30 episodes

The Esq Marketing Podcast is hosted by Matthew Laurin where he features successful solo and SMB law firms from all over the United States.

The Esq Marketing Podcast Matthew Laurin

    • Marketing
    • 5.0 • 3 Ratings

The Esq Marketing Podcast is hosted by Matthew Laurin where he features successful solo and SMB law firms from all over the United States.

    Is Your Law Firm Intake Process Good Enough?

    Is Your Law Firm Intake Process Good Enough?

    In this episode of the Esq.Marketing Podcast, Matthew Laurin sits down with Chris Mullins, “Phone Sales Doctor” and Founder and CEO of Intake Academy, to discuss everything your firm needs to know about intake processes. Chris talks about how to use scripts as a guide, monitoring calls as a leader and learner, and the best tips for supporting your intake team. Plus, Chris shares a special offer just for Esq.Marketing Podcast listeners! Stay tuned.

    • 27 min
    Why A Written Partnership Agreement is So Important to Your Practice

    Why A Written Partnership Agreement is So Important to Your Practice

    In this episode of the Esq.Marketing Podcast, Matthew Laurin talks with Toni Y. Long, Managing Partner and Founder of The Long Law Group, PC, about the importance of partnership agreements. Toni shares what exactly goes into partnership agreements, how they can help your business, and what you should look for in a partner. Stay tuned.

    • 22 min
    How to Successfully Market to Your Local Hispanic Community with Paul Samakow

    How to Successfully Market to Your Local Hispanic Community with Paul Samakow

    Learn about how to successfully build up your Hispanic client base on this episode of Matthew Laurin's Esq.Marketing Podcast featuring Paul Samakow, Founder of The Law Offices of Paul A. Samakow, P.C. They discuss viable markets, overcoming language roadblocks, what type of advertising works (and why), and more. 

    • 29 min
    Top 5 Tips to Successfully Network in a Pandemic

    Top 5 Tips to Successfully Network in a Pandemic

    Join the conversation on this episode of the Esq.Marketing Podcast with Matthew Laurin and Janet Falk of Falk Communications and Research as they talk about tips for networking successfully in a pandemic. Highlights include networking best practices, joining a networking group, getting the best out of virtual networking events, crafting an effective elevator pitch, and more.

    • 32 min
    Why Digital Forensics is Essential For Your Practice with Lars Daniel

    Why Digital Forensics is Essential For Your Practice with Lars Daniel

    Take a listen to this episode of the Esq.Marketing Podcast with Matthew Laurin and Lars Daniel, Practice Leader of Digital Forensics at Envista Forensics. Lars breaks down the concept, process, and essence of digital forensics for lawyers. He sheds light on what to do when you need evidence from a phone, how to source proof from social media, the devices you need when you’re looking for digital evidence, and more.

    • 28 min
    How to Differentiate Your Brand in Personal Injury Law Practice

    How to Differentiate Your Brand in Personal Injury Law Practice

    Learn how to build a brand strategy that’ll differentiate your personal injury law firm on this episode of The Esq.Marketing Podcast with Matthew Laurin and his guest, Lem Garcia of Lem Garcia Law. They discuss what it takes to create an effective and successful brand strategy, how to piggyback on flourishing client relationships, mistakes to avoid when starting your law firm, and more.

    • 20 min

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