52 episodes

The Future of Content explores how we create, manage, and distribute content. Hosted by Todd Ross Nienkerk and brought to you by Four Kitchens—Way more than websites.

The Future of Content podcast Todd Ross Nienkerk

    • Business
    • 5.0 • 9 Ratings

The Future of Content explores how we create, manage, and distribute content. Hosted by Todd Ross Nienkerk and brought to you by Four Kitchens—Way more than websites.

    Episode 52 – Effective AI Prompts for Better Results with Greg Bennett

    Episode 52 – Effective AI Prompts for Better Results with Greg Bennett

    In Part One of our three-part series with Greg Bennett, Head of Prompt Engineering at ZEALS, we demystify artificial intelligence (AI) prompting and effective outputs. This episode shows how crafting AI prompts is like giving clear, detailed instructions to an intern, ensuring they understand the context, objectives, and specific guidelines necessary for success. Discover practical techniques such as adopting personas and offering incentives to enhance the performance of AI tools.
    Learn why precision is essential, from setting word limits to specifying details for better AI-generated summaries. Greg shares the pitfalls of vague personas and the value of narrowing the scope to precise roles or attributes. We compare strategies for content creation versus research, emphasizing the need to consider the audience. Additionally, we introduce the concept of recipient design from conversation analysis, highlighting the importance of tailoring communication for intended recipients. Join us for an enlightening conversation that bridges AI potential with practical application.
    Connect with us!
    Todd Ross Nienkerk on LinkedIn
    Greg Bennett on LinkedIn
    About Four Kitchens
    Your website needs to fulfill your mission and stand the test of time. We have a long history of helping teams like yours — those who educate, advocate, and inform — realize their website’s potential and make a positive change in the world.
    At Four Kitchens, we make the web a better place to teach, learn, and advocate for all. Driven by our content expertise, technical excellence, and a shared purpose of doing good, we craft websites that help organizations fulfill their missions.
    Click here to learn more about how Four Kitchens makes websites with love. For good. 
     

    • 20 min
    Episode 51 – VidaFair and the New Age of Content Monetization with Bob Bowdon

    Episode 51 – VidaFair and the New Age of Content Monetization with Bob Bowdon

    Remember when podcasting was just an audio medium? Now it’s virtually understood that a podcast will also have a video component because of the popularity of viewing video. In this episode, we sit down with Bob Bowdon, the visionary behind Vidafair, to uncover the transformational journey from text-based tutorials to dominant video platforms like YouTube, now the second largest search engine. 
    Bob brings decades of expertise in video and broadcasting, sharing how video has become indispensable for various aspects of content marketing. Bob’s new firm Vidafair empowers content creators to set their own fees, ensuring fair monetization.
    From TikTok's snappy clips to Joe Rogan's marathon podcasts, we unpack how different formats engage audiences – short-form videos keep users glued to the platform while long-form content builds deeper connections with creators. 
    This week’s episode invites viewers to ponder how they would like to use video and how artificial intelligence will or won’t play a role.
    Connect with us!
    Todd Ross Nienkerk on LinkedIn
    Bob Bowdon on LinkedIn
    VidaFair
    About Four Kitchens
    Your website needs to fulfill your mission and stand the test of time. We have a long history of helping teams like yours — those who educate, advocate, and inform — realize their website’s potential and make a positive change in the world.
    At Four Kitchens, we make the web a better place to teach, learn, and advocate for all. Driven by our content expertise, technical excellence, and a shared purpose of doing good, we craft websites that help organizations fulfill their missions.
    Click here to learn more about how Four Kitchens makes websites with love. For good. 
     

    • 37 min
    Episode 50 – Here’s What AI Can’t Do, and More with Jim Vomero

    Episode 50 – Here’s What AI Can’t Do, and More with Jim Vomero

    This week, join us as we sit down with Jim Vomero, Senior Engineer at Four Kitchens, about AI's impact on content creation and CMS platforms like Drupal. Discover how AI improves authoring experiences and addresses backend interface challenges, as highlighted by Jim's recent university project.
    Explore AI's role in transforming website navigation and SEO, focusing on meaningful content associations and automated taxonomy management. Jim and Todd discuss AI's enhancement of site search through vector databases, making it more personalized and user-friendly.
    Learn about AI's potential for recommendation engines and comprehensive content management within CMSs, facilitating better content personalization and supporting educational and advocacy efforts online. Don’t miss this insightful discussion shaping the future of digital content.
    Connect with us!
    Jim Vomero on Linkedin
    Todd Ross Nienkerk on LinkedIn
    About Four Kitchens
    Your website needs to fulfill your mission and stand the test of time. We have a long history of helping teams like yours — those who educate, advocate, and inform — realize their website’s potential and make a positive change in the world.
    At Four Kitchens, we make the web a better place to teach, learn, and advocate for all. Driven by our content expertise, technical excellence, and a shared purpose of doing good, we craft websites that help organizations fulfill their missions.
    Click here to learn more about how Four Kitchens makes websites with love. For good. 
     

    • 36 min
    Episode 49 – How to Get the Most Out of AI with Sebastianna Skalisky

    Episode 49 – How to Get the Most Out of AI with Sebastianna Skalisky

    Unlock the potential of AI in content management with Sebastianna Skalisky in the latest episode of "Future of Content"! Learn how a chat GPT-style chatbot with Retrieval Augmented Generation (RAG) can revolutionize university communications, enhancing response quality while safeguarding data. Discover strategies to optimize your content for AI and Large Language Models (LLMs), blending traditional SEO with AI requirements for improved accessibility. Dive into prompt engineering, token usage, and the importance of clear, concise content for both AI and human audiences. Gain practical tips to elevate your content strategy in today's AI-driven landscape.
    Ready to learn more?
    Sebastianna Skalisky on LinkedIn
    Todd Ross Nienkerk on LinkedIn
    About Four Kitchens
    Your website needs to fulfill your mission and stand the test of time. We have a long history of helping teams like yours — those who educate, advocate, and inform — realize their website’s potential and make a positive change in the world.
    At Four Kitchens, we make the web a better place to teach, learn, and advocate for all. Driven by our content expertise, technical excellence, and a shared purpose of doing good, we craft websites that help organizations fulfill their missions.
     Click here to learn more about how Four Kitchens makes websites with love. For good. 

    • 43 min
    Episode 48 – Beyond the Screen: Understanding Immersive Content and Universal CMS with Preston So

    Episode 48 – Beyond the Screen: Understanding Immersive Content and Universal CMS with Preston So

    What if content was no longer confined to just a screen? The rapid advancement and integration of artificial intelligence and augmented reality have begun to push these definitions, allowing everyone, from content creators to compliance officers, to rethink what is possible. From revolutionizing everyday tasks to creating a universal CMS where content authors can edit and update content across platforms, our conversation bridges what is to come. 
    Preston So joins “The Future of Content” to discuss not just the creation of content but the creation of experiences that are as intelligent as they are intuitive. 
    Ready to learn more?
    Preston So on LinkedIn 
    Preston So
    Preston So’s Books
    Todd Ross Neinkerk on LinkedIn
    Your website needs to fulfill your mission and stand the test of time. We have a long history of helping teams like yours — those who educate, advocate, and inform — realize their website’s potential and make a positive change in the world.
    At Four Kitchens, we make the web a better place to teach, learn, and advocate for all. Driven by our content expertise, technical excellence, and a shared purpose of doing good, we craft websites that help organizations fulfill their missions.
     Click here to learn more about how Four Kitchens makes websites with love. For good.

    • 58 min
    Episode 47 – Crafting Better Content Through CMS Design with Greg Dunlap

    Episode 47 – Crafting Better Content Through CMS Design with Greg Dunlap

    We spend so much time and resources on frontend development, isn’t it time we give the same treatment for content authors? Greg Dunlap, the director of strategy at Lullabot, joins “The Future of Content” to discuss the relationship between user-centered design and quality content. 
    Drawing from decades of experience, Greg shares his insights into involving authors in the development process. From utilizing paper prototyping to researching ways to reduce cognitive load, our conversation outlines practical strategies to create more efficient and user-friendly systems. Greg also shares the process of drafting his book, Designing Content Authoring Experiences, which aims to serve as a guide for crafting better author experiences. 
    This week’s episode invites listeners to rethink CMS from the ground up, ensuring it meets the needs of those it serves.
    Connect with Us! 
    Designing Content Authoring Experiences Kickstarter
    Greg Dunlap on LinkedIn  Lullabot
    Todd Ross Neinkerk on LinkedIn

    • 42 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

krisssstin ,

Love it

As a marketer, I find it extremely valuable to hear about what content looks like across many different industries—especially the restaurant industry. Lots of takeaways to apply to my own work.

cuzcontent ,

If you're a content creator, you'll love Todd's insights.

Todd Nienkerk is an authority on content creation, and his predictions for the future are fascinating and well researched. I'm looking forward to seeing what industries he explores in future episodes.

Wizard Oest ,

Content can be so many things

The future of content is a great way to learn that content is so much more than just words in a blog article. This is a great series. (Caveat—I’m on one of the episodes.)

Top Podcasts In Business

George Kamel
Ramsey Network
The Ramsey Show
Ramsey Network
Money Rehab with Nicole Lapin
Money News Network
REAL AF with Andy Frisella
Andy Frisella #100to0
The Money Mondays
Dan Fleyshman
The Prof G Pod with Scott Galloway
Vox Media Podcast Network

You Might Also Like