429 episodes

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.

The Marketing Mentor Podcast Ilise Benun

    • Business
    • 4.8 • 27 Ratings

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.

    429: When to Stop Marketing with Melanie the Marketer

    429: When to Stop Marketing with Melanie the Marketer

    How do you know how much marketing is enough? Too much? Not enough? There’s no foolproof formula but with time you will discover it for yourself. In this wide-ranging chat, Melanie the Marketer shared her “formula,” plus how she uses her hourly rate to ensure profitability. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor. 

    • 39 min
    428: “Creator” mode and More on LinkedIn with Beth Granger

    428: “Creator” mode and More on LinkedIn with Beth Granger

    Are you overwhelmed by all the things you can do on LinkedIn? Not sure what the heck “Creator” mode is? In my chat with LinkedIn Trainer, Beth Granger, she answered all of my latest questions about new (and old) features on LinkedIn. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.
     

    • 26 min
    427: Word of Mouth vs. Referrals with Michael Roderick

    427: Word of Mouth vs. Referrals with Michael Roderick

    What’s the difference between getting clients via word of mouth and referrals? If you’re not sure, this episode is for you. In my chat with Michael Roderick, host of the Access to Anyone podcast, we define our terms and talk about what makes a brand or a business “referable.” See if yours is. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 26 min
    426: How to handle tricky client situations with Deidre Rienzo

    426: How to handle tricky client situations with Deidre Rienzo

    If you struggle with the tricky client situations that come up as a self employed creative pro, this episode is for you. In Part 2 of our chat, Deidre Rienzo shared what she does (and doesn’t do) to attract the best clients and to make her days efficient and productive enough to spend the bulk of her time doing what she really wants to do. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 26 min
    425: How to get your new business off the ground with Deidre Rienzo

    425: How to get your new business off the ground with Deidre Rienzo

    If being an “in demand” creative pro seems like a far-off pipedream, this episode is for you. In Part 1 of our chat, I talked with Deidre Rienzo about how she went from self-doubt and anxiety to mostly moments of confident action. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 21 min
    424: How to ask for more ($$) with Jennifer Barrett

    424: How to ask for more ($$) with Jennifer Barrett

    If you suspect you’ve been leaving money “on the table” when negotiating project fees, this episode is for you. In my latest conversation with Jennifer Barrett, author of “Think Like a Breadwinner” (who will also be speaking at HOW Design Live in Nashville, Oct. 19-21), we talked about how exactly to ask for more -- money, that is. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor. 

    • 28 min

Customer Reviews

4.8 out of 5
27 Ratings

27 Ratings

MarnieJoy ,

Practical, Applicable, Enjoyable!

Ilise Benun is just full of great stuff! I recently found this podcast and have loved EVERY single one! I just listened to the episode, "10 Minutes a Day on LinkedIn" and loved the WHOLE thing. I'm a big LinkedIn user, yet learned a lot during this short show. Bravo! Can't wait for minutes to listen to more!

Hanneke Antonelli ,

Love the concrete takeaways!

I love Ilise’s approach to business and particularly enjoyed Episode 391’s message and reframe about how you can use this time to build a stronger business! Thanks Ilise.

N. Paulsen ,

Great show! Highly Recommend!

Ilise's interviews are a perfect blend of compelling, entertaining and actionable content that will help you effectively grow your business and improve your life.

Highly recommend listening and subscribing to The Marketing Mentor Podcast!

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