48 episodes

Are you tired of presentations that are only half relevant to your business? Many speakers are not practitioners of their material, simply teachers—not so with The Fire Time Podcast. This podcast is for the hearth industry and by the hearth industry. Host Tim Reed has over a decade of experience in the hearth industry, making conversations with guests relevant and extremely practical. In Season One, Tim speaks with twelve hearth industry leaders and provides content relevant to any position, whether on the retail or manufacturing side.

Hearth companies everywhere are lost because the landscape of business has changed dramatically in the last ten years. They are trying hard, but they just don’t know what to do. The Fire Time Podcast equips hearth companies to win by sharing ideas and innovation from the best minds in our industry. This podcast will give you the tools to move the needle in your company and win in the changing landscape.

This podcast is the first of its kind—specific to the business that you work in every day and simple enough to teach you what’s needed to succeed. Do not miss out on The Fire Time Podcast, available for Apple and Droid devices or at www.itsfiretime.com/podcast. The simple and repeatable steps provided will empower you to grow the bottom line of your company and inspire the team that you lead.

ABOUT:
Tim Reed is the Retail Sales Leader at Fireside Home Solutions in the Pacific Northwest where he helps his team members make it so stupidly easy to buy from them that there is no excuse not to. Starting as individual salesperson in an empty warehouse, he has grown Fireside’s Retail division by millions (after cutting his marketing budget by 90%). Tim has been invited all over the country to teach companies how to market effectively to their customers and sell more than ever before. His YouTube videos, sales blog, and “Fire Time Podcast” have become a resource for the industry and are actively helping thousands of people rethink their paradigms so that they can grow their businesses in the changing landscape.

Tim learned “just enough to be dangerous” about sales, marketing, web development, and leadership from years of playing guitar in a failing punk band—which he swears has uniquely qualified him for his job today. Now considered one of the most innovative minds and compelling communicators in the industry, Tim uses his platform to serve others, helping them create clear messages that are wildly compelling to their audiences.

Tim lives in Portland, Oregon with his wife, Jessica, two children, Olivia and Luke, and his 90 pound Golden Retriever, Walter.

He still plays guitar in a failing punk band.

CONTACT: tim@itsfiretime.com | www.itsfiretime.com

The Fire Time Podcast Tim Reed

    • Marketing

Are you tired of presentations that are only half relevant to your business? Many speakers are not practitioners of their material, simply teachers—not so with The Fire Time Podcast. This podcast is for the hearth industry and by the hearth industry. Host Tim Reed has over a decade of experience in the hearth industry, making conversations with guests relevant and extremely practical. In Season One, Tim speaks with twelve hearth industry leaders and provides content relevant to any position, whether on the retail or manufacturing side.

Hearth companies everywhere are lost because the landscape of business has changed dramatically in the last ten years. They are trying hard, but they just don’t know what to do. The Fire Time Podcast equips hearth companies to win by sharing ideas and innovation from the best minds in our industry. This podcast will give you the tools to move the needle in your company and win in the changing landscape.

This podcast is the first of its kind—specific to the business that you work in every day and simple enough to teach you what’s needed to succeed. Do not miss out on The Fire Time Podcast, available for Apple and Droid devices or at www.itsfiretime.com/podcast. The simple and repeatable steps provided will empower you to grow the bottom line of your company and inspire the team that you lead.

ABOUT:
Tim Reed is the Retail Sales Leader at Fireside Home Solutions in the Pacific Northwest where he helps his team members make it so stupidly easy to buy from them that there is no excuse not to. Starting as individual salesperson in an empty warehouse, he has grown Fireside’s Retail division by millions (after cutting his marketing budget by 90%). Tim has been invited all over the country to teach companies how to market effectively to their customers and sell more than ever before. His YouTube videos, sales blog, and “Fire Time Podcast” have become a resource for the industry and are actively helping thousands of people rethink their paradigms so that they can grow their businesses in the changing landscape.

Tim learned “just enough to be dangerous” about sales, marketing, web development, and leadership from years of playing guitar in a failing punk band—which he swears has uniquely qualified him for his job today. Now considered one of the most innovative minds and compelling communicators in the industry, Tim uses his platform to serve others, helping them create clear messages that are wildly compelling to their audiences.

Tim lives in Portland, Oregon with his wife, Jessica, two children, Olivia and Luke, and his 90 pound Golden Retriever, Walter.

He still plays guitar in a failing punk band.

CONTACT: tim@itsfiretime.com | www.itsfiretime.com

    Q & A - Season Three Finale

    Q & A - Season Three Finale

    In the finale to Season 3 of the Fire Time Podcast we hosted a Q & A session live on Instagram and it didn't disappoint! These episodes are amazing because they give us a chance to get extremely specific into the context and situation of your unique business.
    In this conversation we answer:
    How do you scale a Service & Installation department to ramp up in-season and survive when it's slower? What do you do when you are in a business where ownership and management are competing with the salespeople? How do you build a compensation plan for salespeople when you've never paid on performance before? The truth is that it is only business leaders who have humility to ask questions like this that have the potential to take their business to the next level. 

    • 1 hr 16 min
    Pete Schoenfeld - It's Time to Think Differently

    Pete Schoenfeld - It's Time to Think Differently

    We are standing on the edge of a precipice looking around at the disruption that's happening in nearly every other sphere of business. Understanding this, we can either continue to stay segmented and blindly hold onto what has worked in the past or we can come together to figure out this new landscape of business together.
    In today's episode, I sit down with Pete Schoenfeld (Senior VP, Fireplace Warehouse of Denver, CO) to have an honest conversation about the state of our industry and what we need to be thinking about as we look toward the future.
    In this conversation:
    Understand why building relationships with competitors will help serve your company (this is something that many people don't take advantage of) Learn who is to blame for the EPA 2020 lack of sell through (it may not be who you think it is) Understand how to get involved in protecting our industry and moving it forward (this is something that every business should do) Don't miss out on the opportunity to hear this authentic and honest conversation about the state of our industry right now—and what you need to be thinking about for the future!
    Show Notes:
    Click here to find your HPBA Affiliate group (and send them an email to get involved). Join us on March 11th for the first ever Fire Time Podcast Meet-Up at HPBExpo in New Orleans! Here are the details:

    Date: Wednesday, March 11th
    Time: 5pm – 6pm
    Location: Public Belt (2nd Floor of Hilton Riverside)
    2 Poydras St, New Orleans, LA 70130

    Click here to RSVP!

    • 57 min
    Tim Reed - Winning the HPBExpo

    Tim Reed - Winning the HPBExpo

    Most companies go to the HPBExpo every year because "it's what we've always done", but they don't attack it with intention and focus. The result is that they spends thousands of dollars to wander around or aimlessly show products during the day so they can go out and party at night. The truth is that's not how you win a trade show.
    In today's episode, I walk you through each day of the HPBExpo coming up in 2020 and give you an agenda that's guaranteed to win.
    In this episode you'll learn:
    What courses you have to be in if you want to move the needle in your business How to organize your time on the trade show floor to get results Exactly what to do to put things into action when you get home Don't make the mistake of going through the motions for another trade show—stand out from the noise by attacking this year with focus and intentionality... Your business (and your wallet) will thank you for it.
     
    Show Notes:
    There is going to be a Fire Time Podcast meet up on Wednesday, March 11th from 5pm-6pm at Public Belt (in the 2nd floor of the Riverside Hilton in New Orleans).
    If you are interested in coming, please send an email to tim@itsfiretime.com to RSVP.
     
    To receive a copy of my 2020 HPBExpo Agenda make sure to email tim@itsfiretime.com.

    • 42 min
    Elyse Rethlake - Rethinking Retail

    Elyse Rethlake - Rethinking Retail

    As the digital age is coming into full focus, brick and mortar businesses everywhere are trying to figure out how to stay relevant. While some traditional retailers have been swept away like the dinosaurs, many have stood firm and even gained ground by rethinking their value proposition for their customers.
    In today's episode, I sit down with Elyse Rethlake (Fireside Hearth & Home, daughter of the legendary Tim Rethlake) to talk about what brick and mortar businesses can do to take advantage of the moment we are in right now (as well as prepare for the future).
    In this episode you'll learn:
    Why most companies have things backwards when they think about the "retail experience" of a customer (because we are too entrenched in what is familiar to us) How a company's digital and physical presence need to work together to serve today's consumers (this is especially true in the hearth industry) Why brick and mortar businesses are more viable than ever if they are thinking holistically about the customer experience (this is only going to be more true as the digital age rounds out) Your customers are expecting you to bring more and more value as things in every other sphere are getting easier and quicker—don't miss the opportunity to do just that!
    This conversation will give you a filter to use as you rethink your business in light of modern consumer expectations so that you can take control, have happier customers and sell more fireplaces than ever.

    • 56 min
    Alex Judd - Becoming an EntreLeader

    Alex Judd - Becoming an EntreLeader

    In today's market, everyone is looking for people who can move the needle—but there aren't many of them. The truth is that if you want your business to attract "A" players, then you have be an inspiring leader with a playbook to grow the people around you.
    That playbook is EntreLeadership.
    In today's episode, I sat down with Alex Judd (Entreleadership Business Coach @ Ramsey Solutions and Host of The EntreLeadership Podcast—one of the biggest business podcasts in the country) to talk about the building blocks that have helped Ramsey Solutions become the standard of company culture and leadership that it is.
    In this episode, learn:
    Why vision is the critical to the foundation of leadership (and what you can do to communicate it clearly) The kind of leadership your team needs to keep them aligned (and not take their eyes off of the prize) The common denominator between most successful people that Alex talks to on The EntreLeadership Podcast (these are world renowned thought leaders) Don't miss the chance to understand what it takes to grow your company longterm and attract the best talent. Rather, become the leader your team needs, communicate the vision that you have for your company, grow team members who rally to your cause, and create a legacy that lasts beyond yourself.

    • 53 min
    Grant Falco - Social Media 101

    Grant Falco - Social Media 101

    Most hearth companies know that social media is important, but can’t figure out how to use it effectively. This episode with Grant Falco (Falco's & @falcobbq | Spokane, WA) is going to give you an understanding of the basics that every company needs. Even though social media can seem complicated, the concepts that you need to grow your business are easier than you think. 
    This episode will:
    Help you understand why mastering social media is more important now than ever (and how you can begin to do that in your company) Showcase the real world results that Grant has personally seen (and how exactly you can do the same thing) Teach you what kind of messaging will engage your audience (everyone is looking for this) Don’t risk missing out on what social media can do for your company, instead, you can master the basics of social media, grow your business, connect with more customers and save money on marketing longterm.

    • 54 min

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