Welcome to The Indy Author podcast, where we explore the craft of writing, the mechanics of publishing, and ways to discover and engage our audience. I'm Matty Dalrymple, and I independently publish my Lizzy Ballard Thrillers and my Ann Kinnear Suspense Novels and Suspense Shorts through my imprint, William Kingsfield Publishers.
Episode 062 - Mastering Point of View with Jon McGoran
Jon McGoran discusses point of view, the pros and cons of first-, second-, and third-person point of view, and reader expectations based on considerations such as genre. He discusses the importance of narrative economy and triangulation--how one character's observations of another character can give the reader a lot of information about both the observed character and the observer. And he shares a formatting tip for helping to keep track of POV characters, and to see where POV shift occur throughout your manuscript.
Jon McGoran is the author of ten novels for adults and young adults, including the award-winning YA science fiction thrillers SPLICED, SPLINTERED and SPIKED, and the acclaimed thrillers DRIFT, DEADOUT, and DUST UP. He cohosts THE LIARS CLUB ODDCAST, a podcast about writing and creativity. He is a freelance writer, developmental editor, and writing coach.
Episode 061 - Google Play with Brian Rathbone
Brian Rathbone discusses the opportunities offered by Google Play, including the ability to reach global markets that are underserved by other platforms, the ability to link content together—for example, linking an ebook box set with the component works and benefiting from earned metadata, or ratings and reviews, of the component works. He also discusses his premium pricing approach, and how that plays out on the Google Play platform.
Brian Rathbone is a horse trainer turned author and creator of The World of Godsland fantasy series, the most recent of which is THE SEVENTH MAGIC. He is also the author of the Sam Flock novels, a paranormal adventure series that begins with LURE.
Episode 060 - Mastering Action Sequences with Joshua Essoe
Editor Joshua Essoe discusses tips for drafting and editing your action sequences to ensure that the reader isn’t pulled out of the story – tips that apply even if your scene doesn’t involve battle plans or broadswords. He talks about the importance of strong, engaging characters, because if your reader doesn’t care about the people involved, no amount of exciting action is going to draw them in. And he discusses how you can save your editor time – and yourself money – by paying attention to the logistics of the scene: don’t have a character holding a knife in one hand and a shield in another hand their magic amulet in the … well, the other other hand.
Joshua Essoe is a full-time freelance editor who has edited for New York Times and USA Today bestsellers, and many top-notch independents and award-winners. He was lead editor at Urban Fantasy Magazine from 2014-2015. You can find Joshua teaching about editing, pitches, and back-cover copy every year at the Superstars Writing Seminar in Colorado. And he just completed his Kickstarter release for the first in a five-book series, each covering two subjects of the most-common issues he sees in fiction writing.
Episode 059 - Author Newsletter Swaps and Story Origin with Evan Gow
Evan Gow discusses the role newsletter swaps can play in author promotions, the etiquette of swaps, and some gotchas authors should watch out for, as well as advice for authors with small or inactive email lists. Evan also talks about the many other services that StoryOrigin provides, and why the fact that he’s both the development team and the support team for StoryOrigin means that its current beta (i.e., free) status still means high quality.
Evan Gow is the indie developer of StoryOrigin, a marketing tool and community of authors that work together to build their mailing lists, increase sales, find reviewers, and stay on top of deadlines.
Episode 058 - Author Newsletters with Lee Savino
Lee Savino discusses AUTHOR NEWSLETTERS, the one area of an author’s business about which Lee says “just do it,” imagining your newsletter as a conversation with a specific person over a cup of coffee or a glass of wine, and a pep talk about how to get past the “I don’t want to pester them” mindset and recognizing that your work is a gift that you’re sharing with people who have opted in because they’re interested.
Lee Savino is a USA Today bestselling author, mom, and chocoholic. She loves connecting with other authors and writers. She moderates a Facebook group, Millionaire Author Mastermind, for authors serious about making money from their books and is the instructor, along with Nicholas Erik, of the Six Figure Author Marketing Challenge.
Episode 057 - The Pros and Cons of Pre-orders with Joe Lallo
Joe Lallo discusses THE PROS AND CONS OF PRE-ORDERS, including the specific considerations of pre-orders on Amazon versus other platforms, whether or not pre-orders make sense for an author’s first book or for standalone novels, and things to keep in mind to avoid annoying your most faithful fans. We also talk about pricing strategies, including how to price box sets.
Joseph Lallo was educated at NJIT, where he earned a master’s degree in Computer Engineering. In September 2014 he was given the opportunity to take a promotion that would eliminate his writing time or become a full-time author. He chose the books. Since then he has written dozens of novels and novellas in genres across the science fiction and fantasy spectrum, including the international bestselling Book of Deacon series and the critically acclaimed Free-Wrench series.
In addition to writing, he helps run the Six Figure Authors podcast with Lindsay Buroker and Andrea Pearson. Past ventures have included the Science Fiction and Fantasy Marketing podcast and BrainLazy.com. In his spare time he builds pointless doodads in his ridiculously over-equipped basement workshop.
Customer ReviewsSee All
A new author must listen!
Very helpful content, especially for this new author, as she’s meeting me where I am in this process—very helpful, useful and easy to understand. Lots of good tips in this highly contextual business. I don’t feel as alone. Thank you!