SMALL BUSINESS TIPS, TOOLS AND FUEL Justin Cappon

If you are trying to figure out how to make money using social media but getting frustrated with the process, you are going to LOVE this episode!



Everyone is looking for unique and creative ways to build their brands and attract paying clients using social media, but there are a few tested and proven techniques that I have found to be powerfully effective.. and that is what I will be sharing in this video!



++ MESSAGE JUSTIN TO REQUEST A FREE STRATEGY CALL! (Regularly $300)

https://www.justincapponpro.com/contact



These 7 Pro Tips for How to Make Money with Social Media are STRATEGIC.. but also SUPER SIMPLE!



Above all, there are 2 fundamental factors that drive a consumer to hire you or invest in your products or services.



PERSPECTIVE and POSITION.



When their perspective of you is off... you get stuck in the friend zone.  They may view you as a nice person with great information, but they don't view you as a hireable professional!



However even if you get your perspective established, if they can't clearly identify what your specialty is and get a vision for how you can help them.. you're not getting their money.  That's your position.



These Pro Tips for How to Make Money with Social Media will give you specific action steps to confidently establish your PERSPECTIVE and POSITION.. and start making that money with social media!



LET'S DIVE RIGHT IN!


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I'm talking to you today content creators!  If you are creating live or pre-recorded video content but are struggling to leverage the videos to close sales, this podcast is for you!  Alternatively, if you are NOT currently creating video content but would like to get started using video to drive traffic to your business, this podcast will give you a very simple yet powerful list of criteria to follow to create highly-effective content that converts to sales!



I have been creating live and recorded video content for over 6 years and it has been my #1 driver of new clients and new sales BY FAR over any other marketing method.  Video is powerful, but there is definitely a strategy to it!



So today I'll be giving you 9 of my best tips to help you CLOSE MORE SALES using video content!



Here's the 9 tips I will be discussing:


The why behind the what
2 minutes to win it
3-step core
One sharable point
Actionable value
Call-to-action
Exactly what to do next
Reintroduction
End with a low barrier



Join in and let's discuss!



Close More Sales, Close More Sales With Video, Close More Sales With Video Content, Close More Sales With Live Video, Close More Sales With Youtube Videos, Close More Sales With Facebook Live, Close More Sales With Livestreams, How To Close More Sales, How To Close More Sales With Livestreams, How To Close More Sales With Live Video, How To Close More Sales With Video Content, Close, More,  Sales, Video, Content, Video Content Strategy, Justin Cappon Pro



#closemoresales #videocontentstrategy #livestreamstrategy #smallbusinesstips


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I was talking to one of my new clients recently about a freemium that she is creating which will be a great “getting started” option for her connections who are looking to take a first step before hiring her.



In the process of creating this freemium, she had followed all the advice and instruction I had given her so the content and flow were on point. The value was there. The only problem was.. it just didn’t have the ignition factor that I was looking for. You know, that marketing spark that really makes you want it.



So I told her, your work is awesome and I love how much instruction and value you have packed into this thing.. but you have a problem. I don’t think the prospect that goes through this freemium is going to get to the end and say “THIS is the coach that I have been looking for.”



And of course, she was a bit surprised and asked WHY NOT?!



So I shared with her 3 things that I’m going to share with you today to help you make sure you’re not building a BORING BRAND.



If these 3 things are missing, your core messaging will be bland and unappealing, even if it’s targeted at the right audience.



Kind of like cold oatmeal, with no brown sugar or raisins. Ugh. Or pancakes with no syrup.  Or nachos with no cheese.



Nobody wants that!



Here’s the list – let’s make sure you’re not building a boring brand.


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pro-cras-ti-na-tion (noun): a repetitive pattern of ruining your own life for no apparent reason


Kind of funny isn’t it.



If you’re joining in today, congratulations.. you’re one of us.  You’re probably struggling or have struggled with procrastination in some shape or form.



Whether your procrastination is a minor issue that’s simply hurting your productivity or a major issue that’s preventing you from achieving your goals, you’ve probably made some attempts to overcome procrastination on your own, and you’ve probably found that it’s not that easy to do.



You may have possibly even done a Google search for some procrastination advice, but then you saw how much information is actually out there about how to stop procrastinating, and most of it for you was either partially helpful or ineffective entirely.



So I want to take a different approach today, to the topic of procrastination.  I want to start by helping you identify what type of procrastinator you actually are. Because we’re definitely not a one-size-fits-all bunch of world-changers and where some tips and advice may prove super helpful for one person, it will be completely ineffective for another.



So let’s start by identifying the 6 different types of procrastinators, and my best tips for each one of them.  Then I want to give you a few additional really powerful suggestions that will help anyone overcome procrastination no matter who you are. 



Let's dive in! 



If you'd rather read the blog of this content, CLICK HERE to check that out on my website!



If you’re stuck and you know it, I challenge you to reach out to me.



If I had the opportunity to go back in time and tell myself one thing in the early stages of my business, all I would say is “Get help sooner.”



I didn’t. I tried to do it all myself. And listen, there’s nothing wrong with being a do-it-yourselfer. I think that’s a natural trait of an entrepreneur.



The problem comes when you are a do-it-yourselfer AND. IT. SHOWS.



Get help sooner. Invest in the tools, training, and support you need to accomplish the things that you’ve been unable to do on your own.



I guarantee it’ll change everything.



Shoot me a message on my website at justincapponpro.com/contact and let me know how I can help! 


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Say this outloud: Disappoinments happen, and it’s ok when they do.



Now say it again, and this time, actually believe it!



It’s a fact of life Crew — disappointments are simply a part of being a small businesses owner. It doesn’t matter if you are the most successful marketer, creator, or coach on the planet – or if you’re just getting started — disappointments happen to everyone, including me. Even after your business is rolling and growing – disappointments still happen to everyone, including me.



Over the nearly 8 years I’ve been in business I have done dozens of launches, created multiple products and programs, and put my hand and brain to every facet of marketing – and what I’ve learned through all of that is that disappointment does not discriminate. It will literally take the launch or the idea that you poured your heart and soul into — the one that you were certain would be a smashing success — and turn it into a complete flop, leaving you disheartened and totally confused.



I’m sure you’ve been there.  I know I've been there. It doesn't even have to be a launch. It could be anything in your business that you put effort into it, and it didn't turn out the way you had hoped, and now you feel defeated, and you feel like a failure.



Or maybe you feel like you’re not cut out to be an entrepreneur. Maybe you feel like you’re not capable or competent enough to build a successful business. Like, maybe this isn't for you?



The question is, how do you move on from those disappointments and make sure that the next one blows it out of the park?  



Let's get to it!  



If you'd prefer to read the blog of this content you can check that out here >> Blog post



#mindsetmotivation #smallbusinesstips #personaldevelopment #professionadevelopment




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Money Mindset blocks. I believe everyone deals with this at some point in the process of building a new business. I certainly did.



Knowing they’re there, and that the issue is mindset, helps a little.



Like 5%.



Actually getting down to the meat of them and clearing them from your subconscious, is what’s really necessary. Otherwise, they will continually drain your energy and ability to run your business every time you attempt to close a sale.



Knowing what the most common money blocks are is the first step toward removing them from your mindset. So let’s get them right out here.



These are the top 5 money mindset blocks that I hear people express when trying to tell me “Justin, I can’t charge that much”:


“MY AUDIENCE won’t pay that much.”
“They’ll hate me.”
“It’s too much for me (out of integrity).”
“They might be disappointed.”
“I’ll feel too pressured to make sure they’re happy.”



So again, knowing what the blocks are is the first step. Knowing what causes them is the key to erasing them from your mindset and seeing real change in the way you do business. Not to mention the results you will be able to acquire.



Let’s unpack each one of these.  Jump in and listen!



If you're a reader and would rather check out the blog of this content >> Click here



If you’re stuck and you know it, I challenge you to reach out to me at justincapponpro.com/contact.



If I had the opportunity to go back in time and tell myself one thing in the early stages of my business, all I would say is “Get help sooner.”



I didn’t. I tried to do it all myself. And listen, there’s nothing wrong with being a do-it-yourselfer. I think that’s a natural trait of an entrepreneur.

The problem comes when you are a do-it-yourselfer AND. IT. SHOWS.



Get help sooner. Invest in the tools, training, and support you need to accomplish the things that you’ve been unable to do on your own.



I guarantee it’ll change everything.



#mindset #money #mindsettips #mindsetcoaching #wealthmindset #growthmindset #successtips #smallbusinesstips #onlinebusinesstips #pricingstrategy


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Support this podcast: https://podcasters.spotify.com/pod/show/thejcproshow/support