138 episodes

The Marketing Rules Podcast from ThinkinCircles, with your host James Whitelock "The voice of Recruitment Marketing".

James takes a deep dive into all things Recruitment Marketing, from strategy, technology and delivery. Talking to leaders and influencers from the Recruitment Marketing space globally. To keep up-to-date with the new "rules" for Recruitment marketing, tune in every week.

The Marketing Rules Podcast ThinkinCircles Ltd

    • Business
    • 5.0 • 7 Ratings

The Marketing Rules Podcast from ThinkinCircles, with your host James Whitelock "The voice of Recruitment Marketing".

James takes a deep dive into all things Recruitment Marketing, from strategy, technology and delivery. Talking to leaders and influencers from the Recruitment Marketing space globally. To keep up-to-date with the new "rules" for Recruitment marketing, tune in every week.

    AI and the future of Talent Engagement with Stanislaw Wasowicz

    AI and the future of Talent Engagement with Stanislaw Wasowicz

    AI has been the hot topic of conversation for the last 2 years and you can't move without a post or article on how it's going to affect the labour market and recruiting, but how is it going to affect recruitment marketing?

    Joining me this week is Stanislaw Wasowicz, previously of Smart Recruiters and now with Scotty.ai.

    Stan is now at the cutting edge of AI in Talent Attraction and takes me on a journey of the future of AI in recruitment and recruitment marketing.



    #MarketingRules

    #TheVoiceOfRecruitmentMarketing

    Support for this podcast comes from TATech and Shazamme

    ⁠https://tatech.org/⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazamme.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    To connect with Stan:

    ⁠https://www.linkedin.com/in/stanislaw-wasowicz-b977731a/

    Learn more about James and ThinkinCircles:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠

    • 28 min
    Talent Intelligence with Toby Culsaw

    Talent Intelligence with Toby Culsaw

    Talent intelligence is a fairly new term for assessing potential hires, trends in the job market and internal performance benchmarks all aimed at improving hiring success.Joining me this week is Toby Culsaw Global Head of Talent Intelligence: Worldwide Amazon Stores. Toby has created the Talent Intelligence Collective, a community of talent intelligence professionals and interested parties to explore this new function and process. Toby takes me through why he started the collective, what members get from the community and what he has learned.



    #MarketingRules

    #TheVoiceOfRecruitmentMarketing

    Support for this podcast comes from TATech and Shazamme

    https://tatech.org/

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazamme.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    To connect with Toby:

    https://www.linkedin.com/in/tobyculshaw/

    Learn more about James and ThinkinCircles:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠

    • 29 min
    How can DE&I be your point of difference with Jo Major?

    How can DE&I be your point of difference with Jo Major?

    Does DE&I mean different things to different people and can your approach to DE&I be used commercially?

    Joining me this week is Jo Major, Founder of Diversity in Recruitment.

    Jo Talks to me about what recruiters really think DE&I is. How to use DE&I to build your brand and how to use DE&I for business development.

    #MarketingRules

    #TheVoiceOfRecruitmentMarketing

    Support for this podcast comes from CandidateHub and Shazamme

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://candidatehub.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazamme.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    To connect with Jo:

    https://www.linkedin.com/in/jomajordiversityinrecruitment/

    Learn more about James and ThinkinCircles:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠

    • 29 min
    Why you should invest in L&D with Ben Stocken

    Why you should invest in L&D with Ben Stocken

    Like many outsourced functions for business, Learning and Development can be seen as a luxury, suffering in a downturn. Last in first out mentality. Joining me this week is Ben Socken, Founder and MD at West Peak. Ben discusses why a business should be always investing in L&D and how to measure the results.



    #MarketingRules

    #TheVoiceOfRecruitmentMarketing

    Support for this podcast comes from CandidateHub and Shazamme

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://candidatehub.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazamme.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    To connect with Ben:

    ⁠https://www.linkedin.com/in/benstocken/

    Learn more about James and ThinkinCircles:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠

    • 24 min
    Do you feel lucky with Ashley Cooper?

    Do you feel lucky with Ashley Cooper?

    Do you believe in luck or do you make your own luck as a recruiter? and what's a job title? are you a recruiter, a talent acquisition specialist or something else?

    Joining me this week is Ashely Cooper, an in-house recruiter and employer branding specialist.

    Ashley discusses the role of luck in being an effective recruiter and if over-inflating your job title is harming your credibility and the credibility of the industry.

    #MarketingRules

    #TheVoiceOfRecruitmentMarketing

    Support for this podcast comes from CandidateHub and Shazamme

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://candidatehub.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazamme.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    To connect with Ashley:

    https://www.linkedin.com/in/yournewtalenthire/

    Learn more about James and ThinkinCircles:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠

    • 24 min
    High performing teams with Steve Sallis

    High performing teams with Steve Sallis

    Every business wants their teams to perform as best as possible, with everyone pushing in the same direction and team leaders who are respected and followed.

    Joining James this week is Steve Sallis, author and executive mindset coach.

    They discuss how businesses can build high-performing teams, what methodology to use, and what are the qualities needed in a team leader.

    #MarketingRules

    #TheVoiceOfRecruitmentMarketing

    Support for this podcast comes from CandidateHub and Shazamme

    ⁠⁠⁠⁠⁠⁠⁠⁠https://candidatehub.io/⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.shazamme.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    To connect with Steve:

    https://www.linkedin.com/in/steve-sallis/

    Learn more about James and ThinkinCircles:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠

    • 26 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

yogastud ,

James has the best Game in town

James does a great job of getting great insights from his guests while also bringing humor to the shows. He has a fan!

Chip -- K ,

Insightful and Informative

James brings insight and humor to each episode. Interviews often evolve into conversations so the listener feels like they’re a fly on the wall. Though the focus is on marketing and recruitment, the ideas and lessons can be applied to any business. Highly recommend!

Angry in the twin cities ,

Informative podcast for marketing and recruitment

Insightful and informative podcast relating to marketing and recruitment with a little humour relayed within a casual friendly atmosphere. Highly informative for listeners within the industry and for those hoping to gain a little insight.

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