126 episodes

This is the podcast that helps make marketing simple for small business owners and entrepreneurs. Each week we bring you episodes with bite-sized actionable tips, strategies and hacks to help grow your business online. This podcast will help you grow your online presence and stand out in a crowded space. Website: www.lauraomahony.com Instagram: instagram.com/lauraomahonydotcom/

The Marketing Guide Laura O'Mahony

    • Business
    • 5.0 • 8 Ratings

This is the podcast that helps make marketing simple for small business owners and entrepreneurs. Each week we bring you episodes with bite-sized actionable tips, strategies and hacks to help grow your business online. This podcast will help you grow your online presence and stand out in a crowded space. Website: www.lauraomahony.com Instagram: instagram.com/lauraomahonydotcom/

    #126 - 6 Ways Small Business Owners Can Prepare For A Successful Fourth Quarter (Q4)

    #126 - 6 Ways Small Business Owners Can Prepare For A Successful Fourth Quarter (Q4)

    Imagine if you could finish out your year with your best quarter yet. You feel like the last quarter of the year could be your most successful but you don't know how to plan for it and how to prepare for it. You're already a busy entrepreneur and with everything else on your plate—you don't want to worry about losing out on the busiest quarter of the year.

    We all know that customers or clients are always looking for the best deals during the Q4 shopping season.  What if you could wake up on the busiest shopping day of the year knowing that you are well and truly prepared and it didn't have to take all the time in the world?

    In this episode of The Marketing Guide, we delve into different ways you can prepare your business for the last quarter of the year and share with you some ways that you can get ready for the silly season so that you no longer have to stress and you can rest easy knowing that you've got this and you are ready to take on q4.

    Links:

    📢 How to Leave a review & get a "shoutout for your business" - http://lauraomahony.com/review

    🔥 Join my email list and get a Free Ebook with one month of Instagram content ideas done for you - Get Ebook

    👋🏽 Join our community on Instagram and come say hi: https://www.instagram.com/themarketingguide.co/

    📩 Try our favorite email marketing platform for free  https://flodesk.com/c/6SYNAZ. (affiliate link)

    🎙 Mentioned in the show:
    Episode 38 - 10 Passive income ideas small businesses can use to make money now!
    Episode 29 - 14 Creative Black Friday Marketing Ideas for Small Business
    Episode 98 - The Easiest Instagram Content Planning Strategy for Busy Entrepreneurs

    • 31 min
    #125 - 5 Reason You Procrastinate And How To Overcome It

    #125 - 5 Reason You Procrastinate And How To Overcome It

    We all know the feeling of having a looming deadline or a big project to finish and you tell yourself that you will start straight away but before you know it you are scrolling Facebook, watching Netflix, cleaning out your wardrobe - literally anything but the task that you need to do.  Then when you do eventually settle down to do the task you feel under pressure and struggle to meet the deadline. 
    We've all been there at one point or another and we've all been on that struggle bus - but have you ever questioned why you do this and what causes procrastination and how it could be holding you back in your business and slowing your growth?
    In this episode of The Marketing Guide Podcast, we delve into the 5 reasons why you procrastinate and how you can finally overcome it and stop letting it get in the way of growing your business. 

    📢 How to Leave a review & get a "shoutout for your business" - http://lauraomahony.com/review

    🔥 Join my email list and get a Free Ebook with one month of Instagram content ideas done for you - Get Ebook

    👋🏽 Join our community on Instagram and come say hi: https://www.instagram.com/themarketingguide.co/

    📩 Try our favorite email marketing platform for free  https://flodesk.com/c/6SYNAZ. (affiliate link)

    🎙 Mentioned in the show:
    Episode 68 - What is Entrepreneurial Burnout? How To Recognise And Overcome It. https://lauraomahony.com/episode68

    • 23 min
    #124 - 8 Ways to Develop A More Positive Money Mindset

    #124 - 8 Ways to Develop A More Positive Money Mindset

    Imagine finally being able to say goodbye to financial stress and say hello to a positive money mindset. You wake up feeling happy and excited about your finances and knowing that you've got control and planned for your future. Everywhere you look at the moment we see negative news about the cost of living crisis, recession, budgets, price of fuel, etc.  This can have a negative impact on us and our thinking when it comes to money. 
    Our relationship with money can be a very complicated and emotional thing. The stories we tell ourselves can impact how we behave with our money. If you want to understand how you can earn more money you first must understand your relationship with money and examine what beliefs you have about money. 
    In this episode of The Marketing Guide Podcast, we are sharing how you can make positive mindset changes, understand what is money mindset, what a positive and negative money mindset looks like, how a money mindset is formed, and tips for developing a positive money mindset helping you work towards your financial goals and financial freedom. so if that sounds good dive right into the episode.

    📢 How to Leave a review & get a "shoutout for your business" - http://lauraomahony.com/review

    🔥 Join my email list and get a Free Ebook with one month of Instagram content ideas done for you - Get Ebook

    👋🏽 Join our community on Instagram and come say hi: https://www.instagram.com/themarketingguide.co/

    📩 Try our favorite email marketing platform for free  https://flodesk.com/c/6SYNAZ. (affiliate link)

    🎙 Mentioned in the show:
    Rich Dad, Poor Dad Robert KiyosakiMoney: Master The Game by Tony RobbinsThink and Grow Rich by Napoleon HillThe Millionaire Next Door by Thomas J. StanleyThe Richest Man In Babylon by George Clason7 Strategies for Wealth & Happiness Jim RohnHow to Structure Your Business Finances to Maximize Profit Mike Michalowicz

    Past Beliefs Questions:
    What’s your earliest memory of money?How did your parents/guardians talk about money?How old were you when you first started to earn money and how did you feel?What beliefs did you take on about work and money?What limiting beliefs do you have when it comes to money?How do you talk about money now vs how did you talk about money growing up?How did money make you feel growing up? (excited/worried/anxious/happy/)Who was the biggest influence on you growing up when it came to money and your money beliefs?How did money impact your growing up?How did your parent's/guardians behave when there were money worries/lack of money?

    • 44 min
    #123 - SEO (Search Engine Optimisation) for Beginners: Your Essential Guide

    #123 - SEO (Search Engine Optimisation) for Beginners: Your Essential Guide

    On this week's episode of The Marketing Guide Podcast,  we are talking all about SEO (Search Engine Optimization/Optimisation)
    I am sharing tips with you to get you more visitors to your website or blog and get more conversions and sales for your business.
    Many people don't know about SEO or find it too confusing but don't worry in this episode I am breaking it down into its simplest form so that you can understand it and implement some of the tips I give today in your business and get you more visitors & sales from your website.
    If you don't have a website it's still worthwhile to have a listen and understand how SEO works so that when you do start your website you have a clear plan to follow and understand the importance of SEO.
    📢 How to Leave a review & get a "shoutout for your business" - http://lauraomahony.com/review

    🔥 Join my email list and get a Free Ebook with one month of Instagram content ideas done for you - Get Ebook

    👋🏽 Join our community on Instagram and come say hi: https://www.instagram.com/themarketingguide.co/

    📩 Try our favorite email marketing platform for free  https://flodesk.com/c/6SYNAZ. (affiliate link)

    🎙 Mentioned in the show:
    SEM Rush Link Building Tool
    Ubersuggest
    How To Get Free Media Coverage For Your Business

    • 40 min
    #122 -How To Grow Your Email List With Instagram

    #122 -How To Grow Your Email List With Instagram

    In today's episode of The Marketing Guide, we are talking all about growing your email list using Instagram. Building an email list is essential because it's the best way to build a relationship with potential customers and has a higher return than you can expect from any other form of marketing —with a return on investment (ROI) of $36 for every $1 spent.

    In today's episode, I am sharing with you what is an email list, why it's important to grow your list, how you can get started with a list if you don't already have one, and 6 practical tips to help you use Instagram to grow your email list.

    📢 How to Leave a review & get a "shoutout for your business" - http://lauraomahony.com/review

    🔥 Join my email list and get a Free Ebook with one month of Instagram content ideas done for you - Get Ebook

    👋🏽 Join our community on Instagram and come say hi: https://www.instagram.com/themarketingguide.co/

    📩 Try our favorite email marketing platform for free  https://flodesk.com/c/6SYNAZ. (affiliate link)

    🎙 Mentioned in the show: Episode 04: Everything you need to know to get started with Email Marketing

    • 27 min
    #121 - How To Build Trust & Increase Sales With Brand Consistency

    #121 - How To Build Trust & Increase Sales With Brand Consistency

    In this week's episode of The Marketing Guide, we are talking all about brand consistency, what is it, how it can help you grow, and why it matters for your small business. 
    Think of Mc Donalds and what is the first thing you think of? The golden arches? The red packaging or Ronald McDonald? Worldwide Mcdonald's is recognizable no matter what country you are in and they have done this through brand consistency and brand recognition. 
    In today's episode, we are diving into the topic of branding consistency and we discuss:


    what is brand consistency?why does brand consistency matter?5 ways to create a consistent brand 

    📢 How to Leave a review & get a "shoutout for your business" - http://lauraomahony.com/review

    🔥 Join my email list and get a Free Ebook with one month of Instagram content ideas done for you - Get Ebook

    👋🏽 Join our community on Instagram and come say hi: https://www.instagram.com/themarketingguide.co/

    📩 Try our favorite email marketing platform for free  https://flodesk.com/c/6SYNAZ. (affiliate link)

    🎙 Mentioned in the show: Episode 118 - The Key to Creating  Viral Content on Instagram - https://lauraomahony.com/episode118

    ☕️ Starbucks Brand Guidelines - https://creative.starbucks.com/

    • 26 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Htown Mom321 ,

Great Show!

I look forward to listening to Laura each week. She gives great marketing tips that help me grow my business, and I also love all her mindset advice and encouragement.

SoulAmorDesigns ,

Has definitely helped me out!

Been listening for a couple of months now - love how easy Laura is to follow. I have a small jewelry business and have enjoyed implementing the tips from this podcast and watching my biz grow.

Thank you!

Kathy with SoulAmorDesigns

hv4321 ,

Amazing!!!

I am currently setting up a social media marketing business and I love how many free and paid resources you share! There are some really amazing tips in here to take your marketing to the next level. This was exactly the kind of podcast I was looking for. Thank you so much for all the tips!!!

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