with and against. His secret sauce is to work 100 times harder and smarter than everyone else. He gets up early and has a half day of work before most of us wake up for breakfast and by lunch time he has full day under his belt. This work ethic gave Bruce the freedom to leave work in the late afternoons to attend his children extra circular activities. After dinner he works a few more hours from his home office. He did not reinvent the wheel he created a life hack by waking up a few hours earlier. Bruce has tremendous insights and wisdom gathered from decades of building long term relationships, caring deeply about his clients, balancing family and work and maintaining a David VS. Goliath mindset no matter how successful you get. School is in session.
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Dropping knowledge & nuggets ! Wow!!!
I’m Blown away by each episode. So much practical information to apply and enjoy. These guests are so smart and successful and offer so much advice .
Insiders view of L.A.
Always interested to hear who Danny gets on his podcast. Feels like an insiders view of L.A.‘s inner sanctum.
Danny is an extraordinary agent. Great listener, very thorough, and has impeccable bedside manner. I really enjoyed this Podcast.