300 episodes

The #FlipMyFunnel Podcast is a daily podcast hosted by entrepreneur, CMO, and founder of the #FlipMyFunnel movement, Sangram Vajre. On this show, you’ll find a mix of interviews with sales and marketing experts, keynotes from Flip My Funnel events, conversations about staying aligned across an entire organization, fundamental leadership principles, and commentary on great content that’s been published on the Flip My Funnel blog. Ultimately, this podcast is dedicated to helping B2B marketing, sales, and customer success professionals become masters of their craft.

Each episode features topics like: leadership, sales and marketing alignment, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B marketing, B2B sales, customer success, strategic partnerships, agile marketing, buyer personas, content creation and promotion, social media and more. 301313

The FlipMyFunnel Podcast Sangram Vajre

    • Business
    • 5.0 • 348 Ratings

The #FlipMyFunnel Podcast is a daily podcast hosted by entrepreneur, CMO, and founder of the #FlipMyFunnel movement, Sangram Vajre. On this show, you’ll find a mix of interviews with sales and marketing experts, keynotes from Flip My Funnel events, conversations about staying aligned across an entire organization, fundamental leadership principles, and commentary on great content that’s been published on the Flip My Funnel blog. Ultimately, this podcast is dedicated to helping B2B marketing, sales, and customer success professionals become masters of their craft.

Each episode features topics like: leadership, sales and marketing alignment, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B marketing, B2B sales, customer success, strategic partnerships, agile marketing, buyer personas, content creation and promotion, social media and more. 301313

    905. Bambū: Bringing Awareness through Medicine by Uniting

    905. Bambū: Bringing Awareness through Medicine by Uniting

    Last year, everyday healthcare heroes shipped off to the front lines of the COVID-19 pandemic. Only, in this war, there were no banners, no flags — no symbols of unity.

    For many fighting alone in a new, scary setting, that unity could have made a huge difference.

    That’s why Christen Roberts, CRNA, Mrs. Georgia American and Founder of Bambū, made it her mission to provide such a symbol to the extraordinary healthcare workers risking their lives to fight for all of us. 

    In this episode, we discuss:
    The origin of BambūHow Christen’s message led to her pageant victoryHow you can help spread Bambū’s message of resilience, hope, and unity.

    Heroes of Healthcare is hosted by Ted Weyn.

    • 33 min
    904. Revenue Rockstars: Sales & Marketing Alignment Is Possible

    904. Revenue Rockstars: Sales & Marketing Alignment Is Possible

    Oil and vinegar. Cats and dogs. Sales and marketing.

    Often, it seems like sales and marketing alignment is about as likely as catching a leprechaun, but it is possible. 

    And companies that pull it off are guaranteed to find a pot of gold. 

    In this episode from B2BSMX, Jay Tuel, Sales Development, and Brian Finnerty, VP Growth Marketing, at Demandbase, help you understand how to achieve that mythical alignment in your organization.

    They discuss:
    Why alignment starts by focusing on pipeline and revenueHow to communication and accountabilityHow to get sales and marketing to really understand your ICP How to build a playbook for repeatable processes
    This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.
    And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

    • 33 min
    903. Battling Physician Burnout: The Role of a Chief Wellness Officer

    903. Battling Physician Burnout: The Role of a Chief Wellness Officer

    We’re in the business of helping people with their health... 

    But it’s a job that can take a toll on our own wellbeing. 

    How do we ensure wellness in the people spending every day making others well? 

    I can think of no one better to ask than Dr. Jonathan Ripp, Chief Wellness Officer at The Mount Sinai Hospital, joined by Ted Weyn, for this takeover episode.

    What they talked about:
    Tackling burnout in healthcareTaking a data-based approach to wellbeingThe concentric circles impacting wellness
    Heroes of Healthcare is hosted by Ted Weyn.

    • 43 min
    902. The Big Lie About Branding Costing You Customers

    902. The Big Lie About Branding Costing You Customers

    You’re driving sales. You have revenue. You have a growth trajectory.

    So, you’re building a brand, right?

    Wrong. 

    To explain why, I invited master brand-builder David Brier, Chief Gravity Defyer at DBD International, onto the show — to help you separate the transactional from the actions and strategies that truly build memorable brands. 

    • 1 hr 7 min
    901. Three Keys to Articulating, Implementing, and Sustaining Your Brand

    901. Three Keys to Articulating, Implementing, and Sustaining Your Brand

    Where do great ideas come from? 

    From people who have seen the world from a different point of view.

    That’s what Hayley Berlent says. And she would know. 

    Hayley was born in Potchefstroom, a small town in South Africa. So small, in fact, that it only had one stop light. 

    Later in life, Hayley moved to the United States - New York City, to be specific - where she built a thriving career and became a brand expert. She has worked with organizations like Aetna, Memorial Sloan Kettering, and the YMCA to develop their own brands. 

    Now, she runs her own brand consultancy agency, The Additive Agency. 

    • 25 min
    900. Pandemic Innovation: COVID Vaccine, AI, & more

    900. Pandemic Innovation: COVID Vaccine, AI, & more

    It’s time to dispel any misinformation about the COVID-19 vaccination. In this takeover episode, Dr. Eric Eskioğlu, EVP & Chief Medical Officer at Novant Health, does just that.

    Plus, he and Ted discuss… 

    The socioeconomic effects of the pandemicThe future of AI and other advanced technologies in healthcareDr. Eskioğlu’s unconventional journey into medicine and his advice for new physicians

    Heroes of Healthcare is hosted by Ted Weyn.

    • 41 min

Customer Reviews

5.0 out of 5
348 Ratings

348 Ratings

bv123445 ,

Love it

Enjoy every episode, very insightful and provides value to all sales and marketing execs.

Mark Colgan ,

A must listen for everyone in marketing

Sangram is awesome at interviewing key guests and teasing out the valuable knowledge they have to share. If you really care about your business, you definitely should listen to this podcast. Thanks Sangram!

Grusha - ElitePodcastBookings ,

Sangram is an awesome host!

Cheers on your podcast Sangram! Keep up the work you do! Must subscribe!

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