Today, I want to introduce you to a fellow Jersey girl, Sandra Scaiano. She’s a web designer, digital strategist, branding guru, and Kajabi expert. But Sandra’s story doesn’t start there!
In this episode, Sandra shares her courageous journey to creating her own business. After spending 20+ years in fashion PR and marketing, her time in the corporate world ended on a Friday morning when her company abruptly shut down. The biggest kicker though was that she was nine months pregnant, and went into labor the following Monday.
We talk about how this critical point in Sandra’s life caused her to make many pivots and jump into the most courageous version of herself. Sandra shares about her short time doing consulting before she quickly had her second child. It was during this time that she made the biggest pivot and decided to learn how to code.
Sandra says, “I didn’t think of myself as breaking barriers or anything. I was like, I’m just going to do this.” But she didn’t stop with coding and web development. Sandra devoted her time to understanding all the digital tools and marketing that made a successful online business.
Today, Sandra comes alongside entrepreneurs to help them develop strategies from branding, tech support, social media expertise, website design, content development, and so much more. Sandra shares her passion for the “Long Game” approach to business, which entails the day in and day out work for long-term success.
You can find more out about Sandra at the links below, and be sure to check out her podcast “The Long Game” on your favorite Podcast platform.