The Intentional Solopreneur is the go-to podcast for ambitious women who want to launch and grow successful service-based businesses. Hosted by Agatha Brewer, a business coach who works with new entrepreneurs to launch and grow their businesses with ease. In the podcast, she shares both marketing strategy and her best mindset tips to help you get the clarity and confidence you need to succeed as a new business owner. She also shares ways to build an intentional business––aligning your business to your strengths and personality from the very beginning, creating a bigger purpose, and setting clear boundaries so your business doesn’t take over your life. Looking for show notes, helpful resources or want to work with me? Head over to agathabrewer.com/podcast.
3 Mindset Shifts for New Entrepreneurs
I can’t stress enough how important your mindset is as a new business owner. If you’re struggling with your marketing and promoting your services, it might be related to not having enough clarity. But it’s also very likely that you’re just not feeling confident enough. In this special New Year’s episode, I cover the three mindset shifts I believe every new entrepreneur needs to make to be successful.
Check out my content masterclass that I mentioned on the episode: https://agathabrewer.com/content-masterclass/
In the masterclass, you’ll learn:
7 content creation best practices that work no matter what type of content you create
How to ensure your content actually converts into paying clients
Why you need to start thinking about your buyer’s journey
A 3-Step SEO Strategy for Solopreneurs with Camilla af Hällström
If you’re a new business owner, search engine optimization (SEO) probably isn’t that top of mind for you. But it probably should be. In this episode, I sat down with Camilla af Hällström, co-founder of SEO agency Zalstrom, to talk about why it’s so important to focus on SEO and how it can bring you better qualified leads to your website, which means more potential customers. Camilla shared three strategies solopreneurs can use to optimize their SEO so they can get more traffic to their website.
Check out Camilla’s agency here: www.zalstrom.com
Learn more about Camilla’s SEO course for beginners: https://www.luisazhou.com/automatic
Check out my content masterclass, mentioned on the show: https://agathabrewer.com/content-masterclass/
How to Stop Shiny Object Syndrome
Are you constantly switching from one marketing strategy (or project) to the next? This is called shiny object syndrome and it can be very detrimental to your success because you end up never giving any strategy a chance to work. In this episode, I share my best tips for ending shiny object syndrome, including: how to stop jumping from one strategy to the next; how to find the most aligned tactics for you; and the one decision you need to make to stop this behavior once and for all.
What’s Your Marketing Superpower quiz: agathabrewer.com/quiz
1:1 coaching for new entrepreneurs: www.agathabrewer.com
Why It’s Important to Understand Your Customer Journey
In the early stages of your business, you’re probably not thinking too much about your customer journey. But you should be. Because understanding how your customer is finding you and what path you’re taking them once they do is a smart way to make your content work for you and get you better results. I share how focusing on your content in a thoughtful way will help your potential clients turn into customers faster and with less effort from you.
Featured on this episode:
LAUNCH WITH EASE, my 3 month 1:1 coaching program: agathabrewer.com/launch-with-ease
Getting Started with Email Marketing
Are you thinking about starting an email list to help you market your online business? Well, then this is the episode for you! I cover all the things you should consider when you’re planning out your email marketing strategy, including: how to get people on your list in the first place; what you should send them; how often to send and a few ways to know if your email efforts are working!
How to Know If Your Marketing Strategy Is Working
So you’ve started marketing your business and are trying out different strategies…but now what? How do you know if those strategies are actually working, and how long should you try them before deciding to move on? And if you do need to, when is the time to make a change? Tune in to this episode to get my advice on these questions that I hear all the time from new business owners. And learn a few ways you can optimize your marketing.
Want to know which marketing strategies are the best for you?
Take my two-minute quiz to get three custom strategies: agathabrewer.com/quiz
Learn more about my 1:1 coaching program for new entrepreneurs: agathabrewer.com/launch-with-ease