The Music Industry Podcast discusses all things relevant to this modern music industry and what artists can be doing to market their music to the masses. Presented by Burstimo’s Maddy and Alex, The Music Industry Podcast delves into all areas from Spotify to live events, merchandise to social media, branding to music promotion.
How A&Rs Find a Hit Song | Claudia Piazza - A&R at Phrased Differently
Ever wondered how A&Rs spot hit songs and the songwriters behind them?
We sat down with Claudia Piazza from Phased Differently, best known for her work with Little Mix, Doja Cat, Kygo and Calvin Harris. She explained to us how she, an A&R, discovers artists, musicians and songwriters and pairs them with the right team to make a hit song.
From getting an A&R to notice you to writing a song that’ll be heard by millions, Claudia explains all.
Trends Major Labels Follow for Artist Growth | Warner Music
Ever wondered how the major labels jump on to the latest music marketing trends?
We had a chat with Anya Du Sauzay from Warner Music who explained to us how record labels promote their music using the latest industry trends.
In the episode Anya explains what is trending right now and how artists are harnessing their fan base in order to create super fans allowing them to grow with each release.
How Record Labels Grow Fanbases | AWAL
Growth in streams, following and fans is often what you see for a major label artist but how are they doing it?
We’re joined by Lisa Young In, Audience Development Manager at AWAL, who explains how they not only market their artists to a new audience but run fan activation campaigns to ensure word of mouth marketing organically happens.
Build Your Music Brand in Under 10 Minutes
Without a strong artist brand, how do you expect people to remember you?
Besides creating quality music, building your artist image should be your top priority when it comes to marketing yourself.
In this bite-size podcast, we've compiled our top tips and advice from industry professionals, including major labels, playlist curators and musicians, who discuss how you can effectively build your brand through the use of artist visuals, brand authenticity and crafting your story.
Guests (in order of appearance):
Joe Kentish - Head of A&R at Warner Records
Liberty Wilson - Senior Marketing Director at Warner Music Group
Damian Keyes - Musician/Founder at BIMM
Adam Read - Global Playlist Curator at Deezer
Abbie McCarthy - BBC Radio 1 DJ/Presenter
Plastician - DJ/Producer
The Impact TikTok Has On The Music Industry
TikTok is having a huge effect on the music industry - but is it for better or worse?
In this bite-size podcast, we've compiled the best TikTok chat from discussions with industry experts, so you can know how to implement the platform best, or whether it's even for you at all.
Speakers (In order)
Damian Keyes - Musician/ Founder at BIMM
Abbie McCarthy - BBC Radio DJ and Presenter
Chelsea Wood - Artist Manager at VDM Music (speaking on her artist, Nina Nesbitt)
Andy Knox - Director of Commercial and Streaming at Virgin EMI
Liberty Wilson - International Marketing Director at Warner Music
How Deezer Decides Which Tracks to Playlist | Deezer Global Curator
How does one of the world's top streaming services decide what gets playlisted?
Do the labels have a say? Can you write a song specifically for streaming platforms? What are the curators really looking for?
In this podcast, we chat with Adam Read, Global Curator at Deezer, responsible for the creation of many of the platform's top playlists, and he gives us an insight into what the ultimate goal of streaming services really is, plus what you can do to give yourself the best chance of being playlisted.
Best Music marketing podcast!
I love that they don’t post often, but when they do ITS GOLD!! Every one of these episodes contains its own gem. Thank you guys for being the marketing bridge for independent artist.
Just what I needed
Incredibly insightful. Gives me courage to give it a shot!
Best episode yet of a great podcast
This is one of those episodes that I had to keep pausing to take notes. A huge amount of usable and actionable information!