The Modern Merchant Flxpoint

This week, we sit down to talk with Victor Elmann, CMO of Circuit City! Founded in 1949, the Circuit City name is an iconic brand in the consumer electronic industry. Now, Circuit City is reconnecting to its roots utilizing modern technology to create an omni-channel shopping experience to offer customers the best way to shop, both online and in person.
We talk about shifting retail focus from brick-and-mortar to ecommmerce, the importance of being available to consult with customers online, marketplace selling, digital growth, collaborating with brands, and more!

This week, we chat with Brian Littlefield, Co-founder and Chief Product Officer of sports nutrition company Jocko Fuel.
We learn about their origin story, manufacturing strategy, inventory planning, product formulations and how perfecting each of those areas has contributed to their ability to scale in the the-supply-chain-is-unpredictable era. We also learn that their b2b lines of business are rapidly outpacing their ecommerce sales. Also, don’t call him Joe Rogan.

This week, we have a fun conversation with Brett Curry, the CEO of OMG Commerce, a digital marketing agency, Google Premier Partner and Amazon Ad Partner.
We talk 90s-era Chicago Bulls, potty-humor scroll-stoppers, and building brands on and off Amazon which all ties into helping marketers and brands position themselves for optimal success in a very crowded ecommerce market.

This week, we catch up with Rachel Go, who works with b2b ecommerce companies to build out their content marketing strategies. She’s also acted as a fractional marketing director for many of the top names in the SaaS and ecommerce space.
We talk all things content: the good, bad and ugly and how to develop an effective strategy that works for your ecommerce business. She even gives us some really valuable insights on how to overcome creativity blocks to ensure you’re always able to crank out content that’s going to drive engagement and ultimately revenue.

This week, we catch up with Manish Chowdhary, CEO of Cahoot, an order fulfillment network of ecommerce merchants, who are working together to simplify their shipping operations and manage customer insights.
We learn about how ecommerce brands can benefit from leveraging a fulfillment network like the one Cahoot has built and talk fulfillment and what’s new in the industry.

This week, we meet with Blake Cadwell, founder of Soundly, Inc., a digital service with a goal to modernize access to hearing healthcare. Blake is blazing the trail to revive an industry that hasn’t seen much innovation in terms of accessibility and how we approach hearing healthcare in decades.
Now, he’s offering a stress-free consumer experience by making hearing health accessible through Soundly.com where you can take a free hearing test, receive support from audiologists around the country and compare devices and purchase hearing aids directly from the site.