Beyond Sustainability: Creating a Regenerative Supply Chain with Janessa Leone The Good Dirt: Sustainability Explained

Our guests today are Janessa Leone, founder of the sustainable luxury brand Janessa Leoné, and Rachel Cantu, supply chain and sustainability advisor, and founder of Simplify and Grow Business Consulting. The Janessa Leone brand is bringing the healing potential of regenerative agriculture and rethinking our global textile supply chain. Janessa Leoné makes beautiful, thoughtful products with impact in mind–hats, accessories and knits. Since launching in 2013– the company has emerged as a leader in sustainability, releasing earlier this year, the first collection of carbon-negative sweaters to be made entirely in the USA 
We cover a lot of ground in this conversation, including...

how sustainability and luxury pair together

Janessa's personal journey in this space–and what has motivated her to pivot her business in this way

 the tensions around sustainability in the fashion industry

 how regenerative business can heal ecosystems

 how to measure impact, and how to share that impact to educate and empower customers


Topics Covered & Links:

Victory Chimes Windjammer Tour

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Establishing a regenerative clothing brand

Creating transparent supply chains from scratch

Rachel Cantu's business, Simplify + Grow


Regeneration vs . sustainability

What is Regenerative?

Janessa's journey with chronic health issues and her discovery of regenerative agriculture

Quantifying carbon impact

How Janessa's personal journey evolved her business

What makes wool special

Our conversation with Sheep Inc's Edzard Van Der Wyck

Rambouillet sheep and wool

How the regenerative ranch co-op works


Textile Exchange - leading organization in terms of standards development

Responsible Wool Standard

Shaniko Wool Co in Oregon

Rachel's experience with large brands, pros and cons of large and small scale production

Janessa's Leone's highest priorities as a company

Luxury and Sustainability


Connect with Janessa and Rachel:

The Janessa Leone Website: janessaleone.com/


On Instagram @janessaleone



Simplify + Grow Consulting by Rachel Cantu


About Lady Farmer:
Lady Farmer is a sustainable apparel and lifestyle brand, with education around sustainability and sustainable living at the forefront of our mission. Lady Farmer is proud to produce The Good Dirt podcast.

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Original music by John Kingsley @jkingsley1026
Statements in this podcast have not been evaluated by the Food and Drug Administration and are not to be considered as medical or nutritional advice. This information is not intended to diagnose, treat, cure or prevent any disease, and should not be considered above the advice of your physician. Consult a medical professional when making dietary or lifestyle decisions that could affect your health and well being.