67 episodes

Morning Coffee Marketer gives you a jolt of more leads and sales hacks to jump start your day. Join the direct response digital marketing super star team of Kim Walsh Phillips, Kelly LeMay and Mike Stodola, when they are at their best, fueled up with caffeine to get your ROI fix.

The Morning Coffee Markete‪r‬ Kim Walsh Phillips, Kelly LeMay, and Mike Stodola

    • Business
    • 4.9 • 14 Ratings

Morning Coffee Marketer gives you a jolt of more leads and sales hacks to jump start your day. Join the direct response digital marketing super star team of Kim Walsh Phillips, Kelly LeMay and Mike Stodola, when they are at their best, fueled up with caffeine to get your ROI fix.

    Episode 067: “Outcome and Focus”

    Episode 067: “Outcome and Focus”

    In this episode of the Morning Coffee Marketer, Kim talks about how doing a webinar with Andrew Warner of the Mixergy Podcast. Kim also teaches about focusing on the outcome and not the tactics. Kim shares the importance of how your audience only wants to benefit from the tools and services, but they do now care about how to use them or learn them. So focus on the outcome for your audience. Learn more at 3daysto10k.com.
     
    Key Takeaways
    0:20 - Kim shares that she is sipping on French roast coffee and pumpkin spice creamer. 
    0:56 - Kim talks doing a bucket list item, a webinar with Andrew Warner, host of the Mixergy Podcast. Kim shares some back story and connection with Andrew Warner, and also appearing on his podcasts at one time.  
    1:32 -  Kim talks about doing a webinar with Andrew’s list on Kim’s 3 Day to 10k program. Kim talks about how they shared services and now was his turn on the webinar. 
    2:00 - Kim talks about how the webinar had a 10% close rate and thousands and thousands in sales.  Kim talks about questions people had about Andrew's other company that does ChatBots. 
    2:50 - Kim talks about how people were focus on the product or the service or the thing that they do. Kim stresses that people only cared about what can it do for Andrew’s audience. Kim also mentions that your prospect is looking for more leads. The chatbot is the tactic, not the outcome. 
    3:45 - Kim mentions that you only care about the outcome, how will working with you help them. 
    4:15 - Kim talks about in the 3 Days to 10K program focuses only on get you fans, and not about teaching you how to use Facebook ads and such.  Kim says the product is the Social Media Cash Machine. Focus on the outcome. Learn more at 3daysto10k.com
     
    Mention in the Episode 
    3daysto10k.com
    Mixergy Podcast
    Andrew Warner 
    powerfulprofessionals.com

    • 5 min
    Episode 066: “Game Changers and One Time Event”

    Episode 066: “Game Changers and One Time Event”

    In this episode of the Morning Coffee Marketer, Kim goes solo and talks about how a specific game changer in her business helped her hourly rate multiple and grow her business.  Also, Kim and Scott Whitaker, founder of Membership Multipliers will be sharing how you can create your own membership program in the next 21 days to grow your business. This is a one-time live cast event. Join at powerfulprofessionals.com/membershiplaunch. 
     
    Key Takeaways
    0:20 - Kim asks if you have your cup of Java. Kim shares she had to run to Target to pick up more K-Cups, using their drive-up service. 
    1:08 - Kim talks about game changers in her business years ago. This was for hourly work in 2001. Kim shares going from 15 to 350 dollars per hour. 
    1:00 -  Kim talks about how she increase the revenues with her own company. Which was not working more hours, or hiring more people, but finding another way. 
    2:00 - Kim talks about having to work a lot of hours to pay employees and cover expenses. Kim says this did not allow her to take a vacation for at least 10 years.  However, things changes and Kim has been fortunate to have a successful business.
    3:00 - Kim talks about getting the idea to do a newsletter for her business. Kim talks about ways to create and sale her new letter. Kim talks about creating the Marketers Insiders newsletters, which is now the Powerful Professional business coaching program. Kim shares about how this grew into what it is now. 
    4:00 - Kim mentions that you could easily create a membership group, by creating a Facebook Group and using PayPal to collect dues. Kim says this membership could be created for any niche and passion projects. Kim shares about groups and memberships created by her clients. 
    5:00 - Kim talks about how this could be a recurring passive income to grow your business. Kim shares that she is doing a free live cast this week with Scott Whitaker the founder of Membership Multipliers. Kim mentions that Scott is the mastermind behind many of the changes in her business. 
    6:00 - Kim shares that Scott agreed to share with you how you can create a 21-day plan to launch your own membership program. But you have to show up to this one time live event at powerfulprofessionals.com/membershiplaunch to learn the 3 steps you need to launch your membership program. 
     
    Mention in the Episode 
    membershipmultipliers.com 
    Scott Whitaker’s LinkedIn
    powerfulprofessionals.com
     

    • 7 min
    Episode 065: “It’s all about the ROI”

    Episode 065: “It’s all about the ROI”

    In this episode of the Morning Coffee Marketer, Kim talks but how she created her business using direct response social media marketing, and now does 6 figures in revenue with a once a week webinar. Kim shares a program teaching you how to do this as well.
    Key Takeaways
    0:20 - Kim ask if you want to drive new clients into your business, pay for your marketing, and increase your revenue without spending more time. 
    0:40 - Kim is the author of the “No BS Guide to Direct Response  Social Media Marketing”, and Kim is responsible for a billion dollars generated online. 
    1:00 -  Kim talks about how she increase the revenues with her own company. Which was not working more hours, or hiring more people, but finding another way. 
    1:40 - Kim talks about “finding another way,” which was driving leads through social media (Facebook). She thought maybe I could teach people how to do this via webinar, or buy the program Kim is going to create. 
    2:00 - Kim talks about how this idea paid for marketing, as those who want to work with her as a client would help with the revenue. 
    2:20 - Kim talks about her first program with was FB Profit Power. Kim shares that this generates in the beginning 3-5k a month, which covered operation cost. Kim talks about selling the agency and had a nice exit with the company. 
    3:00 -  Kim shares that this was attractive because they were able to bring clients in through webinars. 
    3:30 - Kim talks about her current business and a specific webinar she runs once a week today. This generates over 6 figures a month. Kim talks about the kinds of things she and her company had to do to be able to generate 6 figures. 
    4:00 - Kim talks about traveling all the time, but she has to dial in once a week, working 2 hours to do the webinar, and generate a 6 figure revenue. 
    4:30 - Kim says that if you want to learn more about how she did this and learn to do it for yourself you can learn at powerful powerfulprofessionals.com/4daymonth
     
    Mention in the Episode 
    powerfulprofessionals.com
    3daysto10k.com
    powerfulprofessionals.com/4daymonth
    “No BS Guide to Direct Response  Social Media Marketing”

    • 5 min
    Episode 064: “Selling People What They Want, But Giving Them What They Need”

    Episode 064: “Selling People What They Want, But Giving Them What They Need”

    In this episode of the Morning Coffee Marketer, Kim, Kelly, and Mike talk about discovery what your audience wants and selling it to them. This is a great example of how to investigate the needs of your audience and how to retarget them. 
    Key Takeaways
    0:20 - Kim is back with her dynamic duo and talking coffee and mugs.
    1:00 - Kelly shares new shout-outs from listeners. 
    2:48 - Mike talks about the topic: “Selling People What They Want, But Giving Them What They Need” and should not be misinterpreted.  
    3:40 - Kim talks about selling people your Product, Program, or Service. Kim talks about give all you can but start being nice, but give them what they want. Kim gives an example of a health resource. 
    5:20 - Mike talks about remedies within treats as an example. Mike continues into Kim’s business as a Facebook social media marketer. 
    8:00 - Kim talks about what her audience wants and the 10K strategy. Kim continues the exact needs of her audience and the type of information they want. 
     9:00 -  Kim shares about her campaign and the message they want about audience building. 
    10:30 - Kelly talks about the audience and why they have a few seconds to see your message. 
    12:00 - Kim ask Mike about the hook in the Office Hours social media meetings. Mike gives more example with several things in his daily routine of give people want they want. 
    16:00 - Kim talks about her Apple Cider Vinegar shot and the different things that could reach our audience with who need something similar. 
    18:00 - Kim talks more about discovering what your audience wants. 
    Mention in the Episode 
    powerfulprofessionals.com
    3daysto10k.com

    • 18 min
    Episode 063: “Speaking with Todd Tramonte”

    Episode 063: “Speaking with Todd Tramonte”

    In this episode of the Morning Coffee Marketer, Mike Stodola welcomes Todd Tramonte to share about his real estate company and his upcoming book launch “5 Lies the will Ruin Your Real Estate Career.” This is a great episode to learn about unique strategies of marketing within the real estate industry. 
    Key Takeaways
    0:20 - Mike introduces Todd Tramonte from Richardson Texas or the Dallas Metroplex. 
    2:20 - Mike talks about meeting with Todd for the first time 6 years ago. Mike talks about the time he was working in the real estate industry. 
    3:45 -  Mike and Todd talk about the upcoming book launch. The plan is to have a talks and sale some books plus bonuses with the package gear toward Realtors. 
    5:00 -  Todd shares the link to get more information at alistingaweek.com. 
    7:00 -  Mike and Todd share the information on the book  - 5 Lies the will Ruin Your Real Estate Career. 
    8:50 -  Todd share what they are going to share about the book during the launch with the help of The Powerful Professionals. 
    10:00 -  Todd shares a tip to make it into the top 40-60% more! Todd talks about the unique selling proposition. Todd talks about offering results to his audience in their industry. Todd secondly talks about the importance of mindset.  
    15:00 - Todd shares more on the value they will be sharing during the launch. 
     
    Mention in the Episode 
    powerfulprofessionals.com
    3daysto10k.com
    listingsweek.com

    • 17 min
    Episode 062: “Juicy Carrots with Dr. Michele Askar”

    Episode 062: “Juicy Carrots with Dr. Michele Askar”

    In this episode of the Morning Coffee Marketer, Kim Walsh-Phillips, Mike Stodola, and Kelly LeMay discuss marketing on social media with Dr. Michele Askar, a business owner at Beaver County Spinal Disc and Neurology Center. Michele shares her success after joining the 10k program. This is a great episode to learn about uniques strategies of marketing on social and digital platforms. 
    Key Takeaways
    0:40 - Coffee talk! Kim, Mike, and Kelly talk about the week of rain. Kelly ready of the shout out and feedback from the 10k program. 
    2:18 - Kim welcome Dr. Michele Askar owner of Beaver County Spinal Disc and Neurology Center. 
    3:00 - Michele talks about moving her marketing strategy to social media marketing. Michele talks about using the News Paper in the early times. But the cost has gone up to attract leads and the ROI has declined. 
    4:39 -  Michele talks about how the 10K Fans program has made a difference in gain new clients and leads. Also, she gives detail on creating a “Juicy Carrot.” 
    5:27 - Kim asks Michele to talks about what the Juicy Carrot was about. Michele says this was a guide or banner on the digital new paper. Michele talks about how this allows people to find her site. 
    7:00 -  Michele says this allowed her to gain 10 times the ROI. Kim talks about how the 12 minute social media machine works. 
    8:26 - Kim asks about how many emails she is sending and how she is staying in touch with her leads. 
    10:00 -  Mike talks about the switch to print media to online media and the cost savings. Mike shares other notable strategies Michele is doing such as niching, 3-4 follow-ups, and using one pillar or lead source. 
    15:00 -  Kim rounds out ideas of the strategies and the multiple channels. Also, join us for a free live masterclass at 3daysto10k.com. 
     
    Mention in the Episode 
    powerfulprofessionals.com
    3daysto10k.com
     
    Beaver County Spinal Disc and Neurology Center
    724-709- 7709

    • 16 min

Customer Reviews

4.9 out of 5
14 Ratings

14 Ratings

Pastor Tom (24Today.org) ,

Love This Podcast.

5 stars from me. I will be subscribing. (Tom/24Today Podcast)

Magilori ,

So many insights!

I started to listen to this podcast recently and it’s one of my favorites now. Episodes are short and to the point. I’m getting so many ideas to use in my marketing strategies that are current and up to date. After listening to one of the most recent ones I immediately started to work on my audiences insights and gathering a lot of info to save for my marketing efforts. Keep it up guys. I look forward to these episodes. Thank you!

Beautifulsmartmom ,

Helpful info!

Kelly, Kim and Mike, thank you for doing this podcast. I have learned more, than before! Looking forward to more!

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