The Design Hustle Show The Design Hustle Show

Wait, what? There was a Season 1?



There most definitely was. Just a mere two episodes, the Design Hustle Show Season 1 came out in 2018. One heart surgery and twin daughters later, it's back. New shows lined up and everything. More straight-talk about marketing and design, more tips and tricks on how to do more with less, “ahas” for your “hustle” and much, much more!



In addition to bringing in colleagues who work in the industry, I’ll be chatting with some entrepreneurs, business owners and nonprofits about their marketing and what’s working for them to achieve their goals.



The Design Hustle Show is hosted on Blubrry and can be found on Apple Podcasts, Google Podcasts and now on Amazon Music. Check it out!



Have an idea for our podcast? Know someone who'd be a great guest on our show? Tell us about them! Email us at designhustleshow@dpigraphics.net.

New episodes coming soon!

 

For this episode of The Design Hustle Show, hosted by myself, Jeff Brown, I sat down with my friend and colleague, Jesse Nicoli, a front-end web developer and graphic designer who has design agency experience and is great at finding better, faster ways to do design tasks. We decided to talk about Wordpress plugins and design resources that everyone should be using and why.



There are plugins that we think that every Wordpress site should have and you should know how to get the best use out of them. Jesse explains what he likes and why he uses plugins like Yoast for SEO and Wordfence for website security. We also talked about services, like Google Analytics, that coincide with some of these plugins and why they are important. Jesse also shares some of his go-to design resources for graphics, images and more.



 

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In this episode, Jesse and I talk about both free and premium Wordpress plugins and design resources that not only make life easier, it can really help your site function better. Fed up with iStock Photo? Jesse has some suggestions on how to get quality imagery at a much more affordable cost. Before we end the episode, Jesse tells me his favorite lunch stop and what's good there.

Here are some of the Wordpress plugins and design resources that Jesse suggests using:



WORDPRESS PLUGINS

Yoast - An SEO plugin that helps optimize your website pages with keywords to help your site to be found in the search engines. Site: https://yoast.com/wordpress/plugins/seo/



Wordfence - A security plugin that protects your site against brute force attacks, mailicous uploads, malware and more. Site: https://www.wordfence.com/



Contact Form 7 - A simple but solid contact form plugin. Site: https://contactform7.com/



Google Analytics by Monster Insights - Google Analytics plugin - you must have a Google Analytics account setup for this to work. Site: https://wordpress.org/plugins/google-analytics-for-wordpress/



Super Cache (or W3 Total Cache) - A site caching plugin to help web pages to load faster. Site: https://wordpress.org/plugins/wp-super-cache/ or https://wordpress.org/plugins/w3-total-cache/



WP Slider (Optional) - An optional slider for your website. Site: https://wordpress.org/plugins/simple-slider-ssp/



Pop-Up Maker (Optional) - A cool, optional plugin to help make pop-ups for your site. Site: https://wordpress.org/plugins/popup-maker/



WP Post/Page Clone - A great plugin that simply clones posts and pages. Site: https://wordpress.org/plugins/wp-post-page-clone/



WP Limit Login Attempts - A simple but effective plugin that limits login attempts. Site: https://wordpress.

For the first episode of The Design Hustle Show, hosted by myself, Jeff Brown, I sat down with my friend and colleague, Mike Conley, a digital marketing specialist, who has worked in the apparel, footwear and food service industries, as well as a couple marketing agencies. Mike's forté is in search engine optimization (SEO) and content marketing. The idea was to demystify SEO and to see what role content marketing plays in the current state of search engine optimization.



During the first episode, we talk about SEO and what it means to today's small businesses. Mike and I talk about how to structure your site and pages to make sure that they can be found by the search engines using keywords and proper HTML markup. We discuss differences between SEM (search engine marketing) and content marketing and his take on why you should try SEM to see what it can do.



 

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Mike and I talk about content marketing and why every business needs to use it in their SEO strategy. I ask Mike about what he thinks the future of SEO holds and what's the next "biggest" thing. Lastly, Mike reveals his favorite lunch stop and what's good there.

Additionally, Mike recommends two resources for assistance with SEO. The first is the perfectly optimized page (click the images for bigger versions):



The second is the SEO Periodic Table



Thanks for checking out this episode of The Design Hustle Show. If you like the first episode, feel free to give us a review on iTunes (click here) and subscribe on iTunes, Google Podcasts or wherever you get your favorite podcasts. Next time, I'll be sitting down with friend and colleague Jesse Nicoli as we discuss Wordpress plugins that every site needs to have, design and development resources and more, so stay tuned for that.



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A HUGE announcement for DPi Graphics and myself - I am starting a new podcast, The Design Hustle Show - a podcast about marketing and design and everything in between. While we're not "on the air" quite yet, there's a trailer below to whet your appetite for what's to come. Look for a special guest each episode and lots of good stuff!



Ok, Jeff, but why "Design Hustle"?



OK, ok, I get it - you want to know more. I chose The Design Hustle Show because, well, it's a show. I DJ'd a radio show back in college for the campus radio station (610 WSAM for those who were privileged enough to remember it back on the University of Hartford campus) and this is a lot like that - ONLY BETTER.



Back to why it's called the "Design Hustle" Show - a freelance business or side business is often referred to as a "side hustle" - supplemental income to your main job, occupation, etc. Since DPi Graphics was originally created as a design business (we offer a lot more now than we did in the beginning), and it is my "side hustle", it saw it only fitting that it be dubbed The Design Hustle Show.



More on what the show will consist of (or you could just listen to the trailer) - with my guests who are both colleagues and friends, we're going to provide some tips and tricks, insight into the marketing and design industry, how to do more with less and a whole lot more.



I can hardly wait. Like I said, checkout the trailer and remember to subscribe on iTunes or wherever you get your podcasts. See ya soon!