An Agency Story

The Exact Discipline That Saved Her From Burnout - eLuminate Marketing

Company: eLuminate Marketing
Owners: Lyndsi Edgar
Year Started: 2014
Employees: 1-10 

Building an agency that doesn’t burn you out isn’t luck, it’s discipline. In this episode, Lyndsi Edgar, founder of eLuminate Marketing, shares how she built a sustainable agency over the last 10 years by staying laser-focused, saying no to the wrong clients, and protecting her time like her business depended on it (because it did).

Inside this episode:

  • The discipline that saved her from burnout (and gave her mornings back)
  • A simple structure for working on the business without losing client momentum
  • How to qualify the right clients and confidently turn down the wrong ones
  • Why hiring the right account manager is the turning point for freedom
  • The powerful mindset shift she made with help from a business coach