The Journey of GOOD PLANeT Foods Part 1: How David Israel’s Entrepreneurial Spirit Served Him Throughout Many Ups and Downs

David Israel has had an incredible journey to where he is now, serving as the Founder and CEO at GOOD PLANeT Foods. In part one of this special two-part episode of Up Next in Commerce, hear David’s backstory, including a long, drawn-out legal battle and creating a business from behind bars and growing it into a leader in the snack category. And tune into the next episode to hear more about GOOD PLANeT Foods. 

Tune in to learn:

• David’s journey through legal battles (6:30)
• Running a business while in legal limbo (9:20)
• How David found the idea for POP! Gourmet Foods in prison (23:00)

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