54 min

The Easiest Way to Market Your Business with Dave Gerhardt Perpetual Traffic

    • Marketing

The foundation of marketing isn’t difficult: sell people stuff they need. As marketers, it’s easy to overcomplicate what it takes to get a brand off the ground. In this episode, Dave Gerhardt, CMO at Privy, explains how to market a new company that isn’t well known in their industry (yet!). Listen to learn how he created Drift’s marketing strategy, was able to use a podcast to grow their reach, and gained traction against established competitors.
RESOURCES MENTIONED IN THIS EPISODE
Get Results Like This with Tier 11
Work at Tier 11
Get a Free Trial of Oribi and 20% off with code: DigitalMarketer
60+ Free Ad Creatives For Social (thanks No Limit Creatives!)
Dave on Twitter
Dave’s Podcast B2B Marketing
Drift’s Podcast Seeking Wisdom
Dave’s Marketing Group: The Leading Community for Modern B2B Marketing
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.
Mentioned in this episode:
New Ecommerce Strategies Webinar

The foundation of marketing isn’t difficult: sell people stuff they need. As marketers, it’s easy to overcomplicate what it takes to get a brand off the ground. In this episode, Dave Gerhardt, CMO at Privy, explains how to market a new company that isn’t well known in their industry (yet!). Listen to learn how he created Drift’s marketing strategy, was able to use a podcast to grow their reach, and gained traction against established competitors.
RESOURCES MENTIONED IN THIS EPISODE
Get Results Like This with Tier 11
Work at Tier 11
Get a Free Trial of Oribi and 20% off with code: DigitalMarketer
60+ Free Ad Creatives For Social (thanks No Limit Creatives!)
Dave on Twitter
Dave’s Podcast B2B Marketing
Drift’s Podcast Seeking Wisdom
Dave’s Marketing Group: The Leading Community for Modern B2B Marketing
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.
Mentioned in this episode:
New Ecommerce Strategies Webinar

54 min