124 episodes

The Marketing Stir Podcast by Stirista hosted by Stirista’s VP of B2B Products Vincent Pietrafesa along with Founder / CEO Ajay Gupta, The Marketing Stir brings on industry leaders to get their take on the current challenges of the market, whatever that may be.

Both captivating personalities, Gupta and Pietrafesa (who moonlights as a standup comic) along with Producer Vin Lapsley (Stirista’s videographer and production editor), promise an engaging conversation with leaders of a variety of industries and brands.

If you’re interested in being a guest on the podcast, email us at info@themarketingstir.com

The Marketing Stir The Marketing Stir

    • Business
    • 5.0 • 11 Ratings

The Marketing Stir Podcast by Stirista hosted by Stirista’s VP of B2B Products Vincent Pietrafesa along with Founder / CEO Ajay Gupta, The Marketing Stir brings on industry leaders to get their take on the current challenges of the market, whatever that may be.

Both captivating personalities, Gupta and Pietrafesa (who moonlights as a standup comic) along with Producer Vin Lapsley (Stirista’s videographer and production editor), promise an engaging conversation with leaders of a variety of industries and brands.

If you’re interested in being a guest on the podcast, email us at info@themarketingstir.com

    Chip Russo (TruthSet) - A Shock to the System

    Chip Russo (TruthSet) - A Shock to the System

    Vincent and Ajay chat with Chip Russo, CRO at TruthSet. He discusses consumer data, and how TruthSet works to measure its accuracy. Vincent looks forward to nice weather, and Ajay has a busy month.

    • 36 min
    Daniel Bornstein (Genpact) - On and On and On

    Daniel Bornstein (Genpact) - On and On and On

    Ajay and Vincent chat with Daniel Bornstein, VP, head of software and digital platforms, Genpact. He talks about how technology stacks for sales and marketing cross over, and how personalized marketing with technology in a solid blend is effective for satisfied customers. Vincent gets a fresh haircut, and Ajay feels like the world is finally normal again.

    • 33 min
    Katie Shire-Engleman (VP of Marketing, Giant Eagle) - Very Large Bird

    Katie Shire-Engleman (VP of Marketing, Giant Eagle) - Very Large Bird

    Vincent and Ajay chat with Katie Shire-Engleman, VP of Marketing at Giant Eagle. She talks about how her team is experimenting with digital out-of-home now that a lot of the public is opening up, as well as how important customer feedback is for the company. Vincent looks forward for a trip to San Antonio this month, and Ajay is going through Vincent withdrawals.

    • 40 min
    The Marketing Stir Q1 Bonus Highlight - Red Lobster, Dow Jones, Mariner Lifestyle, and TiVo

    The Marketing Stir Q1 Bonus Highlight - Red Lobster, Dow Jones, Mariner Lifestyle, and TiVo

    Welcome to the Marketing Stir highlight by Stirista! This week we revisit some of our favorite moments captured this year so far on the show! We'll be taking a look back at moments with Deanna Kotch, VP of Marketing at Red Lobster; Karl Wells, Chief Subscriptions officer at Dow Jones; Andrea Jo DeWerd, Senior Director of Marketing at Mariner Lifestyle; and Fariba Zamaniyan, VP of advanced media and advertising at TiVo. Give it a listen!

    • 19 min
    Bonus Q1 Special - Deanna Kotch, Red Lobster; Karl Wells, Dow Jones, Andrea Jo DeWerd, Mariner Lifestyle; Fariba Zamaniyan, TiVo

    Bonus Q1 Special - Deanna Kotch, Red Lobster; Karl Wells, Dow Jones, Andrea Jo DeWerd, Mariner Lifestyle; Fariba Zamaniyan, TiVo

    Welcome to the Marketing Stir highlight by Stirista! This week we revisit some of our favorite moments captured this year so far on the show! We'll be taking a look back at moments with Deanna Kotch, VP of Marketing at Red Lobster; Karl Wells, Chief Subscriptions officer at Dow Jones; Andrea Jo DeWerd, Senior Director of Marketing at Mariner Lifestyle; and Fariba Zamaniyan, VP of advanced media and advertising at TiVo. Give it a listen!

    • 19 min
    Todd Kaplan (Chief Marketing Officer, Pepsico) - Unapologetic Enjoyment

    Todd Kaplan (Chief Marketing Officer, Pepsico) - Unapologetic Enjoyment

    Vincent and Ajay chat with Todd Kaplan, Chief Marketing Officer (VP of Marketing at the time of recording) at Pepsico. He talks about how Pepsi is a household name, and how over the decades the brand does more than just average advertising with creating content. Vincent goes on vacation to a resort, and Ajay is happy to see Vincent.

    • 46 min

Customer Reviews

5.0 out of 5
11 Ratings

11 Ratings

Arlie K ,

So much goodness!

The Marketing Stir is such a breath of fresh air! If you’re looking to stay informed on the latest in an ever-evolving Marketing landscape - you’ve come to the right place. With great conversations and impactful insights, it's a must listen!

Wright_Rebecca ,

The real conversations I,be been waiting for!

Love being able to get a fly on the wall perspective for conversations between heavy hitters in the industry. Thanks for the great content!

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