38 episodes

Owning a fitness business is challenging. There’s a lot more to being successful than just being good at the fitness side of things. Join Nardia, a 20-year industry leader and mentor, as she and her guests talk fitness business and how to turn ideas into income. Practical advice and conversation to help you be and feel legit.

The Fitness Legitness Show Nardia Norman

    • Business
    • 5.0 • 3 Ratings

Owning a fitness business is challenging. There’s a lot more to being successful than just being good at the fitness side of things. Join Nardia, a 20-year industry leader and mentor, as she and her guests talk fitness business and how to turn ideas into income. Practical advice and conversation to help you be and feel legit.

    Be Thankful For Your Social Media Following

    Be Thankful For Your Social Media Following

    Have you ever felt down about the size of your social media following?  Perhaps you put in a ton of work, but the followship doesn't grow, and as a result, you find yourself wondering whether it's all worth it?
    If so, today's Fitness Legitness quickie is for you.  

    In this conversation, I ask you to flip your perspective.

    This isn't about strategy or tactical tips to grow your following, rather it addresses the mindset and energy you bring to it.

    Because you've got two choices - the first is to keep complaining about it and let the number negatively impact your headspace.

    Or choice number two - you look at your numbers from a different point of view.

    Trust me when I say, if you look at your number of followers through the example I share in this episode, you WILL start appreciating them a whole heap more.

    Get at it. 

    ******
    Subscribe + Review in iTunes 
     
    Are you subscribed?  If not, I encourage you to do that today so you never miss an episode.   And, if you're feeling the love please leave me a review.  These reviews help others to find this podcast which means, together, we can help a lot more female fitness peeps!
    Comments and questions can be sent to info@nardianorman.com and you can also DM at my  Instagram page.  Join our Fitness + Business Coaching Tribe Page too.

    • 8 min
    How To Feel More Legitimate In The Fitness Industry

    How To Feel More Legitimate In The Fitness Industry

    A new year is typically a time for new ideas, enthusiasm and motivation.  However, my observations of late have led me to believe that many (many) women in fitness have started the year feeling the opposite.

    That is, they are tired, overwhelmed, unsure of what direction to take their business, and are on the verge of quitting.

    I don't blame them, and if this is also feeling familiar to you, then know you aren't alone.

    The past 2 years of C-Fkery have taken a toll.  Businesses, relationships, finances, physical and emotional health have all taken a hit.  From what I've observed people are operating from a depleted cup.

    The physical and emotional depletion that I've witnessed leads to feelings of fear, anger, confusion and uncertainty.

    And, that state my friend, is a freaking hard place to be. 

    The question I keep getting asked is 'how can I hold space for my clients, and be their cheerleader, guide and support person when I'm drowning on the inside?'

    Sound familiar?

    I can totally resonate with this, which is why in today's episode the conversation is around how to feel more legitimate in your business and the fitness space (even if you don't right now). I share 5 ways you can start to be and feel more legitimate.

    Three of these are practical, tactical action steps that you can do right now, and two are mindset based. 

    If you need a boost of inspiration, motivation or any sort of 'tion' word then this is the show for you.

    Remember, your business your rules, so get at it.

    Enjoy

    ****
     
    Subscribe + Review in iTunes 
     
    Are you subscribed?  If not, I encourage you to do that today so you never miss an episode.   And, if you're feeling the love please leave me a review.  These reviews help others to find this podcast which means, together, we can help a lot more female fitness peeps!
    Comments and questions can be sent to info@nardianorman.com and you can also DM at my  Instagram page.  Join our Fitness + Business Coaching Tribe Page too.


     

    • 24 min
    Setting Business Intentions for 2022

    Setting Business Intentions for 2022

    Goals are great, and I still set them each year but once I've set them I only tend to revisit them during my scheduled review times.

    This is a big shift for this notorious goal-driven woman.

    In the past, I would set lofty goals then go out and chase them down.  Often at the expense of other things.  I just wanted to achieve the goal. 
    Unfortunately once I achieved the goal, it felt empty.  

    I was quick to dismiss it and move on to the next big thing (if you're a Type A personality this probably resonates big time).


    It got to the point where my goal setting become transactional and quite frankly boring.

    After months of having a goal to 'not set goals' and digging deep into why the hell I thought this way, I realised that my approach needed to change.
    Through my daily mindset work and following my mindset bae BB (Brendon Burchard) I realised that setting intentions was a better fit.

    To me the word 'intention' invites more emotion, connection, and flexibility. 

    It just seems less rigid and formulaic than goal setting. 


    For the past 3 years, I have focussed on setting Intentions.

    I set yearly, quarterly, monthly, weekly and daily intentions.

    Yes, I know this may sound like a lot, but it's not.  Often my intentions are single words or a sentence that describes how I want to feel or behave. 

    I jot them down in my journal and check in with them regularly.


    All of this leads to today's podcast. 

    The first episode for Season 3 and the year - Setting Business Intentions for 2022.
    In today's session, I share with you the top 3 intentions I have set for the year (and they will be a struggle!).

    I'm truly putting myself on the hook by publicly sharing these intentions.

    Tune in if you're interested to hear what I'm going to be focussing on this year, and to follow my journey as I figure it out (hopefully it doesn't become a trainwreck).


    This will also be helpful to you if you feel like you waste time on social media, aren't being productive and are not sure what kind of content to be putting out this year.


    I share a pretty awesome concept that you may want to implement. 

    ******
    Subscribe + Review in iTunes 
    Are you subscribed?  If not, I encourage you to do that today so you never miss an episode.   And, if you're feeling the love please leave me a review.  These reviews help others to find this podcast which means, together, we can help a lot more female fitness peeps! Comments and questions can be sent to info@nardianorman.com and you can also DM at my Instagram page.  Join our Fitness + Business Coaching Tribe Page too.

    • 15 min
    035 | What Emails To Send Once You've Got An Email Subscriber

    035 | What Emails To Send Once You've Got An Email Subscriber

    You've done the hard work to create a lead magnet and attract a subscriber to your email list.  Now what?
    Getting the subscriber is the first part, the second part is building a relationship with them so that eventually, they buy from you.
    All subscribers are potential customers which is why the emails that you send after the sign up are important.  If you miss this step then you are leaving money on the table.
    In this episode, I share with you all the steps that you need to do to make sure you turn your email list into a business asset.

    I cover everything from automation, what platform to use and what type of emails need to be in your follow up sequence.
    Plus I share with you a super hot tip that will guarantee you increase people clicking on your email links!
    To get the most out of this episode make sure you've listened to the other Fitness Legitness episodes about emails - Episode 027 Why you should focus on your email list and 031 How to build an email list
    *********
    Subscribe + Review in iTunes 
    Are you subscribed?  If not, I encourage you to do that today so you never miss an episode.   And, if you're feeling the love please leave me a review.  These reviews help others to find this podcast which means, together, we can help a lot more female fitness peeps!
    Comments and questions can be sent to info@nardianorman.com and you can also DM at my  Instagram page.  Join our Fitness + Business Coaching Tribe Page too.

    • 26 min
    034 | Has Your Product Launch Really Been A Failure?

    034 | Has Your Product Launch Really Been A Failure?

    In a recent coaching call inside my membership area, one of the trainers was sharing her disappointment about a 'failed' launch she'd just completed.
    She was upset with her results but more so she was struggling to understand why it had happened. 
    When I asked her to break the whole thing down, from how she advertised her new class (the new product), to the number of enquiries to trials she gave, right down to the experience of the trial, we found that the launch was not the failure she thought.

    In fact, it was the opposite - it was a success, but she couldn't see it.
    In today's episode, I go over the situation in detail so you can see exactly what numbers and variables you need to be looking at.

    I also share a key step in the process that most trainers neglect to include but are the one thing that will increase your conversion rates.

    This will change your perspective and give you the clarity to launch and sell a new product with confidence.
    ***
    Subscribe + Review in iTunes 
    Are you subscribed?  If not, I encourage you to do that today so you never miss an episode.   And, if you're feeling the love please leave me a review.  These reviews help others to find this podcast which means, together, we can help a lot more female fitness peeps!
    Comments and questions can be sent to info@nardianorman.com and you can also DM at my Instagram page.  Click here to join our Fitness + Business Coaching Tribe Page too.

    • 26 min
    033 | Is Your Niceness Making Clients Walk Over You?

    033 | Is Your Niceness Making Clients Walk Over You?

    Being nice, kind and empathetic are great traits to have, especially in the field of health and personal training. 

    However, is there a point at which your 'niceness' is making you a walkover?
    "I'm just too nice" is a statement I am hearing a lot in my coaching consultations with fitness professionals. 
    Which is usually followed up with "I don't enforce my cancellation or terms and policies, and I'm getting tired from all the text messages at random times"
    Does this sound familiar?
    If so, then today's episode is for you.  

    If you're not following through on your Terms and conditions, clients are cancelling without paying, you're chasing owed sessions and you're too available for your clients, then you've got to listen to this quick and punchy episode.
    I share why having strong business boundaries is critical for your mental health and career longevity, and how to set clear expectations.

    Learn how to train your clients to respect your boundaries, Terms and Conditions, and expectations.
    And most importantly, learn how to do all of this in a powerful way without feeling guilty, anxious or icky.
    ********************************************
    Subscribe + Review in iTunes 
    Are you subscribed?  If not, I encourage you to do that today so you never miss an episode.   And, if you're feeling the love please leave me a review.  These reviews help others to find this podcast which means, together, we can help a lot more female fitness peeps!
    Comments and questions can be sent to info@nardianorman.com and you can also DM at my  Instagram page.
     

    • 13 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

Coach Julie Shiller ,

Must listen for fitness biz owners

Love all Nardia’s episodes, but the latest episode on boundaries really stuck for me. All episodes are useful, actionable, and short enough to listen to on a break/walk.

NaabLevy ,

Epic info for female fitness pros

Nardia Norman is the real deal when it comes to delivering actionable advice to helping you be successful as a female in the fitness industry.

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