9 episodes
The Marketing AI SparkCast with Aby Varma MarketScale
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- Business
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5.0 • 5 Ratings
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Welcome to 'The Marketing AI SparkCast' – the go-to podcast where we explore the exciting intersection of artificial intelligence and marketing. Our aim is to spark your curiosity and inspire you to infuse your marketing with AI. Join Aby Varma, a B2B marketing leader and founder of Spark Novus, as he navigates you through this dynamic and ever-evolving landscape where technology meets creativity.
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The Impact of AI on Marketing Careers
Host Aby Varma, B2B Marketing Leader and Founder of Spark Novus, a consulting firm focused on strategic AI adoption in marketing, and Matt Gill, Founder & Managing Partner at MICA Consulting Group, a boutique national marketing talent recruiting agency, discuss AI's impact on marketing careers and how the future may evolve.
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AI Adoption in Marketing Ensuring Ethics and Privacy
Join Jodi Daniels, Founder and CEO of Red Clover Advisors, a privacy consultancy firm, and podcast host Aby Varma, Marketing Leader and Founder of Spark Novus, a consulting firm specializing in strategic AI adoption in marketing, as they discuss the ethical and privacy considerations in AI adoption for marketing.
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How AI is Changing Prospecting for Sales and Marketing Teams
Matt Millen, co-founder & president of Regie.AI, a leading AI prospecting platform, and Aby Varma, founder of Spark Novus, a consulting firm focused on strategic AI adoption in marketing, discuss AI's impact on prospecting for sales and marketing teams.
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Kickstarting a Marketing Team’s AI Journey
Daniel Englebretson, the CEO of Elynox, discusses ways to kickstart a marketing team’s AI journey on the Marketing AI Sparkcast.
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Embrace Artificial Intelligence in Podcasting or Risk Falling Behind, Expert Warns
Join Aby Varma, host of the Marketing AI Sparkcast, and expert, A. Lee Judge in a riveting discussion about the role of artificial intelligence in podcasting.
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AI Chatbots Are Now the Backbone of Cutting-Edge Marketing Strategies
Explore the evolution of chatbots in marketing with Nick Kljaic, the CEO of AskHandle on the Marketing AI Sparkcast.