152 episodes

Welcome to The Early Days Podcast - a show about the hustle, the excitement, the doubts, the successes, the failures, the ups and downs of building a business from scratch.

We interview fellow entrepreneurs about their experience of starting businesses. As we are building our own apparel company and documenting our early days, we wanted to go behind the scenes with other entrepreneurs and find out what their early days, weeks, months, and years were like.

The Early Days Podcast by DULO DULO

    • Business

Welcome to The Early Days Podcast - a show about the hustle, the excitement, the doubts, the successes, the failures, the ups and downs of building a business from scratch.

We interview fellow entrepreneurs about their experience of starting businesses. As we are building our own apparel company and documenting our early days, we wanted to go behind the scenes with other entrepreneurs and find out what their early days, weeks, months, and years were like.

    The Best Way to Learn Facebook Ads | The Early Days (S3E6)

    The Best Way to Learn Facebook Ads | The Early Days (S3E6)

    Learning Facebook Ads, building an agency business, firing your clients and much more with Mojca Zove from Super Spicy Media



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    Mojca Žove is a Facebook ads expert and founder of Super Spicy Media - a digital marketing agency.

    In our conversation with Mojca we talked about what it was like for her to start a digital agency business, the realisation that a full-time job is never 100% a sure thing, and the biggest obstacles to starting. As an expert Facebook advertiser, we asked Mojca to share how she learned Facebook Ads, the resources and methods that helped her master the craft, and how she deployed this channel when attracting clients for her agency. We also talked about email lists, webinars, balancing content creation and client work, burnout, firing clients, and much, much more.



    Complete notes and links: https://weardulo.com/blogs/the-early-days-podcast/facebook-ads



    Topics:

    01:55 - Who is Mojca and starting Super Spicy Media

    03:25 - Getting fired from a marketing agency

    05:30 - Taking the leap to build her own business

    06:30 - What was the biggest obstacle to starting earlier?

    07:28 - Learning Facebook ads

    08:37 - The best way to learn Facebook ads

    11:33 - The biggest mistakes people do when starting with Facebook ads

    13:07 - Learning to get clients

    16:16 - The origin of the name "Super Spicy Media"

    17:15 - Learning and doing outreach with cold emails

    18:22 - Deploying Facebook ads to building a client list

    19:42 - Working on retainer vs project-based projects

    21:03 - Using content as a driver to earn new business

    23:17 - Promoting content to drive awareness and grow an audience

    25:11 - Building an email list

    27:22 - How to host and promote a webinar

    28:59 - Strategies for cleaning up and keeping your email list up-to-date

    31:40 - Upcoming shifts in attention across social media and helping people online

    34:48 - Balancing content creation and client work

    37:14 - Sharing personal and professional content on Instagram Stories

    38:18 - Firing clients and choosing what to work on

    41:33 - How to deal with burnout and take a break

    43:30 - Building an online course

    46:40 - Future plans and projects

    47:47 - Links and resources

    • 51 min
    Evergreen Marketing Principles | The Early Days (S3E5)

    Evergreen Marketing Principles | The Early Days (S3E5)

    Discussing how adding value, asking questions, and listening to the customer can help grow a business, with John D Saunders.



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    John D Saunders, founder of 5four Digital is an experienced serial entrepreneur who excels at marketing. After selling several online stores, and a career as an advertising executive for the automotive industry, John decided to start his own marketing agency. The need to learn more and provide more value to others were the main principles behind his decision to take the entrepreneurial route. 



    In our conversation we go through a variety of topics and John mentions a lot of resources which you can start using today in your own business. Some of the things we covered - working in a remote environment, constantly learning new things and sharing those with the world, building a business on core principles such as adding value, asking questions and listening to consumers. We also dived deep into strategies for social media marketing and growing e-commerce stores.



    Complete notes and links: https://weardulo.com/blogs/the-early-days-podcast/marketing-principles



    Topics we cover in this episode:

    01:35 - How John started his life in advertising

    03:10 - Starting 5four

    03:40 - Working with a remote team

    04:13 - The transition from working on the side to full-time entrepreneurship

    05:40 - Taking a leap of faith and having a contingency plan

    06:30 - Finding 5four's first clients and the importance of networking

    07:30 - Educating yourself and sharing everything new you learn

    08:22 - Add value, ask questions, listening to your consumer

    09:08 - Getting used to being your own boss

    09:53 - Being a facilitator rather than a boss

    10:25 - The process of self-improvement and self-education

    12:37 - Balancing learning with execution

    14:34 - Project and task management tools

    16:40 - Starting 5four solo - the good and the bad

    17:24 - Standard operating procedures (SOPs) and collaborating with others when scaling your efforts

    17:56 - Having the confidence to hire your first full-time employees

    20:22 - The benefits and disadvantages of working with a remote team

    22:56 - Balancing time for internal marketing and business development

    24:46 - Moving into a marketing manager role and out of the project manager role

    25:37 - Social media platforms and content strategies with the highest ROI

    32:40 - Tools and apps to have when starting an ecommerce store

    35:34 - Recommendations for building out the Product Description Page on your store

    37:10 - Documenting your life online

    39:28 - Plans for the near future

    42:10 - Links and handles

    • 45 min
    Say "Yes" first, figure it out later | The Early Days by DULO (S3E4)

    Say "Yes" first, figure it out later | The Early Days by DULO (S3E4)

    Discussing how to building a design agency from scratch with Matt Ellis, founder of Honcho Agency



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    Matt Ellis is the founder of Honcho, a design agency specializing in web design and development. 

    Matt’s built Honcho from scratch and without knowing much about the agency world. He simply learned to dive into new opportunities head first and figure out how to do things as he’s going along. It’s a piece of advice he shared a few times during our conversation. We also talked about hiring first employees, pricing strategies, finding clients, running a remote company and much more. It’s an episode rich on resources and tools that will help a lot of you to automate and facilitate processes around your own businesses. If you work at a small agency or run a remote team, this is a very useful episode to listen to.



    Topics we cover in this episode:

    01:50 - Who is Matt Ellis and what does he do

    02:34 - How Matt got into web development

    05:49 - Saying "Yes" to things even if you don't know how to do them

    07:23 - Learning to do web development properly

    08:30 - From freelancer to founder of a design agency

    10:30 - Learning how to build an agency

    11:40 - Hiring the first employee at Honcho

    12:55 - Freeing more time for learning and business development

    15:40 - Finding clients in the early days and financial security

    17:18 - Balancing a financial forecast with hiring

    19:00 - Switching from a product focus to a sales and business development one

    20:30 - Tools to help with automation to free up more time

    23:30 - How to choose which prospects to approach

    29:55 - Where does conversion happen

    31:00 - Pricing strategies: project-based vs. retainers

    35:00 - Providing more value to others by learning more about your own business

    35:20 - Working remotely

    36:20 - Running a remote company - the process and tools

    40:10 - Fluid processes and trust

    41:50 - Getting new clients

    42:46 - Acquiring new clients through Adwords

    44:10 - Future plans for the Honcho agency

    48:05 - Links and handles



    FULL LIST of Useful Resources and Links: https://weardulo.com/blogs/the-early-days-podcast/say-yes-first-figure-it-out-later

    • 52 min
    Bootstrapping vs VC funding #TEDbits (S3E3)

    Bootstrapping vs VC funding #TEDbits (S3E3)

    When is the right time to bootstrap and when should you raise VC money?



    Listen to the full episode: https://anchor.fm/dulo



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    • 1 min
    There's always another way #TEDbits (S3E3)

    There's always another way #TEDbits (S3E3)

    When faced with a challenge remember there is always another way to go about it.



    Listen to the full episode: https://anchor.fm/dulo



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    • 1 min
    Prepare a roadmap before your launch #TEDbits (S3E3)

    Prepare a roadmap before your launch #TEDbits (S3E3)

    It's important to do your homework and have a roadmap before your launch.



    Listen to the full episode: https://anchor.fm/dulo



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    • 1 min

Customer Reviews

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A unique look into starting businesses

It’s fun and inspirational to hear how people got started and listen as people document their own business growth. Awesome for startup entrepreneurs

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