47 min

The First Big Win Zero to IPO

In this episode, we’ll talk about the first big win and what it did for the company. You’ve spent half your first round, hired a dozen employees, signed 20 customers. But be honest: Those “customers” were other start-ups, local companies, friends of yours. Then comes a cold lead, a different time zone, your first “mainstream” prospect. It’s the first deal that would legitimize you. You need the win, the money, the morale boost. Time to step up!

In this episode, we’ll talk about the first big win and what it did for the company. You’ve spent half your first round, hired a dozen employees, signed 20 customers. But be honest: Those “customers” were other start-ups, local companies, friends of yours. Then comes a cold lead, a different time zone, your first “mainstream” prospect. It’s the first deal that would legitimize you. You need the win, the money, the morale boost. Time to step up!

47 min