15 episodes

Learn from the world's best event planners. Bringing people together can change the world, but it's damn hard! Join us as event planners share their stories and strategies for successful events.

The Emamo Show: Event Planner Conversations Emamo

    • Marketing
    • 5.0, 5 Ratings

Learn from the world's best event planners. Bringing people together can change the world, but it's damn hard! Join us as event planners share their stories and strategies for successful events.

    Interactive Livestream Founder Eli Stonberg of Hovercast - The Four Steps to a Wildly Interactive Livestream

    Interactive Livestream Founder Eli Stonberg of Hovercast - The Four Steps to a Wildly Interactive Livestream

    Eli Stonberg is the cofounder of Hovercast, an interactive live streaming and event platform. With so many events choosing to go virtual, event organizers are looking for better ways to involve their audience. Hovercast is a tool that allows you to prompt meaningful audience participation, easily display questions or graphics, and authentically respond on your livestream.

    "The reason we fell in love with livestream is because we have a chance to react and take participation into effect in the show. And that’s where things get really interesting."

    Hovercast offers a variety of tools from political AMA's with the Bernie Sanders campaign to creating an interactive game for Old Spice. We dive into why everything they build helps serve one core value: getting your audience involved and transforming the experience using their four step feedback loop.

    • 37 min
    Culture Events Producer Michael O’Farrell of Shopify - Producing a Company Summit for a Globally-Distributed Team

    Culture Events Producer Michael O’Farrell of Shopify - Producing a Company Summit for a Globally-Distributed Team

    Michael O'Farrell has founded and produced events for over a decade. Now he's the Culture Events Producer at Shopify, a commerce platform that helps over 1 Million merchants across 175 countries.

    This week we chat about his transition from producing events for the public to now local and global events for Shopify. He shares the challenges he and his team have overcome while producing an annual summit for over 5,000 employees distributed around the world.

    • 49 min
    Event Consultant Jen Gilhoi of Sparktrack - Make the Last Impression a Lasting Impression with Event Recaps

    Event Consultant Jen Gilhoi of Sparktrack - Make the Last Impression a Lasting Impression with Event Recaps

    The peak-end rule, something that happens at every event. Instead of judging an experience based on a whole, people tend to judge based on how they felt at its peak and at its end.

    That's where Jen Gilhoi comes in. Event consultant and founder of Sparktrack, Jen has been helping event planners leave lasting impressions before their event has even started.

    "If you’re an event planner coming off an event and haven’t thought about what you’re going to send out the next day, that’s a challenge. Set that immediacy. People are going to take more action than they would three to five days later."

    We discuss the rewards of a recap such as creating meaningful connections, ROI for speakers and marketing to potential attendees.

    • 31 min
    Conference Founder Sarah Hatter of Elevate CX - Roll Out the Red Carpet with a Conference Concierge

    Conference Founder Sarah Hatter of Elevate CX - Roll Out the Red Carpet with a Conference Concierge

    Sarah Hatter is the founder of Elevate CX, an event series focused on helping and growing customer experience leaders. Sarah started her own conference because she couldn't find any resources for people wanting to break into careers as customer experience professionals.

    What started as a peer-to-peer educational event for customer support has blossomed into a year-round community. Now that she's produced over 30 events around the world, Sarah shares how she creates her events with thoughtfulness as a core value.

    Look at every other decision that you make through that lens of, "Is this thoughtful? Is it humanizing? Is it going to make them feel good?"
    We chat about the creative solutions she's incorporated into her events like having an on-site concierge team, digital liaisons to answer attendee questions online and the speaker guidelines she issues to create a connected experience.

    • 51 min
    Community Expert Dave Mathias - Starting a Meetup Group and Growing It Into a Conference

    Community Expert Dave Mathias - Starting a Meetup Group and Growing It Into a Conference

    This week we sit down with Dave Mathias founder of NorthRupt Labs, an event experience firm, founder of Go Beyond The Data, helping you find the human side of the analytics, and board member of MinneAnalytics, a nonprofit org that brings together the tech community in Minnesota with free events. Dave shares why you should never be afraid to experiment with your audience, starting your own Meetup and knowing when the right time to transition into a conference.

    • 48 min
    Online Conference Organizers Chris Schmitt & Ari Stiles - Virtual Conferences and Their Hidden Benefit: Inclusion

    Online Conference Organizers Chris Schmitt & Ari Stiles - Virtual Conferences and Their Hidden Benefit: Inclusion

    This week we chat with Christopher Schmitt and Ari Stiles, the duo who has run dozens of web-based conferences. They’ve been in the event industry for over a decade, from advising and working with South by Southwest to starting their own conferences to working with Knowbility and Smashing Mag today. We dive deep into how they created a successful virtual conference series and the simple changes you can do to make your event more accessible and diversity-friendly.

    • 54 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Mitchell A C ,

Wonderful Resource for Event Planners!

This Podcast is such an amazing resource for Event Planners. High quality, entertaining, and fun to listen to. Thanks, Emamo team! ❤️

Scrapchick88 ,

Unique resource for event planners!

It’s so refreshing hearing what other event organizers are using to put on their events. There isn’t any resources out there to help us create better workflows, until now! Also, there’s so many different types of events... who knew? Definitely a fun and friendly show!

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