20 episodes

Welcome to The #FlexYourInfluence Podcast, hosted by award winning entrepreneur, CMO, friend, adventurer, and Digital Marketing Coach, Margaret M. Brown. On this podcast you'll find an awesome blend of business best practices focusing on how to #FlexYourInfluence to progress your brand. We'll also make sure to add in humorous antidotes, real life experience, and tips you can take back with you and to your team. We welcome business owners, CEO's, CMO's, start-ups, teams, digital marketers and more! The show airs once a week for about 27 min, and periodically we'll feature a guest in a Special Edition.

The #FlexYourInfluence Podcast SocializeLA.com

    • Business
    • 5.0 • 65 Ratings

Welcome to The #FlexYourInfluence Podcast, hosted by award winning entrepreneur, CMO, friend, adventurer, and Digital Marketing Coach, Margaret M. Brown. On this podcast you'll find an awesome blend of business best practices focusing on how to #FlexYourInfluence to progress your brand. We'll also make sure to add in humorous antidotes, real life experience, and tips you can take back with you and to your team. We welcome business owners, CEO's, CMO's, start-ups, teams, digital marketers and more! The show airs once a week for about 27 min, and periodically we'll feature a guest in a Special Edition.

    Post-Pandemic Marketing

    Post-Pandemic Marketing

    The pandemic that we have been facing for over a year now showed the true importance of digital marketing. Companies that didn’t have a lot of online presence had to innovate and change in order to survive. Even the businesses that already had online presence had to find different ways to interact with their customers. 
    In this episode, I will be talking about digital marketing during the pandemic and how it might look like in the post-pandemic world.
      
    WE WILL COVER:


    ●      Digital marketing during the pandemic (0:24)
    ●      What digital marketing does for us as a business (3:30)
    ●      Why virtual events will stay for longer (5:11)
    ●      Why should you care about marketing (6:06)
    ●      How staying relevant and consistent will benefit you (10:19)
    ●      Where to start when it comes to marketing strategy (12:57)
     
    MAGIC LINKS:
     Support the show
    SocializeLA website
    Join our Modern Marketing Support Facebook Group for extra help!
    Support the show (https://www.socializela.com/done-for-you-1)

    • 18 min
    Create a Vision Board

    Create a Vision Board

    I am a huge proponent for vision boards. I have always used them in my business and personal life and found them really helpful and inspiring in reaching my goals.
     
    In this episode, I will be talking more in-depth about the vision boards - how to structure them, what questions to ask when writing in them and how to use them for inspiration. Let’s get started!
      
    WE WILL COVER:
     
    ●      The Vision Board look (3:00)
    ●      What is the first thing you need to do when you think about a vision board (3:44)
    ●      What is the basic structure for a vision board (5:04)
    ●      What questions to ask when writing in your vision board (6:41)
    ●      Why images and words are important for your vision board (8:40)
    ●      Our mind doesn't know what's real and what's not (18:21) 
     
    MAGIC LINKS:
    Support the show
    SocializeLA website
    Join our Modern Marketing Support Facebook Group for extra help!
    Support the show (https://www.socializela.com/done-for-you-1)

    • 20 min
    Experience, Part 1

    Experience, Part 1

    Having an online presence as a small business is super important. Before people buy something from a business or use the services they provide, they do their research online. That’s why business owners need to make sure that the information those possible clients find on the Internet truly reflects who they are as a company and what they represent.
     
    In this episode, I will be talking about the experiences I had in my marketing business.
     
    WE WILL COVER: 
    ●      What is social media (2:15)
    ●      What is my mantra (2:59)
    ●      What are the reasons people get into business (6:25)
    ●      Why online presence is important for your business (8:13)
    ●      What do we want people to see when they see us on the outside (12:17)
    ●      People do their research online before they get in touch with us (16:41)
     
     
    MAGIC LINKS:
     
    Support the show
    SocializeLA website
    Join our Modern Marketing Support Facebook Group for extra help!
     
    Support the show (https://www.socializela.com/done-for-you-1)

    • 19 min
    Batching: Good Marketing Habit of the Year

    Batching: Good Marketing Habit of the Year

    A STELLAR social media presence takes attention.  A digital content strategy is something busy business owners and teams set aside for a later date because they get too occupied in other tasks that are required for their business growth. 

    In this episode, we will be talking about batching and why it is something business owners should consider including in their marketing strategy. It helps you to concentrate on one thing at a time and create content  weeks in advance. It also saves a lot of stress when you have multiple social media content waiting to be published.
     WE WILL COVER:
    ●What is batching and why should you care about it (2:37)●How far in advance should you batch (6:07)●Some tips on making batching a more pleasant activity (7:04)●What happens after you batch your content (8:11)●Is it good to post on third party and schedule across (8:37)●SocializeLA batch party (12:12)MAGIC LINKS:
    SocializeLA websiteJoin our Modern Marketing Support Facebook Group for extra help!Services and PricingSupport the show (https://www.socializela.com/done-for-you-1)

    • 13 min
    Challenge: Say, Start, Time

    Challenge: Say, Start, Time

    There are many reasons why Digital Marketing seems hard and daunting for business owners. Some of those people just don’t know how to write good content or they think that they don’t need professional help when it comes to writing social media posts, while others just don’t find time for it.
    In today’s episode, we will talk about the reasons why Digital Marketing is being avoided and we will give you some great tips on how to create great content, as well as some useful strategies for tackling Digital Marketing.
    WE WILL COVER: 
    ●      Modern Marketing Support Group on Facebook (0:57)
    ●      3 Reasons people avoid Digital Marketing (2:36)
    ●      Why people don't know what to say in Digital Marketing (3:40)
    ●      Tips on how to write your content (5:29)
    ●      Why people don't know where to start in Digital Marketing (7:10)
    ●      Your database is an important piece of your conversion (14:14)
    ●      People don't have time for Digital Marketing (15:38)
    ●      Why your family member or a friend is not a right person to take care of your marketing posts (17:28)
    ●      How we, as an agency, solve the problems people have with Digital Marketing (20:29)
     
     
    MAGIC LINKS:
     
    Support the show
    SocializeLA website
    Join our Modern Marketing Support Facebook Group for extra help!
     
     
     
     
     
     
    Support the show (https://www.socializela.com/done-for-you-1)

    • 25 min
    Social Media Doesn't Work

    Social Media Doesn't Work

    Have you ever thought that social media doesn’t work for you or for your industry? It’s a common concern among a lot of business owners and marketers. But have you ever asked yourself what might you be doing wrong if social media doesn't bring any benefits? 
    There are many tactics that can be incorporated into your social media strategy to attract possible new clients or customers and keep them engaged. Some of them we will discuss in this episode. 
    Also, in this episode, we will address some myths and truths about social media, what are you doing wrong, strategies to use when attracting new clients and keeping them engaged, and so much more.
    WE WILL COVER:
    Your social media has to be strategically combined with your company's goals (1:04)Questions to ask yourself if you find yourself saying that social media doesn't work for you (1:46)Definition of a "working" strategy (4:40)How can we define success (9:12)What a database is? (9:46)Why you need to be consistent with your email strategy (12:32)Your email should have a series or a funnel (14:24)Why is it a mistake not to have a call-to-action in your posts (20:17)MAGIC LINKS:
    Support the show (REVIEW)SocializeLA websiteJoin our  Modern Marketing Support Facebook Group for extra help!Support the show (https://www.socializela.com/done-for-you-1)

    • 23 min

Customer Reviews

5.0 out of 5
65 Ratings

65 Ratings

auRe909 ,

Thank you!

Finally some awesome info to keep me fired up!

Nanner53 ,

Champion for Women

Margaret does so much for her fellow women entrepreneurs! Her guidance is always spot on and PRACTICAL. Don’t miss this show!

Laurenpalmerin777 ,

LOVE!

Love this podcast, love the positivity, love Margaret! She brakes things down so easy for you to follow and she says it in a way you can understand. Really looking forward to taking what I have soaked up and applying it!

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