12 episodes

Melissa Park is an award-winning Event Producer who has built an empire on the back of raving fans, countless referrals and repeat clientele. With her sound advice, savvy expertise and exceptional skills as a creative and business person, Melissa now travels the globe whipping teams into shape, elevating brands, amplifying messages and transforming struggling events into extraordinary must-attend experiences. In each episode, Melissa will share her top tips, tricks, practical advice and lessons learned to help both aspiring and established event professionals navigate their journey and fast track their success.

The Mel-Factor Podcast Melissa Park

    • Business
    • 3.8 • 4 Ratings

Melissa Park is an award-winning Event Producer who has built an empire on the back of raving fans, countless referrals and repeat clientele. With her sound advice, savvy expertise and exceptional skills as a creative and business person, Melissa now travels the globe whipping teams into shape, elevating brands, amplifying messages and transforming struggling events into extraordinary must-attend experiences. In each episode, Melissa will share her top tips, tricks, practical advice and lessons learned to help both aspiring and established event professionals navigate their journey and fast track their success.

    Create & Manage A Budget (7 Steps to Event Success Step 5!)

    Create & Manage A Budget (7 Steps to Event Success Step 5!)

    Budget Management is one of the most critical aspects of Event Management. 
    If you are an avid listener of this podcast, you read my blog or you’re already signed up for  7 Steps to Event Success when you completed the activity in Step 3: Define your Event Scope, you would have stated your anticipated profit, or allowable spend, also known as your approved loss.
    Now it’s time to line item costs for each aspect of your event, factoring in your anticipated revenue streams to ensure you can comfortably deliver your vision on-, or below-, budget. In this episode I take you through the steps to do just that!
    Remember you can grab my free resource: 7 Steps to Event Success here. 
    Find out more at melissapark.co and connect with me on Instagram @_melissapark
    The Mel-Factor: helping both aspiring and established event professionals navigate their journey and fast-track their success.
    This podcast was edited and produced by Perk Digital.

    • 8 min
    Source A Skilled & Experienced Support Team (7 Steps to Event Success Step 4!)

    Source A Skilled & Experienced Support Team (7 Steps to Event Success Step 4!)

    In today’s episode I’m talking about the 4th step of 7 Steps for Event Success, which is to source a skilled and experienced support team. 
    The foundation of success on event day relies on a simple, yet uber important element: a team of skilled and experienced event and marketing professionals.
    Whether they are internal or external support, you’ll need more than just yourself to plan, manage and deliver your event. But how do you know who is the right fit? 
    In this episode I walk you through my three-step process to do just that.
    Remember you can grab my free resource: 7 Steps to Event Success here. 
    Find out more at melissapark.co and connect with me on Instagram @_melissapark
    The Mel-Factor: helping both aspiring and established event professionals navigate their journey and fast-track their success.
    This podcast was edited and produced by Perk Digital.

    • 4 min
    5 Tips for Avoiding Burnout As An Entrepreneur

    5 Tips for Avoiding Burnout As An Entrepreneur

    In today’s episode, I’m going to share my top 5 tips for avoiding burnout as an Entrepreneur.
    Contrary to popular belief, burnout doesn’t actually occur because of your workload, it occurs due to the resentment you feel as a result of saying yes to something you should have said no to.  
    In case you’re wondering whether you’re burnt out, red flags include emotions like rage, anger, overwhelm, loneliness, irritations, annoyance and of course resentment. Symptoms can include things like brain fog, emotional overload, low immunity, fatigue, fainting, hair loss, unexplained pain and insomnia. 
    In 2019 I suffered from severe burnout and this was a defining moment and game-changer for me. I knew I had to make some pretty significant changes and in this episode I tell you how I did it.
    Remember you can grab my free resource: 7 Steps to Event Success here. 
    Find out more at melissapark.co and connect with me on Instagram @_melissapark
    The Mel-Factor: helping both aspiring and established event professionals navigate their journey and fast-track their success.
    This podcast was edited and produced by Perk Digital.

    • 6 min
    7 Steps to Event Success! Step 3: Define Your Event Scope

    7 Steps to Event Success! Step 3: Define Your Event Scope

    In today’s episode I’m talking about the 3rd step of 7 Steps for Event Success, which is to define your Event Scope. 
    Your Event Scope is a high-level document that outlines your who, what, where, when, why, and how clearly for all parties involved in the event. 
    The key is to keep it simple and straightforward. Your goal is to be able to hand this to a new team member or stakeholder and, after reading it, they should be able to explain: what you’re planning, why you’re planning it, for whom you’re planning it, where and when it will take place and how you’re going to deliver it 
    The template I use for my Events Scopes has 9 elements and I’m going to walk you through all of those today.
    If you’re new to this podcast and you’re thinking what are all these steps? All of this content is from my free resource called ‘7 Steps To Event Success’. 
    Remember you can grab my free resource: 7 Steps to Event Success here. 
    Find out more at melissapark.co and connect with me on Instagram @_melissapark
    The Mel-Factor: helping both aspiring and established event professionals navigate their journey and fast-track their success.
    This podcast was edited and produced by Perk Digital.

    • 8 min
    Transforming Conference Giveaways into Interactive Features at In-Person, Hybrid and Virtual Events

    Transforming Conference Giveaways into Interactive Features at In-Person, Hybrid and Virtual Events

    If you’ve been following me for a little while, you will know that my absolute favourite type of event to produce is a large-scale multi-day conference. 
    Why am I mentioning this? Because I recently sat down with Counselor Magazine who asked me about a time that I transformed a standard conference giveaway into an interactive event feature.
    You may be thinking that in person events have all been cancelled for 2020. 
    While this fact is sadly true, I still want to share this Q&A I because I believe you can adapt this same concept to surprise and delight your attendees at virtual and hybrid events as well. 
    Remember you can grab my free resource: 7 Steps to Event Success. Find out more at melissapark.co and connect with me on Instagram @_melissapark
    The Mel-Factor: helping both aspiring and established event professionals navigate their journey and fast-track their success.
    This podcast was edited and produced by Perk Digital.

    • 9 min
    5 Ways To Overcome Challenges Of Entrepreneurship

    5 Ways To Overcome Challenges Of Entrepreneurship

    There is so much about entrepreneurship that can be a challenge, but feeling like you are doing it alone is definitely at the top of my list. That being said, I have found a few ways to overcome this obstacle. 
    While masterminds are the hottest thing to be part of right now, and I absolutely believe in their power IF you find the right one, the truth is, most have an incredibly high cost of entry. 
    So until I find my perfect fit, I’ve used the strategies in this episode to begin creating my own community of kick-ass individuals I’m now incredibly lucky to also call friends. 
    I challenge every single person listening to this to reach out and connect with 5 new people this week. I cannot wait to hear your success rate!
    Remember you can grab my free resource: 7 Steps to Event Success. Find out more at melissapark.co and connect with me on Instagram @_melissapark
    The Mel-Factor: helping both aspiring and established event professionals navigate their journey and fast-track their success.
    This podcast was edited and produced by Perk Digital.

    • 5 min

Customer Reviews

3.8 out of 5
4 Ratings

4 Ratings

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