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What's up everybody, this is Russell Brunson and welcome back to the Marketing Secrets podcast, I hope you guys are pumped today. Today, I'm going to talk to you guys about some crazy stuff I'm doing right now and I want you understand the secret behind what I think is probably the most important skillset you can possibly learn during this life and that is how to be coachable. All right, all right. So, I am... it's late night and I'm actually driving to go get my son from one of his friend's houses and I got, it's probably 10-minute drive so it's like, I would jump out and hang out with you guys while we're going.
And I am at the end of day number one of a water fast. Yes, a water fast. I'm literally going to drink nothing but water for the next five days. I think some of you guys are rolling your eyes and you think I'm insane. I know this because I posted on Instagram today and I got thousands of messages coming back to me, from everybody telling me why I'm dumb, why I'm smart and about a million things in between.
But that doesn't matter to me because I'm doing it for a purpose and a reason and I'll explain why here in a second. But before I do, I want to talk about what I think is one of the most, maybe not want of the, but probably the most important skillset you can learn in this life. And I don't know how I was blessed with it and I didn't even know I had it until I remember my ... it was actually my sophomore year in high school and I joined this freestyle wrestling team and the team was called Elite and I was probably the worst kid to join Elite.
Somehow my dad got me in and it was all these guys who were amazing at wrestling. It was a private club for these guys and they all, "I'm sure you'll get better." I was in this group and I was having so much fun being around these guys who were amazing. I've seen them winning all these big tournaments and everything. And so, I remember going to one of our tournaments, wrestlers tournament and I don't remember exactly how, but I just remember a wrestlers match and I lost.
And the coach pulled me off side and it was Greg Williams, he's now actually the Head Wrestling Coach at UVU, but he was my freestyle wrestling coach in this little club we were in. And I remember he pulled me off side he said, "Hey Russell, this is what you're doing wrong." And just like a normal coach, he walks you through to two, three or four things. I was like, "Okay." And so, I paid attention, I listened and in the next match, went through I wrestled and I did the things that he told me to do. Surprise, surprise, right?
So, I did the things like I literally just ... he told me to do something so I did. And I remember the next match I won, I came off the mat, he looked at me kind of strange, I said, "What?" He said, "You're one of the most coachable athletes I've ever met." I'm like, "What do you mean?" He's like, "Most kids I tell them what to do over and over and over and over and over again before it ever sticks." He's like, "I told you what to do and you went in the next match and then you just did it." And he said, "You're one of the most coachable athletes I've ever met."
And I remember hearing him say that I was like, "Oh my gosh, that's so cool." And so then, became part of my identity, I'm coachable. My coach tells me something, I'm not going to be skeptical, I'm not going to talk back, I'm going to shut my mouth, I'm going to listen, I'm going to just do what he says. He's my coach, he knows more than I do so I'm going to become as coachable as humanly possible.
And over the next eight years of my wrestling career, I think that's why I succeeded at high levels because I was so coachable. Same thing is true