
100 episodes

The Heart & Hustle Podcast Evie Rupp & Lindsey Roman
-
- Marketing
-
-
4.8 • 604 Ratings
-
A business and lifestyle podcast for creative entrepreneurs, dreamers, and doers who want to make the most out of their life. Consider us your newest BFF's who are in your corner (and your ear buds!) giving you practical tools to use in your business and life, while empowering you with some spit fire truths that will ignite you to go get it. Each Tuesday & Thursday's, Evie & Lindsey bring you tangible and actionable tips to up level your business and life while giving you some laughs and encouraging you to chase after your God given dreams. We believe you have ONE life to live, and YOU get to choose how you want to live it. Ya ready to run your business like a rockstar and own who you were made to be? Perf. Chat with you there!
-
121: The 3 Pronged Approach to Marketing Online: How to Set Yourself Apart and Become a Category of One with Kelly Roach
Today we’re talking about MARKETING. But not just any marketing. We’re talking about how to stand out in an oversaturated market, set yourself apart, and become a category of one while focusing on leaving a legacy.
Today’s guest is the incredible Kelly Roach. Kelly is a business strategist who transforms overworked entrepreneurs and business owners into six, seven, and even eight-figure CEOs, by teaching them how to leverage timeless business principles used and employed by billion-dollar corporations and combine them, with the speed and agility of today’s most powerful online marketing strategies.
Kelly’s company, The Unstoppable Entrepreneur, has helped hundreds of clients around the world find financial freedom through entrepreneurship. Kelly is also the creator of the Live Launch Method, bestselling author, and co-founder of The Courageous Brand.
On today’s show, we talk to Kelly about the three types of marketing she believes will set you apart from the rest, what conviction marketing is and how to embrace it to revolutionize your business and your industry, the biggest problems she sees entrepreneurs struggling with when it comes to online marketing, how to position yourself as an authority in your niche when you’re just starting, and tons of other gems.
Show notes: http://theheartuniversity.com/121-the-3-pronged-approach-to-marketing-online-how-to-set-yourself-apart-and-become-a-category-of-one-with-kelly-roach
Better Help: www.betterhelp.com/heartandhustle
Save 10% off your first month with Better Help!
www.theheartuniversity.com/shop
In addition, use code "HEARTU" for 10% of contracts.
If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.
Unstoppable Entrepreneur Podcast
Follow along:
www.instagram.com/kellyroachofficial
www.instagram.com/mrslindseyroman
www.instagram.com/evierupp
www.instagram.com/theheartuniversity
-
120: The Top 3 Things You Must Do To Launch a Course or Digital Product Successfully
Have you ever thought about launching a course or a digital product?? Selling digital content (courses or products) is a great way to scale your business, duplicate yourself + the value you bring, and reach even more people with the expertise and knowledge you have to offer.
Launching a digital course or product can be pretty intimidating if you don’t have any prior experience. Today we are breaking down 3 of the top tools, strategies, and ideas you need to know and implement to have a successful launch.
If you’ve been flirting with the idea of launching something but you feel utterly lost in the sea of digital marketing for something of this scale, we’ve got you. We’re breaking down how to create the right product that offers value AND will sell well, how to create brand loyalty to guarantee a successful launch, and the importance of understanding marketing funnels and how to implement them into your launch, all while using examples from our past launches and experiences.
Show notes: http://theheartuniversity.com/120-the-top-3-th…uct-successfully/
Uplevel your website, now!
www.theheartuniversity.com/website-templates
How to capture those draw-dropping photos of your clients: www.theheartuniversity.com/posing-minor
If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.
Follow along:
www.instagram.com/mrslindseyroman
www.instagram.com/evierupp
www.instagram.com/theheartuniversity
-
119: Chicken or Egg: Should You Focus on Content Creation or Selling with Chris Williams
It’s a marketing deep dive as we welcome Chris Williams onto today’s episode. We chatted with Chris about all things content creation or selling, which you should focus on, and HOW to create content that connects, and HOW to sell in a way that’s genuine and authentic.
Chris has over 20 years of experience in entrepreneurship, for-profit leadership, and socially responsible market engagement. He has helped creative agencies build wealth and agency owners develop innovative winning strategies. His expertise includes lead generation,
creative team building, and allowing owners to focus on what they do best. Apart from leading his agency, Chris hosts a private mastermind for creative agency owners looking to scale and optimize their businesses, as well as another mastermind on launching a successful mastermind group in eight weeks or less.
Chris was such a delight to talk with, and after today’s conversation, you’re going to walk away feeling SO inspired, ready to tackle your marketing strategy with fresh eyes, and having the knowledge to know what to do when and how to do it.
Show notes: http://theheartuniversity.com/119-chicken-or-e…h-chris-williams/
For all resources for the creative entrepreneur: www.theheartuniversity.com/shop
Content Photo Minor: www.theheartuniversity.com/content-minor
If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.
Follow along:
www.instagram.com/chriswilliamshq
www.instagram.com/mrslindseyroman
www.instagram.com/evierupp
www.instagram.com/theheartuniversity -
118: Q &A Episode: How to Advertise Yourself, Build Your Instagram Following, and Tips for Hiring People on Your Team!
Today we’re answering some GOOD questions sent in. Questions like
“Are Instagram guides beneficial and if so how can I use them?”
“What's the best way to advertise yourself when starting?”
“How to build a following on Instagram”
“How to know when you should start charging..”
“Tips for hiring people on your team”
And…
“How to know when it’s time to rebrand while still making sure current clients know who you are.”
OOOHHH those are some incredible questions. And I can’t wait to dive on in. So don’t ya dare go anywhere, my friend! Answers to your biggest Q’s coming right now!
Show notes: http://theheartuniversity.com/118-q-a-episode-…ple-on-your-team/
Lightroom editing challenge: www.theheartuniversity.com/challenge
www.theheartuniversity.com/guide-freebie
Freelance team members: Upwork, Fiverr, and People Per Hour.
If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.
Follow along:
www.instagram.com/mrslindseyroman
www.instagram.com/evierupp
www.instagram.com/theheartuniversity -
117: Finding Your Identity as an Entrepreneur & Mother with Chelsie Antos
Today we’re talking to Chelsie Antos. Chelsie is an entrepreneur, movement maker, wife, and mom. After founding Trades of Hope, a multi-million dollar company empowering women, she has gone on to begin the Outside Fam, Surf Girls Design and other successful businesses doing good in the world. She is passionate in her belief that being a mom and an entrepreneur can co-exist together and bring great fulfillment.
If you’re a woman who’s ever felt like you have to choose between kids or building a business, or you’re currently a mom struggling to balance the two, this episode is about to change your life. Chelsie is the QUEEN of motherhood (she’d probably argue that, but seriously she’s incredible) and today, we interview her all about how she balances the two, her top tips to make intentional space for both kids and work, and how she handles + embraces the messiness of life so beautifully. We also chat about how she balances technology and screen-time with her kids while also being an entrepreneur who needs to be on screens a lot, how to instill confidence in your kids, and how YOU can step up to the plate and be the greatest mom AND biz owner combined.
Show notes: http://theheartuniversity.com/117-finding-your…th-chelsie-antos/
HoneyBook: share.honeybook.com/heart
In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!
www.theheartuniversity.com/courses
Follow along:
www.instagram.com/chelsieantos
www.instagram.com/tradesofhope
www.instagram.com/surfgirlsdesign
www.instagram.com/mrslindseyroman
www.instagram.com/evierupp
www.instagram.com/theheartuniversity -
116: Answering Your Assumptions About Us Pt. 2
Today we’re back with part 2 of answering your assumptions about us. You seemed to like the first episode so much we’re back to finish up more assumptions since we got so many. If you missed the first episode we did answer your assumptions about us go back to episode number 101 and listen to that one if you haven’t already!
If you haven’t yet listened to that to catch you up a little, we polled you guys on Instagram asking to give us assumptions about us. We didn’t look at them before recording the first assumptions episode, and the ones we didn’t get to that we’re gonna chat about today - we still haven’t seen. So on today’s episode, you’re still getting our raw reaction to reading your assumptions about us!
Let’s just dive right in and get to the juice!!
Show notes: http://theheartuniversity.com/116-answering-yo…ns-about-us-pt-2/
Better Help: www.betterhelp.com/heartandhustle
Save 10% off your first month with Better Help!
www.theheartuniversity.com/content
If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.
Follow along:
www.instagram.com/mrslindseyroman
www.instagram.com/evierupp
www.instagram.com/theheartuniversity
Customer Reviews
EVIE + LINDSEY ROCK!!!!
The Heart & Hustle Podcast is easily my favorite podcast to tune in to. Whether it’s just the two of them, or they’re interviewing a speaker, their content is ALWAYS killing it. I’m always left feeling so inspired whenever I finish listening to an episode. I absolutely love that they do two podcasts a week too. These ladies know all about providing VALUE! Keep up the amazing work 💛✨
L O VE!!!
This podcast is changing my life as a business owner! It motivates me and helps inspire me to make content! Love these girls too they're so fun and sweet and their friendship makes it even better! It’s a must listen!
HIGH Value Content and Education
I absolutely love this podcast and have been listening to it for a few weeks now. GAME CHANGING content that has really shifted my perspective on so much. Keep it up!
Top Podcasts In Marketing





