75 episodes

Unplugged conversations with the two leading Jasons in the world of customer success and customer growth - Jason Whitehead (US) and Jason Noble (UK).

The Jasons take on..‪.‬ Jason Whitehead & Jason Noble

    • Business
    • 4.5 • 4 Ratings

Unplugged conversations with the two leading Jasons in the world of customer success and customer growth - Jason Whitehead (US) and Jason Noble (UK).

    Guest: Dana Alvarenga - Creating & Growing Your Voice of the Customer (VoC) Program

    Guest: Dana Alvarenga - Creating & Growing Your Voice of the Customer (VoC) Program

    Join us when we speak with Dana Alvarenga, VP of Customer Experience at Slap Five. Dana Alvarenga is a very well know and leader in customer experience and customer success, with a big focus on voice of the customer programs, advocacy and customer marketing. 


    In this episode, Dana shares her insights into growing and expanding your Voice of the Customer Program.


    ABOUT DANA ALVARENGA


    Dana has over 15 years of experience in the technology industry within sales, sales training, management, customer education and success. At SlapFive she is the VP of Customer Experience and leads the Customer Success function, along with Education, VOC, and Advocacy. In her role she is always striving to deliver an amazing customer experience by constantly improving, educating, and building customer focused programs and processes. Dana is customer obsessed, lover of travel, food, her family and a reality TV junkie!


    Contat Dana Alvarenga


    Slap Five:  https://www.slapfive.com/


    LinkedIN: https://www.linkedin.com/in/danaalvarenga


    CONNECT WITH THE JASONS


    Jason Noble on LinkedIn: https://www.linkedin.com/in/jasonnoble1/


    Jason Whitehead on LinkedIn: https://www.linkedin.com/in/jasonwhitehead/






    ADDITIONAL RESOURCES


    Follow "The Jasons Take On..." company page on LinkedInFollow "The Jasons Take On..." on TwitterRead Jason Noble's BlogRead Jason Whitehead's Blog (on Success Chain)

    Visit our webpage at https://thejasonstakeon.com/ to learn more about The Jasons Take On... and to contact us.






    SPONSORED BY SUCCESS CHAIN!


    The Jasons Take On... is Sponsored by Success Chain!


    Success Chain provides the tools, services, and support you need to build your change management, user adoption, and customer success capacity. You achieve greater results faster, more effectively, and cheaper than you can working on your own. Learn more at:


    https://www.successchain.net

    • 23 min
    Ideal Customer Behavior

    Ideal Customer Behavior

    In this episode, we discuss the concept of "Ideal Customer Behavior" (ICB) and how you can use it to drive desired customer actions and success.


    Far too often, we narrowly focus on things like the customer profile and journey map without identifying and influencing the specific actions – the behaviors – our customers need to take to ensure success. By taking a behavior-based approach, you can improve the way you engage with customers to ensure they, and you, achieve greater levels of success.


    Check out this episode to learn how focusing on Ideal Customer Behavior can help you drive success!






    CONNECT WITH THE JASONS


    Jason Noble on LinkedIn: https://www.linkedin.com/in/jasonnoble1/


    Jason Whitehead on LinkedIn: https://www.linkedin.com/in/jasonwhitehead/






    ADDITIONAL RESOURCES


    Follow "The Jasons Take On..." company page on LinkedInFollow "The Jasons Take On..." on TwitterRead Jason Noble's BlogRead Jason Whitehead's Blog (on Success Chain)

    Visit our webpage at https://thejasonstakeon.com/ to learn more about The Jasons Take On... and to contact us.






    SPONSORED BY SUCCESS CHAIN!


    The Jasons Take On... is Sponsored by Success Chain!


    Success Chain provides the tools, services, and support you need to build your change management, user adoption, and customer success capacity. You achieve greater results faster, more effectively, and cheaper than you can working on your own. Learn more at:


    https://www.successchain.net

    • 36 min
    Guest: Kristi Faltorusso - Why do we Need to Talk About Customer Marketing?

    Guest: Kristi Faltorusso - Why do we Need to Talk About Customer Marketing?

    "What Do We Need to Talk About Customer Marketing?"  


    This is an often overlooked, but huge aspect of marketing. Customer marketing extends beyond acquiring customers and is focused on our existing customers. It aims to identify and market additional products or services to existing customers, retain them as customers, and develop them into advocates. 


    Join Jason Noble and Jason Whitehead when we sit down with Kristi Faltorusso, to learn why customer marketing is so important, how it is different than traditional marketing, and what you need to do to effectively market to existing customers.


    ABOUT KRISTI FALTORUSSO


    Kristi is an industry-leading and award-winning customer success executive and thought leader with experience in building, scaling, and transforming Customer Success organizations at hyper-growth B2B SaaS companies.


    Over the past decade, she's helped many companies redefine Customer Success resulting in increased retention, long-term revenue growth, and customer advocacy.


    Kristi is also the Founder of Keeping CS Simple, a content experience, supporting the simplification of Customer Success for Executives, CS Leaders, CPSs, and more.


    CONTACT KRISTI FALTORUSSO


    LinkedIn: https://www.linkedin.com/in/kristiserrano/ClientSuccess: https://www.clientsuccess.com/Keeping CS Simple: https://www.keepingcssimple.com/

    • 28 min
    Guest: Ben Winn - The Rise and Importance of Communities in Customer Success

    Guest: Ben Winn - The Rise and Importance of Communities in Customer Success

    Join us with guest Ben Winn, brand and community manager at Catalyst Software and one of the leading customer success community and thought leaders. 


    Catalyst is the world's most intuitive Customer Success Platform (CSP), built by an experienced group of industry leaders and integrates with multiple enterprise platforms to provide one centralized view of customer data. Ben specializes in branding, community-led growth, and creative strategy.


    ABOUT BEN WINN


    Ben Winn leads community and brand marketing at Catalyst Software, where he oversees content, events, partnerships, and more. Before founding CS in Focus, Ben previously built out the customer success function at SeamlessMD, Canada's largest customer success community with over 2000 members.


    In 2021 he was ranked as one of the Top 25 Customer Success Strategists globally, and in 2018, he won the Customer Success Innovator of the Year award for creating the account behavior formula.


    CONTACT BEN WINN


    LinkedIn: https://www.linkedin.com/in/benwinn/


    Catalyst: https://catalyst.io/

    • 30 min
    Guest: Harini Gokul - Why Customer Success is a Team Sport

    Guest: Harini Gokul - Why Customer Success is a Team Sport

    Join us with guest Harini Gokul, customer success leader at AWS (Amazon Web Services), where she’s building and leading customer success for our Amazon’s next generation customers. These include ISV (Independent Software Vendors), hyper-scale Digital Native Businesses (DNB), Private Equity, Games, and Small and Medium Business customers, helping them accelerate, develop, and scale customer success.


    ABOUT HARINI GOKUL


    Harini is a technology executive, investor, and a civic leader, She’s a recognized thought leader in leveraging cloud solutions to accelerate customer transformation and has worked building growing and scaling cloud businesses. She is a strategic leader with extensive global experience and loves the challenge of building from scratch and navigating complexity. She’s spent time in leadership positions with Microsoft, Amazon and IBM and has worked with many global customers, ranging from Fortune 500 enterprises to startups. In addition to her primary focus on customer success and go-to-market strategy, she has led numerous policies, programs, and outreach efforts aimed at building trust in the cloud and addressing data privacy, ethics, and security challenges associated with these emerging technologies. Harini is also extensively involved in community leadership and the field of social impact.


    CONTACT HARINI GOKUL


     LinkedIn: https://www.linkedin.com/in/harini-gokul/

    • 21 min
    Guest: Markus Rentsch - Customer Value Led Growth

    Guest: Markus Rentsch - Customer Value Led Growth

    Join us with guest Markus Rentsch, CEO of Remark-able. A high-profile customer success thought leader, coach, and consultant. Markus has created the Customer-Value-Led-Growth business model for SaaS companies. Through his work at Remark-able, Markus provides a unique approach that aligns companies on continuously growing and monetizing customer value.






    ABOUT MARKUS RENTSCH


    Markus is a customer success consultant and keynote speaker and well-known community influencer in the world of customer success. Markus works as a business consultant helping to change the way SaaS companies grow and to help them put the customer first.


    Markus is also the founder of the recently published newsletter “Masters of Net Revenue Retention”. Prior to starting his own business, Markus worked in various roles in corporate development.


    CONTACT MARKUS RENTSCH


    LinkedIn: https://www.linkedin.com/in/markus-rentsch-customer-value-led-growth-for-saas/Remark-able: https://remark-able.atMasters of Net Revenue Retention: https://markusrentsch.substack.com

    • 27 min

Customer Reviews

4.5 out of 5
4 Ratings

4 Ratings

oliviabaker13 ,

Insightful and actionable!

If you’re currently working in CS (or want to be in the future) then this podcast should be part of your weekly content diet! The Jasons are experts in the field, prompting incredible insights from their guests that only true practitioners could unearth. I gain something from every episode!

jaredorr ,

Great Podcast for Customer Success Pros

Jason and Jason are well known and involved in the customer success community. They have great guests on their show and the conversations are great for anyone who wants to learn more about the CS/CX space

CoachJayMo ,

Volume level

Hey guys just started w the May 13th episode and volume was super low even on max volume. Good convo though thanks!

Top Podcasts In Business

Ramsey Network
NPR
iHeartPodcasts
Guy Raz | Wondery
Andy Frisella #100to0
Jocko DEFCOR Network

You Might Also Like