The Homemakers in Business Podcast: Branding, Websites, Marketing, and Business with Stephanie Duke

Stephanie Duke
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The Homemakers in Business Podcast: Branding, Websites, Marketing, and Business with Stephanie Duke

The Homemakers in Business podcast encourages fellow legacy-minded homemakers on their entrepreneurial journey. In this podcast, we’re not just talking business - we’re exploring the art of blending homemaking and entrepreneurship. Hosted by Stephanie Duke, a brand and website designer located in Cleveland, Alabama. From candid chats with other homemakers in business to motivating solo episodes, each week you’ll find something to inspire you along your way to building a business that truly aligns with your values and dreams.

  1. 03/22/2024

    35. Should You Start a Business with a Friend? with Amy Parmer

    Amy is first and foremost a daughter of God and a devout Catholic. She is married to her college sweetheart, Matt. They met on the very first day and first class of their freshman year at Purdue. They have been married 23 years and have been blessed with eight children ages 20, and a sophomore at Western Kentucky University, down to 8-year-old twins.  Amy has a background in veterinary medicine, which she formally "retired" from after the birth of their third child. She then stayed home to raise and homeschool her children.  Eight years ago they purchased their dream property that would allow them to build a small homestead and fulfill their dream of being able to raise and produce a lot of their food. Their journey included building a performance herd of Nigerian Dwarf dairy goats that provide the most delicious milk. As the size of the herd grew, so did the volume of milk, which provided the path to Amy’s current adventure and small business. Amy’s best friend, Jessica, and she have been formally making and selling goat milk soap and other body and household products for approximately four years.  They have learned much together about starting and running a business and making it successful all while *attempting* to balance their very busy family schedules. Episode highlights: 📉 Amy’s accidental venture into business in 2020 👩🏻‍💻 Challenges of taking an in-person business online 👨‍👩‍👧 Balancing family life, business, and homesteading 🍃 Recognizing the season of life you’re in right now 👯‍♀️ How Amy and Jessica manage being business partners and best friends 👧🏻 Getting your children involved in business Click for a full transcript of the show here! WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee CONNECT WITH AMY: hopehillfamilyfarm.com | Instagram | Facebook Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    50 min

  2. 03/15/2024

    34. 5 Essential Online Business Tools to Use in 2024

    If you’ve been contemplating getting into affiliate marketing, this is your sign to just do it. In today’s episode I share why I’m focusing more on affiliate marketing in 2024 and beyond, as well as sharing all of the tools I use in my online brand and website design business. A few of these tools are affiliate links, but most are not. I think you know you’re ready for affiliate marketing when you are already sharing about the tools and products you love without compensation. I’d share about these tools whether or not I was an affiliate because I know they could potentially help someone. I hope this episode will inspire you to try affiliate marketing for yourself and check out some new tools that just might make your life easier! Episode Highlights: 💻 My top 5 tools for running an online business 💖 10 additional online business tools I love 🔗 Why I’m leaning into affiliate marketing in 2024 🛠️ Why I love each tool 💸 Savings you can get by using my affiliate links Click for a full transcript of the show here! RESOURCES: Website Planning Guide FREE download #8: Introduction to Showit #32: How to Use Canva for Your Small Business (A Brand Designer’s Take!) Mara’s blog post on affiliate marketing Forbes article on PayPal vs. Stripe for 2024 AFFILIATE LINKS: Flodesk for email marketing Showit website host and builder Riverside online recording studio Dubsado CRM Elizabeth McCravy’s Profit Sheet template WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    36 min

  3. 03/08/2024

    33. 1-Year Podcast Anniversary Celebration {Giveaway!}

    It’s my 1st podcast anniversary! To celebrate, I’m giving away a $25 Amazon gift card AND a free brand and website coaching call with me, Stephanie Duke. Listen in to learn how to enter! Key takeaways: 🎙️ My honest thoughts on podcasting 5️⃣ How I’m feeling entering my 5th year of business 📈 Why my marketing isn’t always a priority 👀 My top 3 episodes and other fun podcast stats 👥 Review of guest episodes in this first year 💞 What I’m looking forward to as I continue podcasting 🥳 How to enter the anniversary giveaway Click for a full transcript of the show here! RESOURCES: 1-year podcast anniversary GIVEAWAY Website Planning Guide FREE download WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a month so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    32 min

  4. 03/01/2024

    32. How to Use Canva for Your Small Business (A Brand Designer's Take!)

    In this episode, I talk about the heated debate of Canva among the design community, the difference between Canva and Adobe Creative Cloud, how I use Canva with my brand design clients and touch on why you can’t create trademarked logos in Canva, and so much more. Episode highlights 💔 Why some designers love Canva and others hate it 👩🏻‍🎨 The difference between a brand designer and a graphic designer 💰 Is it worth it to pay for Canva Pro? ❌ How not to use Canva in your business 🤔 Is Canva as good as Adobe? 😍 The best Canva features 👯‍♀️ Why Canva is a great designer/client collaboration tool 💻 Ways I use Canva Pro with my brand design clients Click for a full transcript of the show here! RESOURCES: Episode #14. Why Design Consistency Matters for Business Growth Website Planning Guide FREE download WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    33 min

  5. 02/23/2024

    31. Mindful Strategies for Creating a Life, Business, and Brand That Feels Good with Jeni Raitsin

    In this engaging podcast episode, Stephanie interviews Jeni Raitsin, the founder of Leisure Hacker, a company focused on helping busy women find balance and manage stress. Jeni shares insights on mindful entrepreneurship, emphasizing the importance of having a clear vision, adopting a sailor's mindset to navigate challenges, and understanding core values for effective rebranding.  She highlights the significance of incorporating feelings into brand representation and provides practical advice on overcoming decision-making stress. Episode Highlights: Importance of a clear vision as a guiding force in business Strategies for decision-making in response to changes such as a rebrand Integration of mindfulness into daily activities as a lifestyle Practical advice on reducing decision-making stress Jeni Raitsin is a Mindful Productivity & Mental Fitness (PQ) coach and an international keynote speaker. Her work combines neuroscience and practical time and energy management strategies with positive psychology and modern-day mindfulness, intentionally designed to help busy women find better, less stressful ways to create greater income and impact without sacrificing their relationships, health, or happiness. Click for a full transcript of the show here! RESOURCES: Discover Your Destiny by Robin Sharma Positive Intelligence by Shirzad Chamine WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee CONNECT WITH JENI: leisurehacker.com | Instagram | Facebook | LinkedIn Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a week so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    44 min

  6. 02/16/2024

    30. Bookkeeping Basics for Small Business Owners with Erika Millard

    Erika Millard, a Bookkeeping Coach who loves teaching female business owners how to manage their own books & actually understand numbers in order to make smart business decisions, reshapes the narrative around financial management. Her perspective, forged by addressing common negative experiences in the financial industry, centers on making bookkeeping accessible and transformative. She actively demystifies misconceptions and financial jargon, fostering a safe space for questions. For those starting DIY bookkeeping, Erika advises the initial use of a spreadsheet and recommends transitioning to accounting software like QuickBooks or Xero as businesses grow.  Choosing accounting software involves considerations of features, ease of use, and professional support availability. Erika's emphasis on consistent bookkeeping as a habit underscores its power in informed decision-making and business success. Episode highlights: 📊 Explore turning bookkeeping into an empowering tool for business growth. 🔄 Navigate the transition from simple spreadsheets to advanced accounting software. 🤔 Compare popular options like Wave, QuickBooks, and Xero for the perfect fit. 🚀 Uncover the transformative power of regular bookkeeping on business decision-making and personal confidence. Click for a full transcript of the show here! RESOURCES: Get Comfy with Numbers Podcast Grab Erika’s Bookkeeping Checklist for free! Accounting softwares to check out: QuickBooks, Xero, and Wave Christy Wright’s Podcast: Get Your Hopes Up WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee CONNECT WITH ERIKA: erikamillard.com | Instagram | Facebook | Get Comfy with Numbers Podcast Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a month so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    58 min

  7. 02/09/2024

    29. Showit Website Template Customization: DIY vs Hiring

    The allure of the DIY website approach is strong—cost savings, creative control, and the satisfaction of crafting your online space all on your own. That’s tempting stuff. Early on in business, this is the path many small business owners choose. It’s the economic choice at a time when your profits are uncertain. I’m not here to tell you that DIY is wrong. It isn’t. It is the right choice for many people. Some folks will never hire professional website designers, and that’s okay. You can still be successful without ever hiring anyone. However, today I’m talking directly to those who are just over trying to customize their Showit website template on their own and are feeling desperate for some professional help. Tell me, does this sound like you? You lack the time or willpower to complete the customization to your high standards You lack the skills or knowledge or time to obtain the knowledge and want to avoid the prolonged learning curve You’re overwhelmed by attempting to learn a new platform You’re frustrated by the slow progress of your DIY attempts Friend, if any of those describe you, then this episode is for you. Listen, learn, commiserate, take notes. It’s gonna be a good one. Let’s dive right in. Episode highlights: The cost of DIYing your website template customization Overcoming website overwhelm Benefits of a professional touch Setting a realistic website design budget Tips for finding the right website designer for you Click for a full transcript of the show here! RESOURCES: Your guide to a stress-free website: Website Planning 101 Guide WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I only send this email once a month so it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    27 min

  8. 02/02/2024

    28: How to Launch a Successful Rebrand with Dolly DeLong

    In this episode, Stephanie and Dolly break down the practicalities of launching a business rebrand. From pre-launch strategies to post-launch momentum, they provide actionable insights on engaging your audience, driving traffic to your website, and utilizing collaborations and incentives effectively. Skip the fluff and dive into the essentials of a successful rebrand, learning strategies that work in the real world of business. Episode Highlights: 🌐 Drive traffic to your website with strategic collaborations 🤝 Use incentives and giveaways to boost engagement 📧 Build and leverage your email list 🔄 Maintain content consistency across post-launch Click for a full transcript of the show here! RESOURCES: Download my helpful Website Planning Guide here! Looking for a strategic, gorgeous Showit website template? Look no further than EM Shop 💻  Book a VIP Design Day to get your EM Shop template customized in a day. Are you a designer? Join Elizabeth McCravy’s Booked Out Designer course! This is the course I took that allowed me to quit my last part-time job and go full-time in my design business. Get a month of Showit for FREE in addition to their 14-day free trial - a total of 44 free days! Use code stephdukeshowit Flodesk makes creating beautiful newsletters easy and fun. Get 50% off your first year with my link. Check out the blog for all the links to free and paid stock photography websites here. WANNA BE A GUEST ON THE SHOW? Click here to fill out the application if you want to be a guest on the podcast or have a guest suggestion. WORK WITH STEPHANIE: VIP Design Day Brand Identity Design Showit Website Design Schedule a free 30-min consult call OR fill out my contact form CONNECT WITH STEPHANIE: stephanieduke.co | Instagram | Facebook | Pinterest | Buy Me a Coffee CONNECT WITH DOLLY: Instagram | The Systems & Workflow Magic Podcast | The Systems & Workflow Magic Bundle: The Launch Edition Thanks for tuning in to the Homemakers in Business Podcast! If you enjoyed this episode, please: Share a screenshot with your fav parts to your IG story and tag me @stephanieduke.co Sign up for additional resources and insider updates! I send this email once a week and it is PACKED full of value for improving your brand, website, and marketing! Get on the list here. Mara says, “I love this email so much! It’s such a good mix of just life and biz advice!” Follow the podcast and leave a 5-star rating and review on Apple Podcasts.

    55 min
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The Homemakers in Business podcast encourages fellow legacy-minded homemakers on their entrepreneurial journey. In this podcast, we’re not just talking business - we’re exploring the art of blending homemaking and entrepreneurship. Hosted by Stephanie Duke, a brand and website designer located in Cleveland, Alabama. From candid chats with other homemakers in business to motivating solo episodes, each week you’ll find something to inspire you along your way to building a business that truly aligns with your values and dreams.

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