10 episodes

Fundraising for the nonprofit: Is it a boost for you or the bane of your existence? If you find yourself struggling with or even dreading hosting fundraising events, this program is definitely for you.



Having developed The EVENT Technique after years of experience, author Jill Kummer walks you through the process step-by-step. She shares plenty of tried-and-true strategies that will help you make your next fundraising event (and every one after that), truly profitable rather than becoming a money pit with very common and often costly mistakes.



From the first inkling of an idea about hosting an event to the final debriefing, you'll get a better understanding of each step and how to execute properly, so your events shines, your guests have a great experience, and you boost your organization's bank account.

The Event Technique The Event Technique

    • Government

Fundraising for the nonprofit: Is it a boost for you or the bane of your existence? If you find yourself struggling with or even dreading hosting fundraising events, this program is definitely for you.



Having developed The EVENT Technique after years of experience, author Jill Kummer walks you through the process step-by-step. She shares plenty of tried-and-true strategies that will help you make your next fundraising event (and every one after that), truly profitable rather than becoming a money pit with very common and often costly mistakes.



From the first inkling of an idea about hosting an event to the final debriefing, you'll get a better understanding of each step and how to execute properly, so your events shines, your guests have a great experience, and you boost your organization's bank account.

    The Event Technique/Ah...the Media

    The Event Technique/Ah...the Media

    “Somebody always knows somebody in the media.” Not the best strategy to get coverage for your events, right? Yet so many organizations handle their event promotions in that fashion. Seems crazy. Here are some great tips to get your media program under control.

    • 7 min
    The Event Technique/A Chat with Adriane Diethorn of Wish, Hope, Dreams

    The Event Technique/A Chat with Adriane Diethorn of Wish, Hope, Dreams

    Adriane has been on the cutting edge of Event Management for more than 20 years. Her company, Wish, Hope, Dreams handles Non-profit events, weddings, grant writing and so much more across the United States. We sat down to chat about how she has guided her company, what she has told her clients and what’s next for this dynamic event planner. Please enjoy!

    • 25 min
    The Event Technique/A Chat with Tonya Edinger

    The Event Technique/A Chat with Tonya Edinger

    Tonya Edinger’s foray into the event planning business is interesting, to say the least. She could easily be called “The Reluctant Event Planner.” Fast forward 20 years and that woman who was sure she would be eating cat food has advanced to become one of the premier event planners in Western Pennsylvania. Hear her remarkable story, her wildest events and so much more in this very special interview.

    • 40 min
    The Event Technique/Ticketing… Now What?

    The Event Technique/Ticketing… Now What?

    How you and your organization handles ticketing for your event can make or break the bank. What do you do with your VIP guests? Your general admission guests? And all of those are before you handle your sponsors, media and your complimentary attendees. It’s enough to make even the most seasoned event planner crazy unless you have a plan. Here’s some awesome ideas to keep everyone happy and moving through the registration for your event.

    • 9 min
    The Event Technique/Send Me Something

    The Event Technique/Send Me Something

    Three of the worst words to hear from a potential sponsor are, “send me something.” At that moment, many event coordinators are paralyzed. They have nothing prepared, no real plan and subsequently agree to send over packages that they know are incomplete. Happens more than most will admit…

    • 8 min
    The Event Technique/The Big 3

    The Event Technique/The Big 3

    We are living in interesting times, to say the least. As people make the transition from a “work” environment to the “home” environment for work, there are a number of important things to remember. Let’s call them “The Big Three.” Relaxing any one of these can derail the best and most crafted image.

    • 7 min

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