29 episodes

How do you start a business as a freelancer, consultant, coach or contractor?How do you turn your hobby into a real business?How do you find great clients that will pay you what you’re worth and will keep coming back for more?How do you sell with confidence and find the freedom to work whenever you want from wherever you want?

Veteran freelance designer and business owner, Mat Casner digs into tough questions inside The Freelance CEO Podcast. In each episode, you'll get a behind-the-scenes look at the tactics, tools and actionable advice that will help you launch, grow and scale your freelance business.


Thinking about leaving your 9-to-5 and going out on your own but have doubts?Wondering how to charge premium prices for your services?Want to create a steady flow of great client prospects and avoid the stressful feast or famine cycle?

Join the freelance revolution and see how thousands of skilled, creative individuals just like you are learning how to turn their profitable skills and part-time side hustles into thriving as businesses that will bring you more joy and freedom to be your best self now.

The Freelance CEO Podcast with Mat Casner Mat Casner

    • Business
    • 5.0 • 6 Ratings

How do you start a business as a freelancer, consultant, coach or contractor?How do you turn your hobby into a real business?How do you find great clients that will pay you what you’re worth and will keep coming back for more?How do you sell with confidence and find the freedom to work whenever you want from wherever you want?

Veteran freelance designer and business owner, Mat Casner digs into tough questions inside The Freelance CEO Podcast. In each episode, you'll get a behind-the-scenes look at the tactics, tools and actionable advice that will help you launch, grow and scale your freelance business.


Thinking about leaving your 9-to-5 and going out on your own but have doubts?Wondering how to charge premium prices for your services?Want to create a steady flow of great client prospects and avoid the stressful feast or famine cycle?

Join the freelance revolution and see how thousands of skilled, creative individuals just like you are learning how to turn their profitable skills and part-time side hustles into thriving as businesses that will bring you more joy and freedom to be your best self now.

    3 Little Website Tweaks To Will Help You Attract More Clients

    3 Little Website Tweaks To Will Help You Attract More Clients

    On this episode of Freelance CEO with Mat Casner, Mat shares 3 Little Website Tweaks that can help freelancers attract more clients.


    Mat discusses how having a clear message on the website, identifying a unique selling proposition, and identifying the problems that the website can solve for customers can make a big difference.


    He emphasizes the importance of explicit language and creating trust with customers since the time spent on a website is minimal.

    • 15 min
    Adding revenue from existing clients with cross-sells and upsells

    Adding revenue from existing clients with cross-sells and upsells

    In this episode of Freelance CEO with Mat Casner, Mat explores a key strategy for freelance businesses to maximize revenue: cross-selling and upselling to existing clients.


    Mat shares examples of how bundling services can both benefit the client and increase revenue, as well as tips on how to present these options when proposing a project.


    Listen now in to learn how to expand your revenue streams from your existing clients.

    • 9 min
    Reeling In Perfect Clients: Lessons from My Fishing Enthusiast Grandfathers

    Reeling In Perfect Clients: Lessons from My Fishing Enthusiast Grandfathers

    On this episode of Freelance CEO with Mat Casner, the focus is on finding great clients. Mat shares insights gained from his grandfathers, both avid fishermen, on how to catch the "fish."


    By going to the right places, having the right tools, and using the right bait, freelancers can attract and land ideal clients.


    Additionally, Mat offers a free resource called the Freelance Blueprint and invites listeners to download the Client Snowball Framework to learn how to find perfect clients.


    Tune in to learn more tactics and strategies for building a successful freelance business.


    Podcast Page: https://www.freelanceceo.com/podcast/027


    6-Figure D.E.S.I.G.N. Business Blueprint: https://www.freelanceceo.com/blueprint


    Client Snowball Framework: https://www.clientsnowball.com

    • 10 min
    The ONE big shift I made in my freelance business that is consistently bringing me great clients and more work than I can keep up with

    The ONE big shift I made in my freelance business that is consistently bringing me great clients and more work than I can keep up with

    On Episode 26 of Freelance CEO with Mat Casner, he talks about the significant shift that led to the success of his freelance business. This shift became his number one selling tool as he previously charged low prices and missed out on a lot of work. Upon raising his rates and changing his mindset towards solving clients' problems, he was able to close more jobs than ever before. As the host of "The Freelance CEO's Podcast," Mat Casner shares proven tactics and strategies for building a purposeful and profitable freelance business. He also requests listeners to leave positive reviews of the show on platforms like iTunes to help reach more people. Mat Casner also provides free resources such as the Freelance Blueprint and the Client Snowball Framework to help listeners start freelancing successfully.


    Show Notes: https://www.freelanceceo.com/podcast/026

    • 13 min
    How to turn your skills into amazing freelance superpowers

    How to turn your skills into amazing freelance superpowers

    How to turn your skills into amazing freelance superpowers

    • 11 min
    3 Simple Strategies for Finding Freelance Clients

    3 Simple Strategies for Finding Freelance Clients

    3 Simple Strategies for Finding Freelance Clients


    On this episode of Freelance CEO with Mat Casner, I explore the challenges freelancers face in finding quality, consistent clients. I provide three simple steps for finding freelance clients.


    I encourages you to get started on their freelance journey and highlight the importance of finding the people who have the specific problem your skills can solve.


    This episode is a must-listen for freelancers, contractors, consultants, and coaches looking to build a stable and profitable freelance business.


    - 01:14 - Explanation of why finding clients is crucial for freelancers and how it affects cash flow and business growth.


    - 02:42 - First strategy for finding freelance clients: knowing what problems you can solve and what business problems your skills can solve.


    - 04:56 - Examples of how to find potential customers who have specific problems that your skills can solve, such as local athletic teams or elderly people who need help with technology.


    - 06:25 - Second strategy for finding freelance clients: going where potential clients are and offering your solutions. Examples include attending networking events or conferences and using social media platforms like LinkedIn.


    - 09:19 - Third strategy for finding freelance clients: leveraging existing relationships and reaching out to people in your network who may need your services or can make referrals.


    - 11:34 - Summary of the three strategies for finding freelance clients and encouragement to take action and start implementing them.

    • 11 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

Shill81 ,

Incredible Insights

Amazed at Mat’s extremely valuable insights and time-tested strategies. An absolute must for aspiring and seasoned freelancers alike.

WDWchipmunk ,

Excellent Content

Excellent content. I’m looking forward to future episodes.

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