In this episode I sat down with a very talented business leader, Steve Kietz. Steve is the Chief Executive Officer of Reliant Funding, a leading small business lender out of San Diego. We discuss Steve's career path to become a CEO, the metrics to use when calculating a return on marketing investment, and the evolution of marketing analytics as a business function.
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Information
- Show
- Channel
- FrequencyUpdated Monthly
- PublishedDecember 27, 2021 at 11:54 PM UTC
- Length27 min
- Season3
- Episode1
- RatingClean