135 episodes
The Live eCommerce Podcast Nicolas Bailliache
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- Business
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5.0 • 18 Ratings
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A show for retailers, brands and creators looking to grow their video commerce strategy.
What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way
Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. Compared to other pre-recorded, edited content, this interactive and engaging content feels more authentic. The spontaneity creates a feeling that anything can happen. But if you don’t feel confident in your on-camera skills, this can feel daunting and overwhelming. We’re here to help you feel more comfortable and learn the best practices for selling live.
It won’t be long until livestream shopping becomes imperative for e-commerce brands and online content creators. The US livestreaming market is expected to hit $25 billion by 2023. That’s why now is the time to build your skills, understand the medium, and ensure that your livestreams are successful.
Live video broadcasts give you a way to explain and demonstrate elements of products that customers don’t otherwise see before purchase. This also allows you to interact with an audience in real-time via chat and Q&As. And when you do it well, you can increase your following and drive product sales.
On this podcast, you will learn the key things about running a successful live shopping event. As people at the forefront of this evolving sales channel, we share the best practices and do's and don'ts for brands and their ambassadors. Our cutting edge technology and training helps your personality shine on-camera, engage well with viewers, and improve the overall customer experience.
We make the entire process easy and fun through our live video commerce platform eStreamly. Influencers and brand spokespeople demo and sell products during livestream events. It's like a Home Shopping Network online.
Together we can transform the shopping experience! Grow sales, save time, build trust with your customers and make delightful moments. Tune in now and learn more at: https://hubs.ly/Q02qJNmM0.
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The Vcommerce show 27 - Curated Videocommerce News - Livestream can lead you to Jail, TikTok, QVC new show
#Curated #videocommerce news of the week #ecommerce #retail
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0
Ep 27
Cheating on view count can lead to jail
Youtube new AI fast forward
NFL & Christmas Streaming
New QVC Show with Busy Philipps
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter -
Cracking the Social Shopping Code with Neil Twa: Amazon, TikTok & Building to Sell
"The Live Ecommerce Podcast" is a show that explores the latest trends and strategies in social commerce and ecommerce. In this episode, host Nicolas interviews Neil Twa, the founder of Voltage Digital Marketing, an agency that helps brands succeed on Amazon and other platforms.
Neil shares insights into Amazon's evolving social commerce strategy, including its partnerships with Meta, Snap, and Pinterest to drive sales via influencer content. He also discusses the rise of TikTok Shop and how brands can leverage short-form video to connect with customers.
Additionally, Neil provides a deep dive into the process of acquiring and evaluating ecommerce businesses for investment, offering tips on key metrics, operational considerations, and planning for an eventual exit. With his expertise in building and scaling Amazon brands, Neil offers a wealth of actionable advice for entrepreneurs and ecommerce professionals looking to capitalize on the explosive growth of social shopping.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
Connect with Neil Twa on LinkedIn: https://www.linkedin.com/in/neiltwa/
https://www.voltagedm.com/ -
The Vcommerce Show 26 Curated Videocommerce news: Algo Update & IG, TikTokisation of every platform
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0
Ep 26
Instagram Algo update
Twitch & LTK video update
The power of authenticity
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter -
The Vcommerce Show 25 Curated videocommerce news: Matt & Nicolas' bid on TikTok, 5th Avenue Media..
#Curated #videocommerce news of the week #ecommerce #retail
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0
Ep 25
Matt & Nicolas' bid on TikTok
5th Avenue Media
Zipline 1millionth delivery
2024 Wistia Video report
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter -
The Vcommerce Show 24 Curated videocommerce news - AI Video & TCL+, Amazon Live FAST channel, ...
#Curated #videocommerce news of the week #ecommerce #retail
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0
Ep 24
TCL+ & AI RomCom video
Amazon liveshopping & FAST channel
TikTok & virtual influencer
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter -
The Vcommerce Show 23 Curated videocommerce news: DHS Import Loophole, Google Vids, Fanatics...
Curated #Curated #videocommerce news of the week #ecommerce #retail
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0
Ep 23
DHS import loophole
Google Vids
Fanatics IRL
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Customer Reviews
Excellent Show!
The hosts are insightful, ask compelling questions, and feature truly fascinating guests! I highly recommend this show!
Love this podcast!
Nicholas & Whitney ask SUCH great questions!!! This podcast is filled with so many knowledge bombs & value nuggets, held together with truly great conversation. Would def recommended to fellow ecommerce business owners!
Great Podcast!
The Live Ecommerce podcast is an incredibly informative podcast that covers everything from the basics of starting live e-commerce to advanced strategy. Whitney and Nicolas bring on guests who provide valuable insights and advice that can be applied to any business. The show offers a variety of topics so there is something for everyone. Overall, it’s a great podcast with lots of relevant information for entrepreneurs. Highly Recommended!