195 episodes
The Monday Morning Marketing Esther and Melanie
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- Business
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5.0 • 1 Rating
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Helping small businesses understand more about marketing and how it works so they can grow their businesses. Each Monday morning, Esther and Melanie share their tips and advice so you can improve your marketing efforts. They also bring on guests with specific niche knowledge so you know who to turn to when you need them. Subscribe so you never miss an episode.
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Episode 195 - The Importance of Having a Marketing Strategy with Hanna McDonnell
In this episode, Esther and Melanie talk with Hanna McDonnell about why it's important to have a marketing strategy before doing anything else. Conduct your market research before launching, but if you've already launched you should still be doing research, forming your strategy and running your business based off it. She has lots of great tips you should follow so be sure to listen in.
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Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message -
Episode 194 - Getting Motivated with an Online Challenge
Have you ever signed up to do a challenge online? Whether it be with a group of friends or on your own, challenges can be the kickstart you need for your business (or even your personal life) but after you sign up, do you always complete it? Esther and Melanie discuss one they are currently signed up for... I'm sure you can guess which of our hosts is on route to completing it and which maybe needs an extra bit of encouragement to get started...
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Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message -
Episode 193 - The Importance of Personalisation in Marketing
Personising your marketing might seem natural to some but daunting to others. Being yourself online isn't always easy. In this episode, Esther and Melanie discuss the importance of being as personable as possible (without revealing all your family secrets).
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Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message -
Episode 192 - Video production with Rod Zapien
In this episode, the ladies talk to Rod Zapien about what video production is, how he got started in it and how you can do it yourself for your business.
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Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message -
Episode 191 - Affiliate links
What are affiliate links and do they work? In this episode, Esther and Melanie discuss their personal experience using affiliate links and whether or not they click on other people's. What do you think - do you use them? Do you click on them?
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Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message -
Episode 190 - Automated responses - pros and cons
It can sometimes feel like the bots are taking over, but that might not always be a bad thing. In this episode, the ladies discuss the pros and cons of automated responses, whether via email, messaging, banking apps etc. They talk about what they like and dislike, and invite you to let them know what you think about it all too.
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Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message