The Jameson Files

The Jameson Group, LLC

Dental Coaching, Marketing, and eLearning for Dental Practices

  1. FEB 11

    Episode 180: Empowering Dental Practice Leaders: Insights with Brandi Williams

    https://youtu.be/KACaV9wGtXk?si=r2SfALiF55DUnEZd In a recent episode of the Jameson Files, host Carrie Weber sat down with Brandi Williams, Chief Growth Officer for Catalyst Dental Allies, to discuss the evolving landscape of dental practice management. As Williams returns for another enlightening conversation, her insights provide valuable guidance for office managers and practice administrators striving to excel in their roles. The Role of Office Managers One of the central themes of the discussion centered on the pivotal role office managers play in dental practices. Williams emphasized the importance of strong relationships with patients and the need for office managers to prioritize the daily schedule. By focusing on these aspects, the rest of the tasks often fall into place naturally. However, to achieve this, office managers must balance their time and not become overwhelmed by administrative tasks such as insurance verification. Another crucial point noted was the value of office managers spending time with their team rather than working behind closed doors. Visibility allows them to guide the staff effectively, address their needs, and lead the practice toward higher levels of success. Training and Development Continuous training emerged as another significant theme. Williams highlighted the necessity of ongoing education on existing resources and tools available to dental practices. Many office managers are only utilizing a fraction of the potential of these tools. Regular meetings, as Catalyst Dental Allies conducts, were suggested as an essential method to keep staff informed and competent. This approach not only ensures that all team members are on the same page but also helps integrate new team members more effectively. Empowering Team Leaders Williams also underscored the advantages of leveraging team expertise for training and development. Encouraging staff to mentor and teach one another fosters leadership within the team and can alleviate the office manager’s burden of being the sole source of training. This peer-to-peer learning is vital for personal growth and team cohesion. Embracing Technology and AI The future of dental practice management and its challenges were explored, especially the role of technology and AI. Williams shared her insights on the growing importance of phone AI and how it can enhance call conversions, which is a critical point of interaction for potential new patients. While AI presents opportunities, it is also accompanied by a learning curve, requiring practices to assess their specific needs carefully. Alignment and Buy-in Creating alignment within the team and ensuring everyone's buy-in is another fundamental aspect of successful practice management. Goal setting and team discussions are the keys to creating a shared vision. When the team is engaged in setting the goals, they are more likely to be committed to achieving them. Conclusion Navigating the intricacies of dental practice management requires a blend of effective leadership, continuous education, and strategic use of technology. By focusing on relationship-building, utilizing existing resources to their full potential, and embracing emerging technologies, dental practices can position themselves for success. Empowering office managers and their teams to lead with intention and integrity will pave the way for a thriving practice environment.

    14 min
  2. 12/10/2025

    Episode 179: Leading with Curiosity: Change Management in Action with Lorie Streeter

    https://youtu.be/Gfd6prF7j-s?si=FPA2Hvv5cz0d2uO3 In the latest episode of the Jameson Files podcast, host Carrie Weber sits down with Lori Streeter, the VP of US expansion for Max Assist, to explore the intricacies of change management in the dental industry. With decades of experience in the dental sector, Streeter shares insights into overcoming the challenges that come with leading change. The Emotional Side of Change A key theme of the discussion focuses on the emotional aspect of change. Streeter highlights that change is not merely logistical but deeply emotional. Leaders are often advised to leave emotion out of business decisions, but as Streeter points out, that expectation is unrealistic. Emotions like fear can surface when staff members are faced with change, whether it's a new process, software, or role. Understanding and addressing these emotional responses can facilitate smoother transitions. Adapting to Change The conversation delves into how crucial adaptability is within a practice. Both Weber and Streeter agree that change often requires adults to adjust ingrained behaviors, which can be challenging. Drawing from historical shifts in dentistry, they note that adaptability should be celebrated and viewed as an opportunity for growth. Streeter emphasizes the importance of breaking down large changes into manageable steps, making them easier for staff to embrace. The Role of Communication Communication emerges as a pivotal tool in guiding a team through change. Streeter introduces the concept of "communication as change currency," asserting that clear, consistent communication fosters trust and buy-in from the team. This involves articulating the "why" behind changes and making sure that everyone understands the benefits for both the practice and the patients. Embracing New Technologies The episode also tackles the topic of AI in dentistry, recognizing both the hesitancy and the potential it brings. Streeter reassures that AI will not replace the essential human connection central to dental practices. Instead, AI is positioned as an efficiency tool, capable of streamlining workflows and enhancing patient care. Weber and Streeter encourage leaders to approach new technologies with curiosity rather than fear, ensuring they can harness these tools to benefit their teams and practices. Support Systems for Leaders Streeter underscores the importance of office managers and team leaders taking ownership of their roles, effectively becoming co-leaders within their practices. This sense of ownership not only alleviates the burden on practice owners but also promotes a culture of shared leadership. By continuously developing their skills and staying curious, leaders can better adapt to industry changes and cultivate a supportive environment for their teams. Conclusion Navigating change is an inevitable part of working in the dental industry. The insights shared by Lori Streeter in this podcast episode serve as a valuable resource for practice leaders aiming to lead their teams through transitions smoothly and effectively. By embracing change emotionally, communicating clearly, and staying open to technological advancements, leaders can ensure their practices not only survive but thrive in an ever-evolving landscape.

    20 min
  3. 11/12/2025

    Episode 178: Reflecting on a Legacy: A Conversation with Judy K. Mausolf

    https://youtu.be/G12UjkdD61Q?si=8_RuUtVV8lHnBCnB The Jameson Files podcast recently hosted a special episode featuring Judy Kay Mausolf, an esteemed guest on the verge of retirement from a successful career in dental consulting and speaking. The conversation explored her career highlights, lessons learned, and the insights gained from her extensive experience. Reflecting on a Fruitful Career Judy's career in the dental industry began in the early 1980s, evolving over two decades with a steadfast passion for the field. Her journey from working as an administrator to establishing her own business is a testament to growth and dedication, even when initially lacking a dental background. Her narrative illustrates the power of perseverance and an unwavering love for the industry. Lessons in Leadership and Culture A key theme in the discussion was the emphasis on leadership and the importance of nurturing a positive culture within dental practices. She advocated for leaders to treat each other as well as they treat patients, aiming to establish an environment free from negativity and toxicity. Her firm yet supportive approach earned her the nickname of the "velvet hammer," highlighting the leader’s pivotal role in maintaining the health and morale of a practice's culture. The Art of Communication and Engagement The conversation also covered the art of effective communication, stressing the necessity of conversations that promote growth rather than conflict. By connecting genuinely with team members, she underscored the importance of creating an engaged and motivated workforce. Her approach to addressing behaviors constructively was discussed as a crucial skill for leaders. The Power of Authenticity and Mentorship Authenticity and mentorship emerged as crucial elements of a successful career. She highlighted the impact of bringing one's true self to work and the significance of supporting future leaders. Encouraging practitioners to seek mentors who align with their values and vision was emphasized as a means of fostering professional growth and development. Preparing for a New Chapter As she transitions into retirement, her decision is driven by a desire for personal balance and quality time with family. Although stepping away from speaking engagements, her passion for dentistry remains vibrant, underscoring the importance of living a life without regrets and pursuing happiness actively. Conclusion Her journey serves as an inspiring testament to a career marked by passion, resilience, and an unwavering commitment to excellence. The insights shared on leadership, culture, communication, and authenticity provide valuable lessons for dental professionals, highlighting a legacy rooted in mentorship and authenticity that continues to inspire.

    22 min
  4. 10/09/2025

    Episode 177 : Mastering Dental Compliance: Tools and Tips from Tija Hunter

    https://youtu.be/yFdg1JGjgq8?si=TT0Qhm1ei4vHbPuq Welcome back to another engaging episode of the Jameson Files! Today we dive deep into the world of dental practice compliance and infection control with expert, Tia Hunter. Join us as we explore practical steps to ensure that your practice is not only compliant but also operates seamlessly. Meet Tia Hunter: Your Infection Control Expert For those unfamiliar with Tia, you're in for a treat. With an impressive background as a speaker, educator, and trainer in the dental industry, Tia focuses on infection control and has a deep-seated passion for aiding dental assistants across the nation. Her work is pivotal in helping practices maintain compliance and improve their operational standards through customized infection control solutions. Understanding the Compliance Landscape Tia emphasizes the importance of avoiding complacency in dental practice management. Many practices often overlook tasks like documentation, resulting in potential compliance issues. She highlights the necessity of thorough documentation—not just for patient chart notes but also for areas like OSHA, HIPAA, and equipment maintenance. Alarmingly, more than 50% of practices neglect proper documentation of Hepatitis B vaccinations, which should be completed within ten days of hiring clinical personnel. Steps to Improve Practice Compliance Consistent documentation and maintaining a well-organized compliance system can protect your practice from potential compliance breaches. Tia advocates for actions such as appointing staff members to manage specific areas like OSHA, infection control, and HIPAA compliance. This delegation reduces pressure on single individuals and ensures thorough, consistent attention to critical details. Utilizing SOPs and Compliance Calendars Standard Operating Procedures (SOPs) and a compliance calendar are invaluable tools. Tia assists practices in creating these resources, ensuring that tasks like routine equipment checks and waterline testing are performed timely. To ease the burden further, her digital compliance calendar helps practices track key compliance tasks systematically. Addressing Common Compliance Myths Tia dismisses common misconceptions about generic online OSHA and HIPAA training, emphasizing the necessity of practice-specific training. Accessibility to a knowledgeable trainer for clarifying doubts is crucial. For ongoing support, consider more interactive learning tools that offer customized solutions for your practice. The Role of Culture and Onboarding Effective onboarding not only meets compliance requirements but also integrates new employees into the practice culture. A robust onboarding process ensures staff members understand what's expected and how their roles contribute to the success and compliance of the practice. Take Your Practice to the Next Level Collab Con is an exciting upcoming event offering practices the opportunity to enhance their learning curve. Scheduled for November 14th and 15th in Nashville, this conference gathers dental professionals from various specialties to collaborate and drive forward practice improvements in a unified manner. Concluding Thoughts The journey from good to great—and then to better—involves intentional commitment to compliance and practice growth. Start by designating responsibilities, invest in customized training resources, and continuously engage in professional development opportunities, such as Tia's upcoming Collab Con event. Reach Out to Tia Hunter For those ready to elevate their practice's compliance journey, Tia Hunter offers an array of resources. You can contact her at TiaCoaches@gmail.com and explore her extensive expertise. Thank you for joining this insightful episode of the Jameson Files. Let’s stay connected, share these vital insights, and work toward an enhanced, compliant practice together. Until next time, be well and take care!

    22 min
  5. 09/11/2025

    Episode 176: Building a Roadmap for Dental Practice Success: Lessons from the Jameson Files Podcast

    https://youtu.be/QAOFNTZeuqg?si=bWxnKPcXqEtwr4cT In this episode, the conversation centers on the unique challenges and opportunities facing dental practice owners, with a special focus on intentional planning for the future. The discussion explores the concept of a “family office” approach to financial and business planning, traditionally reserved for the ultra-wealthy, and how this model can be adapted to serve dental professionals at any stage of their careers. Learning from the Past: The Importance of Proactive Planning A powerful story is shared about a family member who, despite being a successful orthodontist with multiple practices, faced financial hardship due to a lack of proactive planning and coordination among advisors. This experience underscores the need for dental professionals to think beyond day-to-day operations and consider long-term strategies for wealth, legacy, and personal fulfillment. The Family Office Model: Teamwork and Collaboration The family office model brings together a team of experts—accountants, attorneys, insurance advisors, and more—to work collaboratively for the client’s benefit. This approach relieves practice owners from the burden of coordinating between different professionals, allowing them to focus on what matters most: their patients, teams, and personal lives. By having a comprehensive checklist and regular reviews, practice owners can ensure that every aspect of their business and personal finances is aligned and optimized. The Roadmap Conversation: Defining Goals and Values A central theme of the episode is the “roadmap conversation,” a process that helps dental professionals and their families clarify their goals, values, and vision for the future. Rather than focusing solely on numbers or reactive problem-solving, this approach encourages practice owners to define what financial freedom and success mean to them personally. The conversation often reveals that, once basic needs are met, many professionals aspire to give back to their communities and create a lasting legacy. Aligning Values with Business Decisions The podcast emphasizes the importance of aligning business decisions with personal values. When practice owners are clear about what matters most—whether it’s family, community, or personal growth—they can make better choices about investments, team building, and practice management. This clarity also helps in communicating vision and expectations to the team, fostering a positive culture and improving retention. Proactive vs. Reactive: The Power of Planning Ahead Many of the challenges faced by dental professionals stem from reactive decision-making—responding to crises rather than planning ahead. The episode advocates for regular, proactive check-ins with advisors to anticipate issues like taxes, retirement, and practice transitions. By starting early and staying organized, practice owners can maximize the value of their business and avoid costly surprises. Empowering Teams and Building Culture Attracting and retaining great team members is a hot topic in the dental industry. The discussion highlights the value of engaging with team members about their personal and professional goals, helping them grow alongside the practice. This investment in people not only improves morale but also drives the overall success of the business. Getting Started: The Complimentary Roadmap Session For those interested in taking the first step, the episode describes a complimentary “roadmap” session offered by the advisory team. This session helps practice owners and their families clarify their goals and values, providing a foundation for all future planning and decision-making. Key Takeaways: Proactive, intentional planning is essential for long-term success and fulfillment. A collaborative team approach (family office model) can simplify complex financial and business decisions. Defining personal values and goals is the foundation for effective business strategy. Investing in your practice and your team yields the greatest returns. It’s never too late—or too early—to start planning for the future. Whether you’re just starting out or preparing for retirement, taking time to clarify your vision and build a strong support team can make all the difference in your journey as a dental practice owner.

    38 min
  6. 08/13/2025

    Episode 175: Navigating the Challenges of Dental Hygiene: Insights from Rachel Wall

    https://youtu.be/Nn2jG4yHOXk?si=N6WZOUoDjyCu92OK Introduction Welcome to this week’s edition of the Jameson Files recap, where we delve into the latest episode with Carrie Weber and her esteemed guest, Rachel Wall. Rachel is the CEO and founder of Inspired Hygiene, a leading consultancy dedicated to enhancing hygiene departments in dental practices. In this engaging episode, Carrie and Rachel explore the pressing issues facing the dental industry today, including staffing challenges, compensation trends, and strategies for improving practice capacity and efficiency. Understanding the Current Challenges The dental industry, like many others, is grappling with significant challenges. At the forefront are staffing shortages, particularly in hygiene departments, and the resulting capacity issues practices face. Rachel discusses the pressures of reconciling competitive hygiene compensation with the economic sustainability of a practice. Additionally, there is a persistent need for strategies to manage patient flow effectively, ensure diagnosis time, and ultimately improve patient retention. Expanding Capacity and Enhancing Practice Efficiency Addressing the backlog and scheduling issues is paramount. Practices are encouraged to explore creative solutions such as expanding hygiene hours, considering assisted hygiene, and evaluating insurance participation. By doing so, practices can potentially ease capacity constraints and improve overall operational efficiency. Rachel suggests practices conduct brainstorming sessions to identify innovative ways to expand the hours available for patient care. Aligning Compensation with Value Delivered As the discussion unfolds, it becomes clear that aligning hygiene compensation with the value provided is crucial. Rachel emphasizes that the gap between requested compensation and delivered value often fuels legislative debates around dental hygiene education and licensing. She advises hygienists to work to the full capacity of their licenses, enhance their diagnostic skills, and involve themselves deeply in patient education and treatment planning. This not only elevates their role but also justifies compensation levels. Embracing a Culture of Continuous Improvement Rachel and Carrie discuss the importance of fostering a culture that encourages continuous improvement and celebrates team achievements. Whether it's through leadership in standardizing care practices or exploring adjunct services to offer patients, hygienists can significantly impact patient care quality and practice success. The concept that "a rising tide lifts all ships" is highlighted, illustrating how collective performance improvements benefit the entire practice. Resources for Further Learning Rachel generously shares resources from Inspired Hygiene. These include a downloadable standard of care worksheet available at their website, which can aid practices in identifying and standardizing best care practices. Additionally, Rachel invites listeners to explore their YouTube channel for webinars, particularly one focusing on assisted hygiene, which can provide further insights into implementing effective hygiene practices. Conclusion In conclusion, the conversation between Carrie and Rachel brings to light the necessity for dental practices to adapt, innovate, and invest in their hygiene departments to thrive in today’s challenging climate. By strategically addressing capacity issues, aligning compensation with performance, and fostering a culture of collaboration and continuous improvement, practices can not only overcome current obstacles but also excel. Be sure to check out all the resources provided by Inspired Hygiene for guidance in navigating these challenges effectively. For more insights, tune in to the Inspired Hygiene podcast and catch future episodes of the Jameson Files. Here's to building stronger, more efficient dental practices together!

    19 min
  7. 07/09/2025

    Episode 174: The Secret to Thriving in Dental Practice: A Conversation with Andrew Johnston

    https://youtu.be/e7CDTKrPPCo?si=L5NGlh5t-n6Mh_nJ Introduction Welcome to another engaging edition of the Jameson Files! I'm your host, Kerry Weber, and I'm thrilled to introduce you to a new friend and outstanding guest, Andrew Johnston. Andrew is not just any guest—he's the co-founder of the influential podcast, A Tale of Two Hygienists, and the VP of Hygiene Operations for an emerging Dental Service Organization (DSO) in the Southeastern United States. Today, we'll delve into his insights on success in dental practice, the importance of hiring, the value of diagnostics, and building a thriving team culture. Finding Success in Dental Hygiene Practice Andrew shares an inspirational journey of growth and leadership in dental hygiene. Beginning with his entry into podcasting in 2015, he has consistently demonstrated the value of clear vision and team collaboration. His experience shows how a well-structured approach using established best practices can deliver outstanding results even in today's competitive environment. The Power of the Right Team Andrew emphasizes one key element above all: the importance of hiring the right people. Ensuring that new hires align with the practice's culture is crucial. Andrew discusses how they look for hygienists who are self-starters and aim to provide top-quality care. This practice ensures that motivated individuals join the team, bringing a positive change and a commitment to excellence. Diagnostic Excellence as a Foundation Partnering closely with doctors is paramount. When hygienists and doctors co-diagnose and set accurate treatment plans together, patient outcomes drastically improve. Andrew highlights the need for team synergy, where everyone from the administration to the clinical staff plays a vital role in elevating patient care standards. Motivation and Engagement in the Workplace What drives Andrew’s team forward is more than just financial. It's about a commitment to doing what's right for patients. He shares an initiative where the team is involved in selecting products, ensuring that everyone's voice is heard and valued. This engagement fosters a culture where each team member feels like an integral part of the practice's success. Maintaining a Learning Mindset As a true student of the profession, Andrew advocates for ongoing learning and development. He believes in mentorship and creating environments where team members can grow continuously. The establishment of anchor hygienists or lead roles within practices is a significant part of nurturing new talent and ensuring sustainable development across the board. Conclusion Andrew Johnston's journey through the dental hygiene profession offers invaluable insights for any practice leader looking to thrive. From hiring the right people to maintaining a patient-centered approach through accurate diagnostics, Andrew's strategies are a blueprint for excellence in the dental industry. For more extensive insights into the field of dental hygiene and operations, don't miss the A Tale of Two Hygienists podcast—a treasure trove of knowledge for every dental professional. Subscribe to the Jameson Files Thank you for joining us on this enlightening episode. Be well, and we look forward to our next engaging conversation on the Jameson Files. Until next time!

    20 min
  8. 06/11/2025

    Episode 173: Creating a Culture That Counts: A Guide to Building a High-Performing, Engaged Team

    https://youtu.be/96LiB-C9QKc?si=4j3k-FOXtTCfueyf Understanding the Power of Culture Welcome to The Jameson Files. Today, I'll be exploring a topic that deeply resonates with me and is gaining prominence in discussions worldwide: culture. As a practice leader, understanding how to cultivate a meaningful work culture is more vital than ever. In the past few years, I’ve had numerous conversations with doctors and practice leaders who feel overwhelmed by team turnover and lack of engagement. Creating a culture that counts is essential in our quest to motivate teams beyond mere minimal performance to embrace their roles wholeheartedly. According to Gallup polls, as of May 2025, employee engagement worldwide is declining, with 79% of employees feeling disengaged at work. This disengagement translates into a lack of initiative, emotional withdrawal, and a phenomenon known as "quiet quitting." The Challenge of Disengagement Disengagement is a significant challenge, especially when trying to develop a thriving practice. When nearly 80% of employees start their workdays disengaged, striving for an ideal practice vision becomes an uphill battle. Our efforts to create a positive culture must overcome this hurdle. Our focus today is on crafting an intentional, high-performing culture from the ground up. Creating a Culture by Design As leaders, we must decide whether our culture is created by default or by design. Are you living with the results of an unintentional culture, or are you building one purposefully? To foster an environment where your practice's vision thrives, it's crucial to approach leadership with intention. The pandemic has impacted employee engagement levels significantly, and it is critical to evaluate how you led your practice during those challenging times. Your team members today reflect the seeds you planted back then. However, it's never too late to start anew. Culture building is a marathon, requiring clarity, intention, communication, and consistency in leadership. Communicating Vision and Expectations A successful culture aligns with your practice's purpose, vision, and values. Leaders must communicate with transparency and regularly engage with their teams. According to Gallup, only two out of ten employees feel connected to their company's culture. This disconnect indicates a lack of communication and the assumption that employees understand their roles without explicit discussions. The cornerstone of a vibrant culture is clarity in expectations and vision. Being transparent about these aspirations will help establish a team that is committed to growing and achieving your practice's ideals. Remember, assumption is not communication. Cultivating Professional Maturity and Communication Skills Professional maturity and effective communication are integral to a healthy culture. A team must be open to coaching, personal growth, and understanding the dynamic elements each generation brings to the table. This commitment to diversity and understanding will fuel innovation and team cohesion. Setting the Foundation of a Successful Culture To create a healthy culture, evaluate these elements within your practice: 1. Leadership Alignment: Ensure that practice leaders are united in their vision to prevent mixed signals. 2. Purpose, Mission, and Vision Leadership: Lead your team with a clear understanding of your purpose, what you want to achieve, and where you're headed. 3. Values-Driven Decisions: Reflect and measure decisions and relationships against core values. 4. Effective Communication: Foster an environment where open and mature communication is a priority. 5. Generational Understanding: Appreciate the values and motivations of different generations to better connect with your team. Moving Forward with Intention The journey to a culture that counts involves consistent reinforcement of your practice’s message. This begins with leadership alignment, followed by united team efforts toward shared goals. It’s never too late to ignite the passion within your workplace. Roll up your sleeves, embark on this marathon with commitment, and lead by example. Here’s to crafting a healthy work culture where the only direction to go is up. Let’s infuse our dental practices with purpose, vision, and values, creating magnetic environments that attract and retain top talent. Together, let’s cultivate a culture that truly counts.

    13 min

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Dental Coaching, Marketing, and eLearning for Dental Practices