50 min

The Impact of the Creator Economy and Influencers on Retail in 2024 | Interview with Tiffany Hardin Let's Talk a Little Shop | ASD Market Week

    • Entrepreneurship

In this episode of Let’s Talk a Little Shop, Emilie talks to Tiffany Hardin of Gild Creative Group, an influencer marketing agency that works with BIPOC creators. Tiffany and Emilie discuss: 1:30: Build a business around relationships2:15: Building connections so ideas take root, that’s what influencer marketing is3:30: Aligning your company to cultural trends through the voices leading them5:15: Successful influences need to be able to create content that hold audience attention6:30: If...

In this episode of Let’s Talk a Little Shop, Emilie talks to Tiffany Hardin of Gild Creative Group, an influencer marketing agency that works with BIPOC creators. Tiffany and Emilie discuss: 1:30: Build a business around relationships2:15: Building connections so ideas take root, that’s what influencer marketing is3:30: Aligning your company to cultural trends through the voices leading them5:15: Successful influences need to be able to create content that hold audience attention6:30: If...

50 min