
100 episodes

The Dental Marketer Michael Arias
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- Business
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4.9 • 90 Ratings
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Be a part of the TDM FAMILY here: http://eepurl.com/cufQt9
Welcome to The Dental Marketer Podcast. Where we are helping dentists everywhere!
A podcast where we answer all your dental marketing questions & concerns, breakdown campaigns and strategies, talk all about Ground Marketing, and motivate and inspire, just like YOU motivate and inspire me.
THANK YOU SO MUCH FOR LISTENING IN!
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MMM [SEO] What The Heck Are You Paying For? The Results You Should Be Seeing with Your Marketing Agency's SEO Efforts
(If you DO want to work with Golden Proportions, they are actually giving all our listeners 2 EXCLUSIVE DEALS)Reach out to Golden Proportions here: https://go.goldenproportions.com/dental-marketer-dealRequest a Free SEO Analysis (Scroll down to "Free SEO Analysis")In this episode, Xana Winans, from Golden Proportions Marketing, breaks down the four main pillars that she believes you should be seeing from your SEO company:Technical SEO - This covers the nuts and bolts of SEO: cleaning up bad backlinks, site speed, broken links on the site, and all the small details going into SEO.
Content Development and Distribution - This involves keeping your site active with blog posts, page updates, and articles with longtail keywords and phrases.
NAP Listing and Consistency - Your listings online including Name Address and Phone number (NAP,) should all be uniform! Having differing information online can cause search confusion and zombie listings as Xana calls them.
Off Page SEO - These are the links to your site from other websites. You want high quality websites with good SEO standings to link to your site for an extra boost!Give this episode a listen to hear more on these pillars and Xana's other tips on SEO, user experience, and conversion rates!You can reach out to Xana Winans here:
Golden Proportions WebsiteGolden Proportions FacebookGolden Proportions InstagramResources:Definitive Guide to Improving Your Dental SEOYour Exclusive TDM Deals on Golden Proportions MarketingRequest a Free SEO Analysis (Scroll down to "Free SEO Analysis")If you want your questions answered on Monday Morning Marketing, ask me on these platforms:My Newsletter: https://thedentalmarketer.lpages.co/newsletter/The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 -
404: Dr. Ingrid Murra | The Art of Moving Teeth and Why You Need an Orthodontist For Your Practice
Join this podcast's Facebook Group: The Dental Marketer SocietyJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/[Click here to leave a review on iTunes]Guest: Dr. Ingrid Murra
Business Name: Two FrontCheck out Ingrid's Media:Two Front InstagramPersonal InstagramEmail: ingrid@mytwofront.comHost: Michael AriasWebsite: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/My Key Takeaways:We need orthodontists now more than ever! There are still areas to improve the patient's quality of care.The concept of moving teeth, and the specialization that goes into orthodontics, cannot be conveyed in a brief course.With a busy schedule, be sure to be extra intentional with how you're spending your free time!Just start! If you are waiting until "after this," or "after that," it will never get done.To make it happen in the dental world, failure is your friend. Embrace it, and see how you can improve moving forward.
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] -
MMM [Startups] How to Have a Schedule Full of New Patients with Temporary Signage
BEFORE OPENINGThis episode is sponsored by: Mango VoiceClick here for Mango Voice's completely FREE startup package!In this episode, Dr. Chris Green gives us a breakdown of his use of signage, progress updates, and ground marketing that give him an edge on opening day. He emphasizes that correct terminology in signage is especially important. Making sure you have the offer, dental branding, and a phone number, so people know that you are pre-booking patients, and they know where to call is key. Try not using exact dates, if you are not positive on construction or other possible setbacks. Giving a ballpark range of when your doors will be open, and then updating the patient along the way is a great way to engage them! He also brings up the importance of a simple landing page for pre-booking. Lastly, he goes through the patient mindset, and how most do not mind waiting the three to four months if you are upfront about the timeframe and possible delays in opening. Tune in to this episode with Dr. Chris Green to learn his startup strategies!You can reach out to Dr. Chris Green here:Website: https://www.thepracticelaunchpad.com/
If you want your questions answered on Monday Morning Marketing, ask me on these platforms:My Newsletter: https://thedentalmarketer.lpages.co/newsletter/The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 -
403: Dr. Aman Kaur | Women in DSO
Brought to you by:SCHEDULE A FREE DEMO WITH CARESTACK TODAY!Click the link below and get 1 MONTH FOR FREE + 10% OFF your Annual Subscription + 50% OFF Your Set-up Fee!Check out CARESTACK now: https://lp.carestack.org/thedentalmarketerGuest: Dr. Aman Kaur
Business Name: Women In DSO OrganizationCheck out Aman's Media:AiM Dental AllianceHost: Michael Arias
Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/Join this podcast's Facebook Group: The Dental Marketer SocietyMy Key Takeaways:Play to the strengths of your employees rather than focusing on what they struggle with.DSOs have great insight on peer to peer quality assurance.The best DSOs are fronted by Doctors, and their care for patients.It's up to the Doctor to communicate to patients and staff the importance of oral health.Find the reasoning behind your desire for growth before trying to grow!
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] -
MMM [Startups] How Coffee Brought In 120 New Patients
BEFORE OPENINGCasey's full interview: https://thedentalmarketer.site/podcast/341In this episode Dr. Casey Geotz breaks down how he was able to bring in 120 new patients on opening day! He opened his practice in October 2020 and he lets us know exactly how he DIY'd his whole process to ensure he had new patients when his doors officially opened. Before opening he set up a VoIP phone, built his own website, and went out and made his own referrals happen! He built these referrals and partnerships with one main ingredient: coffee. Black Rifle Coffee to be exact! Listen in and see how he spent only 3 days behind his master plan of building referrals with coffee, and see just how incredible the reward was!You can reach out to Dr. Casey Geotz here:Email: cgoetz@troypediatricdentist.com
Brews and Tiny Teeth Podcast: https://podcasts.apple.com/us/podcast/brews-tiny-teeth-unfiltered-pediatric-dentistry-podcast/id1561176587
Practice Website: www.troypediatricdentist.comIf you want your questions answered on Monday Morning Marketing, ask me on these platforms:My Newsletter: https://thedentalmarketer.lpages.co/newsletter/The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 -
402: Dr. Kyle Stanley | Beverly Hills Dentist
Join this podcast's Facebook Group: The Dental Marketer SocietyJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/[Click here to leave a review on iTunes]Guest: Kyle Stanley
Practice Name: Beverly Hills DentistCheck out Kyle's Media:InstagramSpeaker WebsitePearl AI CompanyHost: Michael AriasWebsite: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/My Key Takeaways:Make sure to separate yourself from your business. Your self worth shouldn't rely on performance!Fast is not always the best. Sometimes slow and high quality is a good differentiator.What are your life values and how can you build your business around those?Do not give up on those hard conversations regarding finances or other business decisions.In a partnership, every party should feel the agreement is fair! These deals evolve and change over time.
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes]
Customer Reviews
A Dental start up must!
Very useful resources and information especially when doing a dental startup.
Michael always ask the right questions to guests and keeps it engaging
Dental marketing
Great podcast with a wide variety of dental topics!
Relatable Content. Great conversations.
Best dental marketing podcast out there. You feel like you’re talking to a friend. His guests all have a wealth of knowledge to share, and the conversation feels so genuine. Great job Michael!