23 episodes

I interview hemp and CBD oil entrepreneurs, scientists and politicians willing to share their perspectives, lessons learned and how we can make an impact on the hemp and cannabis industry for EVERYONE.

The Hemp Startup Journe‪y‬ Spectrum Labs

    • Entrepreneurship
    • 4.6 • 9 Ratings

I interview hemp and CBD oil entrepreneurs, scientists and politicians willing to share their perspectives, lessons learned and how we can make an impact on the hemp and cannabis industry for EVERYONE.

    #23. How To Launch A Cannabis Brand In 2021 And Beyond - with Nancy Whiteman of Wana Brands

    #23. How To Launch A Cannabis Brand In 2021 And Beyond - with Nancy Whiteman of Wana Brands

    One of the most relevant personalities in the Cannabis Industry, Nancy Whiteman shares her insights on the creation of brands and products in a highly competitive, challenging and saturated market.

    Amidst bigger competition, unclear regulations and more selective dispensaries, Nancy stands by starting with the value and with the product rather than on visual aspects. For Wana Brands introducing gummies was a novelty, and even so they dedicated effort to improving their manufacturing process to elevate the product quality - resulting in a key market differentiator.

    How can a Cannabis company decide where to focus as they grow and scale? Nancy talks about understanding the market and the powerful role of innovation in the cannabis and hemp space, which also represents a huge source of opportunities when combined with market and consumer research.

    Wrapping up, our guest shares her take on how entrepreneurs should prepare for the future in the hemp space

    You may connect with Nancy on her LinkedIn.

    Who is Nancy Whiteman?
    Heralded as “The Queen of Legal Weed” by Inc. (May 2017) and “The Martha Stewart of Edibles” by Entrepreneur (Jan. 2019), Nancy Whiteman is CEO of Wana Brands, North America’s No 1 producer of top selling cannabis infused products. The portfolio of diverse forms--including four different CBD/THC ratios as well as a variety of different dosages, onset times and duration of effects--is designed so products can be used singly or in combination to address specific health, wellness and recreational needs. Nancy leads the company’s strategic vision and has been instrumental in Wana Brands’ growth into new and emerging markets.  She also directs the development of partnerships and licensing agreements domestically and internationally. Nancy founded Wana Wellness Hemp Herbal Supplements leveraging her expertise in cannabinoid innovation and product development. Nancy serves on the Marijuana Business Daily Advisory Board and the Benzinga Cannabis Advisory Board. She was recognized as one of Green Entrepreneur’s 35 Most Influential Women in Cannabis (May 2020) and named MJBizDaily’s first-ever Industry Impact Award Winner (December 2019). She was one of six women included in High Times 100 (March 2019) and was listed as No. 3 in Cannabis Business Executive’s 2019 Power Women in Cannabis (May 2019). She is a member of the Colorado Cannabis Manufacturers Association, National Cannabis Industry Association, Cannabis Trade Federation and Marijuana Policy Project. Prior to Wana, Nancy was a principal with The Whiteman Group, a sales and marketing consultancy, and previously held a range of senior level marketing and business development positions including Vice President, Marketing and New Corporate Ventures for the Paul Revere Insurance Group in Massachusetts. Nancy holds a Bachelor of Science from Cornell University and an MBA from the University of Massachusetts at Amherst.
     
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    About Spectrum Labs
    At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use.
    Spectrum Labs can manufacture these full-spectrum hemp extracts:
    *Crude
    *Distillate
    *Tinctures
    *Gummies
    *Lotions
    *Custom formulations
    To learn more about Spectrum Labs, visit
    www.TheSpectrumLabs.com or contact us at (828) 229-7952
    Asheville, NC
    ***If you enjoy the podcast, please consider leaving a short review on Apple Podcasts/iTunes. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!

    • 38 min
    #22. Running for Commissioner of Agriculture - with Jenna Wadsworth, Democratic Candidate

    #22. Running for Commissioner of Agriculture - with Jenna Wadsworth, Democratic Candidate

    Running for NC Agriculture and Consumer Affairs Commissioner, Jenna Wadsworth, is here to talk about the responsibilities of a commissioner of agriculture which include protecting, maintaining and enhancing the production of North Carolina agriculture, as well as promoting public health programs. We also discussed how the legalization of the hemp industry could be an opportunity for farmers in North Carolina.
     
    Wadsworth is committed to take care of social, environmental and economic justice. She wants to address environmental issues especially for those who have suffered through natural disasters. Additionally, Wadsworth said she wants to emphasize the reality of climate change.
     
    Who is Jenna Wadsworth?
     
    Jenna Wadsworth was born in Raleigh, but she grew up off a dirt road on her grandparents' farm in Johnston County which raised hogs, cattle, chickens, corn, cotton, soybeans, and tobacco. Wadsworth made history a decade ago—at the age of 21—by becoming the youngest woman ever elected to political office in North Carolina. For the past decade, she has served the people of Wake County as a Soil and Water Conservation District Supervisor.
     
    Jenna Wadsworth is running for NC Commissioner of Agriculture on a platform of protecting our small, family farmers; legalizing cannabis; combating climate change; advocating for farmworkers; and expanding both broadband access and healthcare options in our rural communities.
     
    She is a graduate of both the NC School of Science and Mathematics in Durham and NC State University. She is the Co-Founder of the progressive nonprofit New Leaders Council - North Carolina, as well as the managing partner of her small business. Last year, Wadsworth was appointed to the NC Advisory Committee of the US Global Leadership Coalition. She is currently tending 45 rows of fruits and vegetables, fruit trees and vines, as well as nut trees this season on her family farm.
     
    Her campaign is proudly endorsed by over 100 current and former elected officials, including former Commissioner of Agriculture—Britt Cobb, former NC Court of Appeals Judge Linda Stephens, EMILY’s List, the NC AFL-CIO, the NC Association of Educators, the NC Sierra Club, and others.
     
    For more information, please visit: https://www.jennawadsworth.com/
     
    About Spectrum Labs
     
    At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use.
     
    Spectrum Labs can manufacture these full-spectrum hemp extracts:

    THCP products!
    [brand new!]


    Crude


    Distillate


    Tinctures


    CBD + CBG Gummies


    Lotions


    Custom formulations

     
    To learn more about Spectrum Labs, visit www.TheSpectrumLabs.com or contact us at (828) 229-7952
    Asheville, NC
     
     
    **If you enjoy the podcast, please consider leaving a short review on Apple Podcasts/iTunes. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!

    • 45 min
    #21. Is The NC Hemp Pilot Program Really Dead? with Marne Coit, NC State University

    #21. Is The NC Hemp Pilot Program Really Dead? with Marne Coit, NC State University

    NC-based Agricultural Law Lecturer, Dr. Marne Coit, is back to talk about the expiration of state hemp pilot programs at the end of October 2020. We discussed anticipated changes to licensing, compliance testing, and regulations when the program ends. This is an important topic as people in the state have concerns, anxiety over what's going to happen next, and how it will impact entrepreneurs, farmers, etc.
     
    Disclaimer: The views and opinions expressed in this episode are those of the guest and do not necessarily reflect the official policy or position of the guest’s employers. The guest is not providing legal guidance.
     
    Who is Dr. Marne Coit?
    Marne Coit’s research and teaching focuses on food, agricultural and hemp law. She is a member of the NC State Extension hemp team. Dr. Coit earned her Master’s degree in Environmental Law and JD from Vermont Law School, and her LLM in Food and Agricultural Law from the University of Arkansas School of Law in Fayetteville.
    You can learn more about the NC State Hemp Extension program by visiting their website.
     
    About Spectrum Labs
    At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use.
     
    Spectrum Labs can manufacture these full-spectrum hemp extracts:
    THCP products! [brand new!]
    Crude
    Distillate
    Tinctures
    CBD + CBG Gummies
    Lotions
    Custom formulations
     
    To learn more about Spectrum Labs, visit
    www.TheSpectrumLabs.com or contact us at (828) 229-7952
    Asheville, NC
     
     
    ***If you enjoy the podcast, please consider leaving a short review on Apple Podcasts/iTunes. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!

    • 35 min
    #20. Nurses Leading Cannabis Care - with Eloise Theisen, American Cannabis Nurses Association (Podcast)

    #20. Nurses Leading Cannabis Care - with Eloise Theisen, American Cannabis Nurses Association (Podcast)

    In this episode, I sit down with Nurse Practitioner Eloise Theisen. We discuss the challenges and opportunities with cannabis in healthcare. It's an important conversation because an increasing number of patients are using cannabis and so it's imperative that healthcare professionals are educated in this natural medicine.
    Who is Eloise Theisen?
    Eloise Theisen is a board certified Adult Geriatric Nurse Practitioner who specializes in cannabis therapy. For over 20 years, she has worked primarily with cancer, dementia and chronic pain patients. In the last 6 years, she has focused her efforts on cannabinoid therapies.
    Eloise has worked with over 6000 patients to help them effectively treat age-related and chronic illness with cannabis.
    Eloise is a co-founder and the Chief Executive Officer of Radicle Health and Radicle Health Clinician Network.
    Eloise was one of the first healthcare professionals to bring a clinical dosing regimen to the cannabis space. In 2019, she was elected President of the American Cannabis Nurses Association and will serve through 2022.
    In 2019, Eloise co-authored Pain Free with CBD: Everything You Need to Know to Safely and Effectively Use Cannabidiol with Alice O’LearyRandall
     
    Source: https://greennursegroup.com/cannabis_nurses/eloise-theisen/ 
     
    About Spectrum Labs
    At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use.
     
    Spectrum Labs can manufacture these full-spectrum hemp extracts:
    THCP products! [brand new!]
    Crude
    Distillate
    Tinctures
    CBD + CBG Gummies
    Lotions
    Custom formulations
     
    To learn more about Spectrum Labs, visit
    www.TheSpectrumLabs.com or contact us at (828) 229-7952
    Asheville, NC
     
     
    ***If you enjoy the podcast, please consider leaving a short review on Apple Podcasts/iTunes. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!

    • 55 min
    #19. Will New DEA Rules Destroy the Hemp Industry? - With Attorney Rod Kight, Kight Law (podcast)

    #19. Will New DEA Rules Destroy the Hemp Industry? - With Attorney Rod Kight, Kight Law (podcast)

    Asheville-based attorney, Rod Kight, is back to discuss the new DEA rule on hemp extracts. Jason and Rod also discuss how the DEA claims that hemp extracts with Delta-9 THC above 0.3% is an illegal substance, synthetic cannabinoids like Delta-8 THC, as well as the crucial North Carolina hemp pilot program that's expiring in October 2020.

    Linked below are Rod's recent articles where he goes into detail on the current climate with the DEA on the hemp industry:

    DEA Just Dropped A Bomb On The Hemp Industry. Part 1: Hemp Extract

    DEA Just Dropped A Bomb On The Hemp Industry. Part 2: Delta-8 THC


    Who is Rod Kight?

    Rod Kight is the principal of Kight Law Office PC, which represents businesses in the cannabis industry, including hemp and CBD, throughout the USA and the world. Rod edits the popular Kight On Cannabis law blog and wrote “Cannabis Business Law-What You Need to Know”, a cannabis law primer for business executives published by Aspatore Books. Rod speaks at national cannabis conferences, drafts cannabis legislation, and is regularly quoted on cannabis matters in the media, including Time, Wall Street Journal, Business Insider, and Business Insurance. He was recently named a “Top 30 Powerful Cannabis Litigator” by MG Magazine and one of the “100 People You Should Know” by Hemp Connoisseur Magazine. Rod testified at the FDA public hearing on cannabis. He writes and sits on the advisory board for the American Journal of Endocannabinoid Medicine, a peer-reviewed publication.

    Rod believes strongly in personal and medical cannabis use for many reasons, including that it helped him during chemotherapy treatments for cancer. He is an attorney advocate for NORML, and a member of the International Cannabis Bar Association, the National Cannabis Industry Association, the Hemp Industries Association, the North Carolina Industrial Hemp Association, and the South Carolina Hemp Farmers Association.

    Rod is married to his elementary school sweetheart, Ashley. She is also his office manager. They raise 5 children. Rod plays guitar in a rock band. You may contact him by email at rod@cannabusiness.law or phone (828-255-9881).

    About Spectrum Labs

    At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use.

    Spectrum Labs can manufacture these full-spectrum hemp extracts:

    THCP products! [brand new!]
    Crude
    Distillate
    Tinctures
    CBD + CBG Gummies
    Lotions
    Custom formulations

    To learn more about Spectrum Labs, visit

    www.TheSpectrumLabs.com or contact us at (828) 229-7952

    Asheville, NC


    ***If you enjoy the podcast, please consider leaving a short review on Apple Podcasts/iTunes. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!

    • 40 min
    #18. Blake Butler - Why The Southeast Hemp Bioregion Needs a Comprehensive Association Region

    #18. Blake Butler - Why The Southeast Hemp Bioregion Needs a Comprehensive Association Region

    Podcast Show Notes with Blake Butler
    In this episode, Blake Butler, Executive Director of The North Carolina Industrial Hemp Association (NCIHA), discusses why he's expanding the association. The new association is called South East Hemp Association (SEHA) and will cover the bioregion.
    Jason and Blake also discuss the current state of hemp in North Carolina and the surrounding region, the great opportunities and the primary issues that should concern all of us.
    Selected Links
    Listen on: Apple Podcasts | Spotify | Google Play |YouTube
    Who is Blake Butler?
    Blake Butler is the co-founder of HempX and has been involved in the political, business, and activist side of industrial hemp industry in since 2014. Blake has organized hemp focused educational events in North Carolina, Kentucky, and Virginia and planted hemp for fiber and CBD with farming partners Franny and Jeff Tacy in 2017-18. Blake is also a partner in Adapt Public Relations in Asheville, NC.
    Contact Blake Butler on the NCIHA website: https://www.ncindhemp.org/
    About Spectrum Labs
    At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use.
    Spectrum Labs can manufacture these full-spectrum hemp extracts:
    THCP products! [brand new!]
    Crude
    Distillate
    Tinctures
    CBD + CBG Gummies
    Lotions
    Custom formulations
    To learn more about Spectrum Labs, visit
    www.TheSpectrumLabs.com or contact us at (828) 229-7952
    Asheville, NC
    ***If you enjoy the podcast, please consider leaving a short review. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!

    • 34 min

Customer Reviews

4.6 out of 5
9 Ratings

9 Ratings

Cheoahcheaoh ,

Well done.

Bright host, good engineering. Great guests. Rod Kight is among the very best counsel.

Cheers-

nicknack7748483 ,

great content

finally someone with obvious industry experience interviewing key figures in the cannabis space. i look forward to future episodes!

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