The New Business Show is about...getting new business!
We have created the most effective method to attract new prospects, with the least effort, the least cost and a strategy that could mean you completely reshape your business regarding sales and marketing.
We've done our homework and got our stripes in the trenches over that past three decades, so we know what works, what doesn't and more importantly why.
Starting up or running a business is difficult enough as it is, but consider this, from start ups to established businesses: -
40% of start ups fail
75% of start ups don't make money for their investors
95% of start ups never achieve their forecasts
20% of start ups fail in the first year
30% of start ups fail in the second year
50% of start ups fail in the third year
70% of start ups fail in the tenth year
And from Fortune 500's to established business around the world, Chief Marketing Officers only keep their jobs for 18 months!
There is a reason for this...and it's because businesses are unable to 'sustainably' attract new customers. I'm serious. Most businesses employ business development representatives (BDR's) and telesales. Some even engage external telesales companies. But we all know, everyone hates making and receiving cold calls.
The odds to generate new business via cold calling was 100-1 a few years ago. Now it's closer to 400-1
We uncovered the problem during the 2020 lockdown and now share our findings and recommendations to help business owners identify and understand the root of the problems, enabling them to avoid the pain and stress associated with a failing business.
Join us as we help you navigate the most troubling business landscape we've ever had to deal with and raise your business to new heights, more profitably than ever before, through Live Streaming for Business.
Back to Work Review June 2021
Join Liz and Nigel they review the impact of the COVID lockdowns and explore whether or not the issues that have been revealed were as a result of the lockdowns or perhaps they were factors that were simply waiting to come to the surface and were inevitable.
Generating new business has never been more sensitive or even confusing for many people. Fortunately Nigel & Liz have got some of the answers.
What Else Can Live Streaming Do - 07 Live Stream
More opportunities than you can imagine: Going live isn't just for B2C organisations, it's a complete approach to communicating who and what you are as a business. When it comes to B2B, live streaming has so many possibilities and opportunities, it's mind-boggling. Join Nigel, Liz and Dean as the talk about what else live streaming can do for your business.
The Pillars to New Business Success - 06 Live Stream
Institutional Descriptions Damage Business
We have all accepted the demands of financial institutions to conform to the compliance guidelines for our businesses. Well, we would wouldn't we, especially as no one wants to get in to trouble with the Tax Man. However, some of the descriptions unwittingly force businesses to adopt unworkable practices that do far more harm than good.
This is the most important B2B Live Stream you will ever hear...
Getting Sales Digitally Ready for Streaming - 05 Live Stream
Telesales is unsustainable and not financially viable!
First you need to grasp the cost side of things! A telesales person or Business Development Representative will cost you about £4k per month and 'dial' approximately 1400 times per month (60-70 calls per day). Live Streaming will cost you about £1000 per month and you will email 40,000 people per month and a percentage will be looking to buy your product. But there's even more to Live Streaming than just the cost and exposure benefit.
Where do Prospects Go After a Live Stream - 04 Live Stream
Is your digital content accessible and up for the job?
After spending time preparing and setting up your live stream, once it's over, where can your prospects go and what would they expect?
Join me today as I cover this important element of the new business generation process.
The Kit Needed for Live Streaming - 02 Live Stream
Getting Ready to Live Stream
The tech or kit you need to start live streaming is so basic that all you need is an iPhone. But we both know there's more to presenting your company than tapping on your phone and going live on Facebook or YouTube. This livestream recording talks about the reasons behind going live, the equipment we use and why we use it.