67 episodes

Where industry leaders chat about how to keep members, employees, and clients happy and paying.

The Fitness Retention Podcast Alex Armstrong

    • Business
    • 5.0 • 7 Ratings

Where industry leaders chat about how to keep members, employees, and clients happy and paying.

    Episode 64 - Travis Barnes - Journey Fitness

    Episode 64 - Travis Barnes - Journey Fitness

    This episode features one of the most interesting guests we've ever had. We learn all about Travis, his history, and operational excellence. Enjoy!

    • 40 min
    Episode 63 - Amy Bond - SF/Oakland Pole and Dance

    Episode 63 - Amy Bond - SF/Oakland Pole and Dance

    What is a pole dancing studio doing on the Fitness Retention Podcast? Teaching all of us something we need to know - that great ideas come from everywhere - all we have to do is look for them. Amy Bond and I discuss building a business and a community from the ground up. 

    • 52 min
    Episode 62 - Mark Miller - COO Merritt Clubs

    Episode 62 - Mark Miller - COO Merritt Clubs

    I first was introduced to Mark after he gave a great presentation at IHRSA 2019. His session was easily one of my favorites. This episode focuses great stories and lessons he has learned from 18 years of leadership in the fitness industry. 

    • 49 min
    Episode 61 - Rose Bentley - CloudCherry - Outside the Fitness Industry

    Episode 61 - Rose Bentley - CloudCherry - Outside the Fitness Industry

    Rose Bentley has been ahead of the "Customer Experience Wave" for years. She is extremely skilled in helping companies understand what data to collect and what to do with it. This episode focuses on what the fitness industry can borrow (or steal) from other industries with the capabilities we already have to measure key metrics. 

    For more information on CloudCherry visit cloudcherry.com

    • 20 min
    Episode 60 - Paul Roberts - MyCustomerLens

    Episode 60 - Paul Roberts - MyCustomerLens

    Paul and I chat about the next wave of "customer understanding" and how companies can turn data into insights. Paul is extremely smart, so if you are curious about what it really means to understand your customers - look no further.

    • 46 min
    Episode 59 - Tyler Glenn - Life Time

    Episode 59 - Tyler Glenn - Life Time

    Tyler and I sat down to chat about his rise through the ranks at Life Time. Tyler truly cares about the industry helping his team give their members everything they can.  This episode features a ton of practical tips and lessons for anyone who is looking to be promoted while also being a team player. 

    • 37 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

KVNKRBL ,

Radical candor - much needed

As someone who has spent most of my career managing fitness clubs, my mindset has always been solely focused on acquisition. Losing members was always solved by adding more. This podcast has changed my mindset and helped me realize that managing a business through numbers misses out on the bigger picture of how to create a sustainable gym.

We need more enablement like this to help transform our industry that focuses on enabling our members and treating them as an equal part of the ecosystem as opposed to viewing them as a sum of transactions. Looking forward to future episodes. Thanks for putting this out there.

GlennieSB ,

Tremendous podcast

Tremendous podcast by an expert in the industry - world class content and quality.

Will.Pickering ,

Fitness Retention

Alex is a great leader in the fitness industry. If we can figure out how to close the bottom of the funnel with our membership business, we can change the game in fitness. I’m looking for those golden nuggets on this show to take and apply. I am a subscriber!

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