The Inside Story of Pursuing the Biggest Names

This week, Steve Bruere, President of Peoples Company, shared insights into the evolution of the Land Investment Expo, an annual event he founded in 2008. Bruere described the expo as a platform for thought-provoking discussions on agriculture, finance, policy, and politics, featuring high-profile speakers like Martha Stewart, T. Boone Pickens, Donald Trump, and Drew Bledsoe.

Reflecting on the expo’s purpose, Bruere emphasized the importance of fostering pragmatic conversations and challenging perspectives, particularly from an agricultural viewpoint. The upcoming 2025 expo, scheduled for January 14 in Des Moines, Iowa, will feature speakers like venture capitalist Joe Lonsdale, environmental equity expert J. Kyle Bass, and economic futurist Richard Vague.